Diese Präsentation wurde erfolgreich gemeldet.
Wir verwenden Ihre LinkedIn Profilangaben und Informationen zu Ihren Aktivitäten, um Anzeigen zu personalisieren und Ihnen relevantere Inhalte anzuzeigen. Sie können Ihre Anzeigeneinstellungen jederzeit ändern.
Wird geladen in …3
×
1 von 37

Campus Recruiting With Social Media

17

Teilen

Herunterladen, um offline zu lesen

Sample slides from a presentation on campus recruiting with social media for TalentEgg 2014.

Ähnliche Bücher

Kostenlos mit einer 30-tägigen Testversion von Scribd

Alle anzeigen

Ähnliche Hörbücher

Kostenlos mit einer 30-tägigen Testversion von Scribd

Alle anzeigen

Campus Recruiting With Social Media

  1. 1. Source: Jobvite 2013 employerssaytheyare likelytolookata candidate’ssocialprofile 93% socialscreening
  2. 2. StudentswhomakeFacebook confessionsaboutboozing andbed-hoppinghave beenwarneditcould leavethem unemployable. ~Schoolofficialsquotedin LondonTelegraph “ meanwhil! o" cam#u$...
  3. 3. Source: According to CareerBuilder survey of 2K HR pros from across industries & company sizes ✕ illegalactivities ✕discriminatorycomments ✕obscenities,nudity ✕badmouthingemployer digitaldirty laundry th! mo%& seriou$
  4. 4. NOMORERESUMES “sendusevidenceof yourwebpresence” circa2012
  5. 5. ofrecruitershaveHIRED anapplicantbasedontheir socialpresence Source: Cross-Tab survey of 1,000 HR professionals "Online Reputation in a Connected World" 70% socialhiring
  6. 6. puttheirhandsup ha!" al#ea$y " "
  7. 7. “Shegotherselfnoticed.Iwantedtotalktoher.” ~HRManager,EnergyBBDO selectedfromamong1000applicationssubmittedfor16internships
  8. 8. “Itwaspickeduponsocial mediabecauseshedid somethingcreative” ~HRManager,EnergyBBDO
  9. 9. circa2011 leaderboards+crowdsourcing encouragingcreativeapplications
  10. 10. gamification recognitionleaderboards levels& rewards& know i% whe& w" se" i'...
  11. 11. core competencies alignedwith challenges setting u# intern
  12. 12. takeavirtualhotairballoon aroundtheworldin80days &completebusinesschallenges circa2013 aninternshipcontest/game:
  13. 13. businesschallenges toencourage,inspire,andmotivate applyinggamemechanics
  14. 14. engagement thegoal: sampleinterncontest
  15. 15. inno!ation thegoal: sampleinterncontest
  16. 16. mutual() beneficial employer candidate i$eal():
  17. 17. theemployer benefit$ for ◘innovativeideapitches ◘peer-endorsedcandidates ◘employerbrandrefresh
  18. 18. thecandidate ◘socialvisibility ◘peeraffirmation ◘creativeexpression benefit$ for + intern*hi+ #ewa#d
  19. 19. enablecandidatestoshowyou, (nottellyou)whytheyaddvalue. intendedto inter" conte$t$
  20. 20. #internswanted “Themorelikesand retweetsyouget,the betteryourchances!”
  21. 21. appsreceived for5positions cam+aig& st#engt,: hig- socia. vi*i/ilit) 500+
  22. 22. achancetobea WIIFY? big deal
  23. 23. high-engagement bydesign. challenges configuring intern
  24. 24. ✓highlycustomizable ✓feedbackloop ✓socialvisibility gamification checklist: to 0ngag" & moti!at" stu$ent*
  25. 25. cam+aig& st#engt,: highl) cu*tom1za/le
  26. 26. socialCVapp moreapplications receivedYOY317%plusa279%trafficincreasetoHRsites
  27. 27. “Themorelikes andretweetsyou get,thebetteryour chances!” circa 2013
  28. 28. cam+aig& st#engt,: fee$back i& #ealtime
  29. 29. in$pi'e( by: socialproofingtheCV ● self-expression ● affirmation ● publicity
  30. 30. views shares hi#e$. crowdsourcedand
  31. 31. Inthesocialeconomy, friends are cultural capital. ~NicoleEllison JournalofComputer-MediatedCommunication ”th" sec#e% to gamificatio2...
  32. 32. © All Rights Reserved Sidneyeve Matrix 2014 Thankyou.

×