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university of rajasthan rajasthan university bba-ii human resource management management information system marketing management strategic management fundamentals of stock market financial forecasting corporate financing business financing finance and other discipline concept of finance business finance h.r environment in india environment of hrm role of hrm functions of hrm importance of hrm scope of human resource mgt. leadership morale motivation system approach to mis impact of mis mis and computers emergence of mis objectives of mis role of mis concept of mis mis for human resource mgt. mis for production mis for marketing mis for finance product life cycle labelling packaging trademarks brand product differentiation concept of marketing importance of marketing scope of marketing nature of marketing marketing audit distribution cost account sales analysis budgeting techniques of controlling need and phase of control decision making scientific approach application of qt scope of qt operations research statistical research quantitative techniques organization objectives organization goals organization vision organization mission limitations of strategic mgt. process of strategic mgt. role of strategic mgt. meaning of strategic mgt. criteria of stg. evaluation meaning of stg. ctrl. and eva. techniques of stg. control criteria of strategic control meaning of strategic control