This document provides a market analysis of the dietary supplements market in the United Arab Emirates from 2015-2025. It includes segmentation of the market by ingredient, form, application, end user, and region. The key segments analyzed are vitamins, botanicals, minerals, proteins and amino acids. Tablets and capsules currently have the largest market share. Energy and weight management applications currently account for the largest portion of the market. The market is expected to grow due to increasing awareness of health benefits, an aging population, and government health initiatives in the UAE. Vitamin supplements are in high demand due to vitamin D deficiencies prevalent in the country.

1. UAE Dietary Supplements
Market Analysis, 2020
marknteladvisors.com

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Document Outline
Table of Content
Market Segmentation, Scope of Work
05
Research Process & Methodology
Primary Research, Secondary Research, Companies Interviewed, Respondent Profile, Research
Methodology, Forecasting
13
Introduction
About Us, Key Questions Answered In This Study
02
Sample Pages
UAE Dietary Supplements Market Analysis, 2020
21
Commercials 49
Disclaimer 51

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Market Segmentation
• Vitamins
• Botanicals
• Minerals
• Proteins & Amino acids
• Fibers & Specialty Carbohydrates
• Others (Omega & Fatty Acids etc.)
UAE Dietary Supplements Market
• Tablets
• Capsules
• Powder
• Liquids
• Others (Gummies, Soft
gels etc.)
By Ingredient By Form
• Energy & Weight Management
• General Health
• Bone & Joint Health
• Gastrointestinal Health
• Immunity
• Cardiac Health
• Diabetes
• Others (Anti-cancer etc.)
By Application
• Infants
• Children
• Adults
• Pregnant women
• Geriatric
By End User
• Dubai
• Abu Dhabi & Ain
• Sharjah & North
Emirates
By Region
• Bayer
• Pfizer
• Vitabiotics
• NOW Foods
• Nature's Bounty
• Iovate
• Julphar
• MusclePharm
• Abbott
By Company

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Table of Content (1/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
1. Introduction
1.1. Market Segmentation
1.2. Product Definition
1.3. Research Process
1.4. Assumptions
2. Executive Summary
3. Customer Survey
3.1. Dietary Supplements Adoption in UAE
3.2. Sources of dietary supplements information for medical and nonmedical students
3.3. Reasons for consuming dietary supplements
3.4. Use of Health Supplements in Dubai
4. Expert Verbatim- What our Experts Say?
5. UAE Dietary Supplements Market Analysis (2015-2025F)
5.1. Market Size & Analysis
5.1.1. Revenues
5.2. Market Share & Analysis
5.2.1. By Ingredient
5.2.1.1. Vitamins
5.2.1.2. Botanicals
5.2.1.3. Minerals

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Table of Content (2/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
5.2.1.4. Proteins & Amino acids
5.2.1.5. Fibers & Specialty Carbohydrates
5.2.1.6. Others (Omega & Fatty Acids etc.)
5.2.2. By Form
5.2.2.1. Tablets
5.2.2.2. Capsules
5.2.2.3. Powder
5.2.2.4. Liquids
5.2.2.5. Others (Gummies, Soft gels etc.)
5.2.3. By Application
5.2.3.1. Energy & Weight Management
5.2.3.2. General Health
5.2.3.3. Bone & Joint Health
5.2.3.4. Gastrointestinal Health
5.2.3.5. Immunity
5.2.3.6. Cardiac Health
5.2.3.7. Diabetes
5.2.3.8. Others (Anti-cancer etc.)
5.2.4. By End Users
5.2.4.1. Infants

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Table of Content (3/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
5.2.4.2. Children
5.2.4.3. Adults
5.2.4.4. Pregnant women
5.2.4.5. Geriatric
5.2.5. By Region
5.2.5.1. Dubai
5.2.5.2. Abu Dhabi & Ain
5.2.5.3. Sharjah & North Emirates
5.2.6. By Company
5.2.6.1. Revenue Shares
5.2.6.2. Strategic Factorial Indexing
5.2.6.3. Competitor Placement in MarkNtel Quadrant
5.2.7. Market Attractiveness Index
5.2.7.1. By Ingredients
5.2.7.2. By Foam
5.2.7.3. By Application
5.2.7.4. By End User
5.2.7.5. By Region
6. Dubai Dietary Supplements Market Analysis (2015-2025F)
6.1. Market Size & Analysis

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Table of Content (4/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
6.1.1. Revenues
6.2. Market Share & Analysis
6.2.1. By Ingredient
6.2.2. By Form
6.2.3. By Application
6.2.4. By End Users
7. Abu Dhabi & Al Ain Dietary Supplements Market Analysis (2015-2025F)
7.1. Market Size & Analysis
7.1.1. Revenues
7.2. Market Share & Analysis
7.2.1. By Ingredient
7.2.2. By Form
7.2.3. By Application
7.2.4. By End Users
8. Sharjah & North Emirates Dietary Supplements Market Analysis (2015-2025F)
8.1. Market Size & Analysis
8.1.1. Revenues
8.2. Market Share & Analysis
8.2.1. By Ingredient
8.2.2. By Form

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Table of Content (5/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
8.2.3. By Application
8.2.4. By End Users
9. UAE Dietary Supplements Market- Distribution Channel Analysis
9.1. Pharmacies & Drug Stores
9.2. Supermarkets & Hypermarkets
9.3. Online
9.4. Others (specialty stores, Gym, etc.)
10. UAE Dietary Supplements Market Policies, Regulations, Product Standards
11. UAE Dietary Supplements Market Trends & Insights
12. UAE Dietary Supplements Market- Price Analysis
13. UAE Dietary Supplements Market Dynamics
13.1. Growth Drivers
13.2. Challenges
13.3. Impact Analysis
14. UAE Dietary Supplements Market Hotspot & Opportunities
15. UAE Dietary Supplements Market Key Strategic Imperatives for Success & Growth
16. Competition Outlook
16.1. Competition Matrix
16.1.1. Product Portfolio
16.1.2. Brand Specialization

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Table of Content (6/6)
Historical Year: 2015
Base Year: 2019
Forecast Year: 2025
Table of Content
16.1.3. Target End Users
16.1.4. Manufacturing Units
16.1.5. Research & Development
16.1.6. Strategic Alliances
16.1.7. Strategic Initiatives
16.2. Company Profiles of top companies (Business Description, Product Segments, Business Segments, Financials,
Strategic Alliances/ Partnerships, Future Plans)
16.2.1. Bayer
16.2.2. Pfizer
16.2.3. Vitabiotics
16.2.4. NOW Foods
16.2.5. Nature's Bounty
16.2.6. Iovate
16.2.7. Julphar
16.2.8. MusclePharm
16.2.9. Abbott
17. Disclaimer

10. Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved. 10
Document Outline
Table of Content
Market Segmentation, Scope Of Work
05
Research Process & Methodology
Primary Research, Secondary Research, Companies Interviewed, Respondent Profile, Research
Methodology, Forecasting
13
Introduction
About Us, Key Questions Answered In This Study
02
Sample Pages
UAE Dietary Supplements Market Analysis, 2020
21
Commercials 49
Disclaimer 51

11. Copyright 2020. Reproduction is forbidden unless authorized. All rights reserved.
Customer Survey

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Customer Survey - Dietary Supplements Adoption in UAE
Questions Response
Sample Size- Students
(280)
Medical students (80)
Non-Medical Students
(200)
Do you know what dietary
supplements are?
XX XX XX XX
XX XX XX XX
XX XX XX XX
Have you attended any Health
campaign/workshop on dietary
supplement
XX XX XX XX
XX XX XX XX
XX XX XX XX
Do you use any dietary supplement
XX XX XX XX
XX XX XX XX
XX XX XX XX
Do you think the use of nutritional
supplements is always safe
XX XX XX XX
XX XX XX XX
XX XX XX XX
Do you think that taking a drug, food
or drinks with the dietary
supplement might interact with each
other
XX XX XX XX
XX XX XX XX
XX XX XX XX
I always look for a professional
medical help, when taking dietary
supplement
XX XX XX XX
XX XX XX XX
XX XX XX XX
Source: Online Surveys Via Survey Monkey, XXX

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Customer Survey- UAE
Reasons for consuming dietary supplements
Reasons Total Students (280) Medical students (80) Non-Medical Students (200)
All below factors together XX XX XX
Maintain good health XX XX XX
Ensure adequate nutrition and fill nutrition
gap
XX XX XX
Treat minor illnesses XX XX XX
Meet increased energy demands of the body XX XX XX
Prophylaxis to prevent diseases XX XX XX
Sources of dietary supplements information
Source of Information Total Students (280) Medical students (80) Non-Medical Students (200)
Healthcare professionals XX XX XX
Internet XX XX XX
Product information leaflets XX XX XX
Signs poster in an educational institute XX XX XX
Friends and relatives XX XX XX
TV or journal advertisements XX XX XX
Source: Online Surveys Via Survey Monkey, XXX

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UAE Dietary Supplements Market Outlook, 2015-2025F

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2015 2016 2017 2018 2019 2020E 2021F 2022F 2023F 2024F 2025F
CAGR
CAGR
UAE Dietary Supplements Market Outlook, By Revenues
Revenue: XX%
Figure 1: UAE Dietary Supplements Market Revenues (USD Million), 2015- 2025F
Revenue: XX%
Source: MarkNtel Advisors
• The UAE dietary supplements market is driving due to growing awareness about health benefits from supplements and the easy
availability for a broad range of dietary supplements available in the country. Moreover, increasing trend of wellness centers among the
population, and government initiatives to spread awareness about health is supporting the UAE market to grow from the past few years.
The growing aging population would further contribute to the growth of dietary supplements market over the next 5 years.
• In the geriatric age, the population is not able to fulfill recommended dietary allowances owing to insufficient dietary intake, which is
leading the product demand in the country. In 2019, the geriatric population of the country stood at around 18% of the total population,
which is expected to grow to around 29% in the next few decades. Therefore, the need for dietary supplement is set to snowball during
the forecast period.

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Vitamins
Botanicals
Minerals
Proteins & Amino acids
Fibers & Specialty
Carbohydrates
Others
UAE Dietary Supplements Market Revenue Share & Market Size, By Ingredients
Figure 2: UAE Dietary Supplements Market Revenue Share (%), By Ingredient, 2019 & 2025F
Source: MarkNtel Advisors*These are dummy charts and do not represent actual value
2025F2019
Table 1: UAE Dietary Supplements Market Size (USD Million), By Ingredients, 2015- 2025F
Types 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025
Vitamins XX XX XX XX XX XX XX XX XX XX XX
Botanicals XX XX XX XX XX XX XX XX XX XX XX
Minerals XX XX XX XX XX XX XX XX XX XX XX
Protein & Amino acids XX XX XX XX XX XX XX XX XX XX XX
Fibers & Specialty Carbohydrates XX XX XX XX XX XX XX XX XX XX XX

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UAE Dietary Supplements Market Revenue Share & Market Size, By Ingredients
• The demand for vitamin supplements is rising among the UAE population owing to increase in Vitamin D deficiency across the country. In
the UAE, around 90% of inhabitants are suffering from the deficiency of vitamin D. Risk of vitamin D deficiency in pregnant women surge
risk of preeclampsia and premature delivery. The demand for vitamin dietary supplements among pregnant women is rising, which is
supporting the vitamin segment to grow from the past few years.
• Moreover, the growing awareness regarding the benefits of consuming vitamin D supplements further supports the UAE dietary
supplements market to grow. Some of the benefits are mentioned below:
 Reduced risk of Cardiovascular Disease
 Decline risk of Type 2 diabetes
Customer Survey on Vitamin D Deficiency in Abu Dhabi
72%
Number of Participants: 12,346
10% 4.1% 14.9%
Vitamin D Deficient Vitamin D Insufficient Normal Vitamin D Levels Others

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Tablets
Capsules
Powder
Liquids
2025 2019
Tablets Capsules Powder Liquids Others
UAE Dietary Supplements Market Revenue Share & Market Size, By Form
Figure 3: UAE Dietary Supplements Market Revenue Share (%) & Market Size, By Form, 2019 & 2025F
Source: MarkNtel Advisors
2019 2025F
*These are dummy charts and do not represent actual value
This segment is
anticipated to
grow at the
fastest rate
CAGR: XX%
• The demand for the multivitamin/ supplement tablets is more in comparison to other form on account of ease of availability among
end-users and other features such as inexpensive, high self-life and easy material packaging. While the demand, for capsules, is also
high as it helps in decreasing gastrointestinal irritation, offers protection from sensitive ingredients, enable unique mixes of
ingredients, etc.
• Increasing acceptance of organic supplements among consumers, rise the adoption of powder-based dietary supplements. Also, the
sales of powder supplements are surging due to easy consumption with beverages and other food products.

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Energy & Weight Management General Health
Bone & Joint Health Gastrointestinal Health
Immunity Cardiac Health
Diabetes Others
UAE Dietary Supplements Market Revenue Share & Market Size, By Applications
Figure 4: UAE Dietary Supplements Market Revenue Share (%) & Market Size, By Application, 2019 & 2025F
Source: MarkNtel Advisors
2019 2025F
*These are dummy charts and do not represent actual value
Market Size in (USD Mn) 2019 2025 CAGR (%)
Energy & Weight Management XX XX XX%
General Health XX XX XX%
Bone & Joint Health XX XX XX%
Gastrointestinal Health XX XX XX%
Immunity XX XX XX%
Cardiac Health XX XX XX%
Diabetes XX XX XX%
• Energy and weight management is expected to account for the largest
share on account of various government initiatives for healthy eating and
increasing trend for online weight loss programs.
• The rising prevalence of diabetes is supporting the demand for dietary
supplements, which helps the diabetes segment to grow in the coming
years. 0
2
4
6
8
0% 2% 4% 6% 8%
Market Size (2019- USD mn Vs CAGR
2020-25 (Percentage)
CAGR (2019-2025)
MarketSize,2019(USDMn)
Energy & Weight
Management
General Health
Bone & Joint Health
Gastrointestinal Health
Immunity
Cardiac Health

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UAE Dietary Supplements Market- Price Analysis
Company Products Product Description Prices (USD)
Vitabiotics • Vitabiotics Pregnacare Plus
• 28 Pregnacare vitamin & mineral tablets
plus 28 Omega-3 capsules
• XX
• XX
• XX
• XX
• XX
Bayer XX XX XX
Pfizer XX XX XX
NOW Foods XX XX XX
Nature's Bounty XX XX XX
Iovate XX XX XX
Julphar XX XX XX
MusclePharm XX XX XX
Abbott XX XX XX
Source: Company Website, Brochures.

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