Learn and teach..

1. Data Warehousing & Data Mining
LECTURE-1
INTRODUCTION AND BACKGROUND
1Foundation University
Dr. Muhammad Shaheen

2. Introduction and
Background
2

3. Reference Books
 A. Abdullah, “Data Warehousing for beginners: Concepts & Issues” (First
Edition).
 J. Han, “Data Mining: Concepts and Techniques” (Latest Edition)
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4. Additional Material
 Research Papers
 Magazine Articles
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5. Semester Project
Develop an application for an organization of your choice.
A case study and coding based approach to be followed.
Use 4GL or a high level programming language.
You MUST collect the necessary data and should have a first
draft of the project description approved by the instructor
BEFORE initiating on detailed work.
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6. Semester Project (Cont…)
The project report to include, but is not limited to, the following
as documentation:
 Narrative description of business and tables of appropriate data.
 Descriptions of decisions to be supported by information produced by
system.
 Summary narrative of results produced.
 Structure charts, dataflow diagrams and/or other diagrams to
document the structure of the system.
 Listings of computer models/programs utilized.
 Reports displaying results.
 Recommended decision from results.
 User instructions.
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7. Approach of the course
 Develop an understanding of underlying RDBMS
concepts.
 Apply these concepts to VLDB DSS environments and
understand where and why they break down?
 Expose the differences between RDBMS and Data
Warehouse in the context of VLDB.
 Provide the basics of DSS tools such as OLAP, Data
Mining and demonstrate their application.
 Demonstrate the application of DSS concepts and
limitations of the OLTP concepts through lab exercises.
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8. Why this course?
 The world is changing (actually changed), either change or be
left behind.
 Missing the opportunities or going in the wrong direction has
prevented us from growing.
 What is the right direction?
 Harnessing the data, in a knowledge driven economy.
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9. 13
The need
Knowledge is power, Intelligence
is absolute power!
“Drowning in data and starving
for information”

10. 14
The need
DATA
INFORMATION
KNOWLEDGE
POWER
INTELLIGENCE
$

11. 15
Historical overview
1960
Master Files & Reports
1965
Lots of Master files!
1970
Direct Access Memory & DBMS
1975
Online high performance transaction processing 

12. 16
Historical overview
1980
PCs and 4GL Technology (MIS/DSS)
1985 & 1990
Extract programs, extract processing,
The legacy system’s web



13. 17
Historical overview: Crisis of Credibility




 
What is the financial health of our company?
-10%
+10%

??