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ServiceDesign Drinks #2

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Präsentation der ServiceDesign Drinks #2 in Linz mit Frau Prof.in Birgit Mager

Veröffentlicht in: Serviceleistungen
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ServiceDesign Drinks #2

  1. 1. Design Services. Create Experiences.! ServiceDesign Drinks #2 Axis Linz – Coworking Lo! 5. November 2014! Keynote: Prof.in Birgit Mager (Service Design Network)! www.servicedesign-linz.at
  2. 2. Design Services. Create Experiences.! #1 welcome!! Mit freundli↑er Unterstü￸ung der Wirts↑asagentur des Landes Oberösterrei↑! www.servicedesign-linz.at
  3. 3. Design Services. Create Experiences.! www.servicedesign-linz.at #2 s↑edule 18:30 Uhr Einlass 19:00 Uhr Begrüßung 19:05 Uhr Keynote 19:45 Uhr Q & A, Diskussion & Drinks 21:00 Uhr doors closed
  4. 4. Design Services. Create Experiences.! www.servicedesign-linz.at #3 keynote
  5. 5. SERVICE DESIGN Mittwoch, 5. November 14
  6. 6. Mittwoch, 5. November 14
  7. 7. PRODUKT-UND TECHNOLOGIE PARADIGMA Mittwoch, 5. November 14
  8. 8. Produkt- und Technologie Paradigma Mittwoch, 5. November 14
  9. 9. MERKE! Es ist nicht die Bahn die den Transport erfolgreich macht - es ist der Fahrplan! Lucius Burckhardt. Design ist unsichtbar. Mittwoch, 5. November 14
  10. 10. PRODUKT SERVICE SYSTEME Mittwoch, 5. November 14
  11. 11. SERVICE DOMINANT LOGIC OF MARKETS Vargo/Lusch Mittwoch, 5. November 14
  12. 12. SERVICE DESIGN Mittwoch, 5. November 14
  13. 13. DESIGN Mittwoch, 5. November 14
  14. 14. „ ... a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity.“ Tim Brown. Ideo DESIGN Mittwoch, 5. November 14
  15. 15. FAKTEN 41% aller produzierenden Design Council UK. 2005 Unternehmen betrachten Design als integralen Bestandteil Mittwoch, 5. November 14
  16. 16. FAKTEN Design Council UK. 2005 Design orientierte Unternehmen sind 200% erfolgreicher an der Börse. Mittwoch, 5. November 14
  17. 17. FAKTEN Design Council UK. 2005 6% Mittwoch, 5. November 14
  18. 18. SERVICE Mittwoch, 5. November 14
  19. 19. „Services sind komplexe Systeme in denen Menschen und Technologien choreografiert sind um einen Wert für andere zu kreieren. Mittwoch, 5. November 14
  20. 20. SERVICE DESIGN Mittwoch, 5. November 14
  21. 21. Service Design gestaltet Service System die aus Nutzer-Perspektive nützlich, nutzbar und begehrenswert sind und aus Anbieter-Perspektive Wert und Differenzierung schaffen Mittwoch, 5. November 14
  22. 22. EIN ERSTES SERVICE DESIGN EXPERIMENT Mittwoch, 5. November 14
  23. 23. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  24. 24. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  25. 25. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  26. 26. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  27. 27. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  28. 28. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  29. 29. Stakeholder Map Lukas Golyszny Mittwoch, 5. November 14
  30. 30. DER SERVICE DESIGN PROZESS 1 EXPLORATION 2 CREATION 3 REFLECTION 4 IMPLEMENTATION Mittwoch, 5. November 14
  31. 31. SERVICE DESIGN LEVELS STRATEGIC LEVEL SYSTEM LEVEL INTERFACE LEVEL Birgit Mager, 2011 Mittwoch, 5. November 14
  32. 32. LANG-STRECKEN-FLÜGE Mittwoch, 5. November 14
  33. 33. STRATEGIE Vom Transport zur Reise! Mittwoch, 5. November 14
  34. 34. Storyboarding Mittwoch, 5. November 14
  35. 35. Storyboarding Mittwoch, 5. November 14
  36. 36. Storyboarding Mittwoch, 5. November 14
  37. 37. Storyboarding Mittwoch, 5. November 14
  38. 38. Storyboarding Mittwoch, 5. November 14
  39. 39. Storyboarding Mittwoch, 5. November 14
  40. 40. Storyboarding Mittwoch, 5. November 14
  41. 41. Mittwoch, 5. November 14
  42. 42. Schwangerschaft Mittwoch, 5. November 14
  43. 43. Selbst- ExplorationTools Mittwoch, 5. November 14
  44. 44. Mittwoch, 5. November 14
  45. 45. Selbst ExplorationTools Mittwoch, 5. November 14
  46. 46. Selbst Exploration Tools Mittwoch, 5. November 14
  47. 47. Selbst Exploration Tools Mittwoch, 5. November 14
  48. 48. Online Tools Mittwoch, 5. November 14
  49. 49. Design Games Mittwoch, 5. November 14
  50. 50. Workshops Mittwoch, 5. November 14
  51. 51. Mittwoch, 5. November 14
  52. 52. Mittwoch, 5. November 14
  53. 53. Mittwoch, 5. November 14
  54. 54. Mittwoch, 5. November 14
  55. 55. Mittwoch, 5. November 14
  56. 56. Mittwoch, 5. November 14
  57. 57. Mittwoch, 5. November 14
  58. 58. Service by SieMatic Mittwoch, 5. November 14
  59. 59. SERVICE DESIGN Ganzheitliche Betrachtung des Systems Interdisziplinäre Arbeit In die Welt der Akteure eintauchen Partizipativer und kreativer Designprozess Visualisieren, Mock Ups, Prototypen „Learn to fail early“ Mittwoch, 5. November 14
  60. 60. Mittwoch, 5. November 14
  61. 61. nat i o n a l & g lo b a l conferences CAMBRIDGE, OCT 2009 BERLIN, MAY 2010 MADEIRA, OCT 2009 SAN FRANCISCO, OCT 2011 PARIS, JUNE 2012 SEOUL, OCT 2012 COLOGNE, JUNE 2012 AMSTERDAM, MAY 2008 TOKYO, MAY 2013 SAO PAULO, AUG 2013 CARDIFF, NOV 2013 Seoul, DC 2013 Mittwoch, 5. November 14
  62. 62. Members Day - Nov. 2013 m f c l d ( s e f % * s ( ) # / ' l i f AXelXip)'(' kflZ_gf`ek s k _ af l i e X c f ] j im ` Z [ j ` ^ e ( touchpoint - overvi ew KflZ_gf`ek k _ a f l i e X c f ] j i m ` Z [ j ` ^ e 9pfe[9Xj`Zj › DXbpflijc]lj]lc Af?Xgp › ;fpfliXccpe[k_Xk`G_fe 8gg6 DXibAfej › Jim`Z;j`^e)')'1N_Xk[fj k_]lkli_fc[Xe[_fn ZXen j_Xg`k6 9ilZJ%Kk_iXe[@cXeXJk`^c`Xe` m f c l d ( s e f % ( =`ijk @jjl KflZ_gf`ek k _ a f l i e X c f ] J i m ` Z ; j ` ^ e m f c l d ( s e f % ) s ( ) # / ' l i f FZkfYi)''0 ?Xck_Xe[ Jim`Z;j`^e › 8_Xck_picXk`fej_`g CXmiXejCµmc`#9eIXjfe#DXibDl^^cjkfe Xe[Af_e$8ieIµkk`e^e › ;j`^e`e^]ifdn`k_`e Alc`XJZ_Xgi#CpeeDX_iXe[?ce9Xoki › ImXc`e^ogi`eZj :_i`jk`eAXeX$Cfe`Xb › iXkogZkXk`fej1K__Xck_ZXi afliep `XeeXDXiq`cc`i`Zjfe j i m ` Z [ j ` ^ e e k n f i b kflZ_gf`ek s k _ af l i e X c f ] j im ` Z [ j ` ^ e ( KflZ_gf`ek k _ a f l i e X c f ] j i m ` Z [ j ` ^ e N_Xk`j Jim`Z;j`^e6 › ;lkZ_;j`^e1 K`d]fiXEn;Ôe`k`fe DXiZcQn`ij › ;j`^eËjF[[:flgc =iXeJXdXc`fe`jXe[AXdjDf[ › Jim`Z;j`^e1 =ifdGif[lZkjkfGfgc CXmiXejCµmc` 8gi`c)''0 j i m ` Z [ j ` ^ e e k n f i b kflZ_gf`ek s k _ af l i e X c f ] j im ` Z [ j ` ^ e ( KflZ_gf`ek k _ a f l i e X c f ] J i m ` Z ; j ` ^ e m f c l d ) s e f % ( s ( ) # / ' l i f DXp)'(' Jim`Z;j`^eXe[ 9_Xm`fliXc:_Xe^ › ;j`^e`e^dfk`mXk`fefidfk`mXk`e^ [j`^e6ogcfi`e^Jim`Z;j`^e# dfk`mXk`feXe[Y_Xm`fliXcZ_Xe^ =i^lj9`jjkXe[;XeCfZbkfe › ;j`^eXe[Y_Xm`fli`eZfdgco 9)9jim`Ze^X^dekj 9eJ_XnXe[Dc`jjX:]b`e › :_Xi^`e^Lg1ei^pljX^`e _flj_fc[jXifle[k_nfic[ bmXe;`ab J i m ` Z ; j ` ^ e e k n f i b j i m ` Z [ j ` ^ e e k n f i b kflZ_gf`ek s k _ af l i e X c f ] j im ` Z [ j ` ^ e ( m f c l d ) s e f % ) s ( ) # / ' l i f September 2010 9lj`ejj@dgXZkf] Jim`Z;j`^e › Jim`Z;j`^eÆK_9fkkfdC`e CXmiXejCµmc`Xe[9eIXjfe ?fn?ldXe@jPfli9lj`ejj6 JkmC › JklZb`eXGi`ZNXi6LjJim`Z ;j`^ekf:_Xe^k_Xd`e9)9 IcXk`fej% Cfkk:_i`jk`Xeje#I`bb9Belkqe#Jµie 9fcm`^Gflcje volume 2 | no. 3 | 12,80 euro -DQXDU Connecting the Dots • Service Design as Business Change Agent Mark Hartevelt and Hugo Raaijmakers • MyPolice – Service Designers as Entrepreneurs: Just Doing It Lauren Currie and Sarah Drummond • Service Design at a Crossroads Lucy Kimbell volume 4 | no. 3 | 12,80 euro January 2013 Cultural Change by Service Design Living Service Worlds ¬ How Will Services Know What You Intend? Shelley Evenson Complete Small, Affordable and Successful Service Design Projects By Chris Brooker A Time Machine for Service Designers By Julia Leihener and Dr. Henning Breuer 2009 2010 2011 2012 2013 Mittwoch, 5. November 14
  63. 63. DANKE Mittwoch, 5. November 14
  64. 64. Design Services. Create Experiences.! www.servicedesign-linz.at #4 discussion
  65. 65. Design Services. Create Experiences.! www.servicedesign-linz.at Enjoy! Präsentation: slideshare.net/ServiceDesignLinz! ! Facebook: % %fb.com/ServiceDesign.Linz! Twi￷er: % %@sdjlnz! Email: % %Jam@ServiceDesign-Linz.at!

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