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WHO I’M? WHERE DID I COME FROME?
MY PROFESSIONAL BACKGROUND
2010 20142009 2011 20122005
WHERE I’M GOING?
2015
SEBASTIAN BEHAR
Marketer with #technology enabled
MARKETING IS RAPIDLY
BECOMING ONE OF THE MOST
TECHNOLOGY-DEPENDENT
FUNCTIONS IN BUSINESS.
Harvard Business Review, 2014
TECHNOLOGY ENABLED MARKETING
‣ Combines information technology, analytical
capacities, marketing data, and marketing
knowledge to improve the quality of marketing
management.
MARKETING TECHNOLOGIST SKILLS
MARKETING TECHNOLOGY
BUSINESS
MY SUPERPOWER
MY SUPERPOWER
MY PROFESSIONAL SKILLS
Digital Marketing
Integrated Marketing
Intrapreneurship
Data Analytics
Sales Operations & CRM Management
MY TECHNICAL SKILLS
MARKETING
WITHOUT DATA IS
LIKE DRIVING
WITH YOUR EYES
CLOSED Dan Zarrella
“ “
‣ No limits
‣ Empowerment
‣ My constant reinvention
‣ Living my life at my full potential
BONUS: MY BRANDINGTHE HIDDEN INFINITY SYMBOL
SEBASTIAN BEHAR
Marketer with technology enabled
@sebastianbehar
www.sebastianbehar.com

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