SlideShare a Scribd company logo
1 of 24
Download to read offline
#SEJThinkTank
@ScribbleLive
How to Repurpose Your Content &
Maximize Demand Gen Results
#SEJThinkTank
@ScribbleLive
VP Marketing, ScribbleLive
Corinne Schmid
#SEJThinkTank
@ScribbleLive
The Results Are In… Now What?
71% are looking to use their demand generation content
to nurture leads in the middle of the sales cycle. 
Source: CMI, 2019
#SEJThinkTank
@ScribbleLive
What We’ll Learn Today
•The definition of premium content, and how it
impacts your demand gen cycle
•Our own demand gen results using a
data-driven interactive experience
•How you can your repurpose content, gather
data, and deliver more relevant experiences
to convert your leads faster 
#SEJThinkTank
@ScribbleLive
What Does
Premium Content
Mean?
To get the most out of your content, it
needs to be:
✓Useful
✓Resonate
✓Action-driven
#SEJThinkTank
@ScribbleLive
Visual & Video
Attracts, snackable, easy to digest
Interactive
Data-driven, collects zero-party data
Experiences & Events
Engages and interacts
What Makes Content Premium?
Tips for Creating
Premium Content
Tip #1:
Know your audience—and who
influences them along the path to
purchase.
#SEJThinkTank
@ScribbleLive
Tips for Creating
Premium Content
Tip #2:
Take inventory of existing content
assets—beyond marketing.
#SEJThinkTank
@ScribbleLive
Tips for Creating
Premium Content
Tip #3:
Collect declared data.
#SEJThinkTank
@ScribbleLive
Case Study
Repurposing Content
#SEJThinkTank
@ScribbleLive
#SEJThinkTank
@ScribbleLive
Adding Interactivity:
How, When, and Why
96% of participants believed that
interactivity impacts buyers’ decisions
as they go through their journey.
42% use events to
nurture their audience.
Maximizing Results
with a Full-Circle
Experience
•Who is our audience?
•What assets can we repurpose?
•How can we collect data to better enable sales?
#SEJThinkTank
@ScribbleLive
#SEJThinkTank
@ScribbleLive
We Focused on Collecting Declared Data
Received 100s of
Completed Assessments
Offered a Free Etch-A-SketchRefreshed an Interactive
Solution Assessment
How to Repurpose Content
for Mid-Funnel Engagement
#SEJThinkTank
@ScribbleLive
#SEJThinkTank
@ScribbleLive
How to Repurpose Content
for Mid-Funnel Engagement
5. Blog Post
4. Webinar
1. Event
2. Interactive
Content
3. Email
How We Followed
Up
•Included a link to the assessment to share
•SDRs followed up with relevant talking points
•SDRs followed up with relevant content assets
based on their pain points
#SEJThinkTank
@ScribbleLive
#SEJThinkTank
@ScribbleLive
Time for a Poll
#SEJThinkTank
@ScribbleLive
How You Can Repurpose Your Content
An infographic is great for
illustrating the data you’ve
collected.
Videos: Consider a “how-to” video on
a certain topic that your audience is
indicating an interest in.
An eBook or landing page by
industry can address some of their
specific paint points.
Tips for Gathering
Data and Evaluating
Your Content
•Pay close attention to where the typical user has
dropped off, and use that information to create an
A/B test.
•Evaluate your engagement points for future use by
recognizing trends.
•Learn from these metrics to continually improve
with each new piece of content
#SEJThinkTank
@ScribbleLive
#SEJThinkTank
@ScribbleLive
Deliver More Relevant Info
to Your Sales Team
Sharing a Q&A or Blog PostCreating a Resource LibrarySending an Invite to a Webinar
With more relevant info, your sales team can follow up with more relevant content, like:
01 02 03
#SEJThinkTank
@ScribbleLive
Summary
• Know your buying center, not just a single persona
• Take inventory of assets—beyond marketing
• Collect declared data
• Repurpose declared data
• For top to mid-funnel content development
• To provide sales with insights
EXCLUSIVE OFFER
for SEJ webinar attendees
#SEJThinkTank
@ScribbleLive
Check your inbox for details or email
getstarted@scribblelive.com.
www.scribblelive.com
Premium Content
Creation at Scale
#SEJThinkTank
@ScribbleLive

More Related Content

What's hot

SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice Search
SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice SearchSEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice Search
SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice SearchSearch Engine Journal
 
Marketing for Not For Profits
Marketing for Not For ProfitsMarketing for Not For Profits
Marketing for Not For ProfitsLaura Hampton
 
How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns
How to Write SEO Proposals That Prove Your Value & Eliminate Client ConcernsHow to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns
How to Write SEO Proposals That Prove Your Value & Eliminate Client ConcernsSearch Engine Journal
 
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To Know
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To KnowDrive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To Know
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To KnowSearch Engine Journal
 
3 Powerful Ways SEO User Intent Drives Higher Lead Quality
3 Powerful Ways SEO User Intent Drives Higher Lead Quality 3 Powerful Ways SEO User Intent Drives Higher Lead Quality
3 Powerful Ways SEO User Intent Drives Higher Lead Quality Search Engine Journal
 
Best Practices for Creating Infographics
Best Practices for Creating InfographicsBest Practices for Creating Infographics
Best Practices for Creating InfographicsSearch Engine Journal
 
How to Get More from Google Data Studio with SEMrush
How to Get More from Google Data Studio with SEMrushHow to Get More from Google Data Studio with SEMrush
How to Get More from Google Data Studio with SEMrushSearch Engine Journal
 
Top Tips to Improve Your PPC Lead Quality & Follow-up
Top Tips to Improve Your PPC Lead Quality & Follow-upTop Tips to Improve Your PPC Lead Quality & Follow-up
Top Tips to Improve Your PPC Lead Quality & Follow-upSearch Engine Journal
 
How Agencies & Advertisers Can Make the Most of Paid Media Right Now
How Agencies & Advertisers Can Make the Most of Paid Media Right NowHow Agencies & Advertisers Can Make the Most of Paid Media Right Now
How Agencies & Advertisers Can Make the Most of Paid Media Right NowSearch Engine Journal
 
Paying for SEO: A Method for Increasing Lead Volume by 300%
Paying for SEO: A Method for Increasing Lead Volume by 300%Paying for SEO: A Method for Increasing Lead Volume by 300%
Paying for SEO: A Method for Increasing Lead Volume by 300%Search Engine Journal
 
15 Methods for Optimizing Your Facebook Ads
15 Methods for Optimizing Your Facebook Ads15 Methods for Optimizing Your Facebook Ads
15 Methods for Optimizing Your Facebook AdsSearch Engine Journal
 
Do This, Not That Your Guide To Successful Marketing in 2021
Do This, Not That  Your Guide To Successful Marketing in 2021Do This, Not That  Your Guide To Successful Marketing in 2021
Do This, Not That Your Guide To Successful Marketing in 2021Search Engine Journal
 
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward Search Engine Journal
 
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...Branded3
 
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...Branded3
 
Increase PPC Campaign ROI with Call Tracking & Conversation Intelligence
Increase PPC Campaign ROI with Call Tracking & Conversation IntelligenceIncrease PPC Campaign ROI with Call Tracking & Conversation Intelligence
Increase PPC Campaign ROI with Call Tracking & Conversation IntelligenceSearch Engine Journal
 
Convert SEO From a Cost Center Into a Measurable Revenue Generator
Convert SEO From a Cost Center Into a Measurable Revenue GeneratorConvert SEO From a Cost Center Into a Measurable Revenue Generator
Convert SEO From a Cost Center Into a Measurable Revenue GeneratorSearch Engine Journal
 
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...Conductor
 
Dgr everstring-webinar-8-10-16-final deck
Dgr everstring-webinar-8-10-16-final deckDgr everstring-webinar-8-10-16-final deck
Dgr everstring-webinar-8-10-16-final deckG3 Communications
 

What's hot (20)

SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice Search
SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice SearchSEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice Search
SEO After COVID-19: How to Recover with FAQs, Schema, AMP & Voice Search
 
Marketing for Not For Profits
Marketing for Not For ProfitsMarketing for Not For Profits
Marketing for Not For Profits
 
How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns
How to Write SEO Proposals That Prove Your Value & Eliminate Client ConcernsHow to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns
How to Write SEO Proposals That Prove Your Value & Eliminate Client Concerns
 
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To Know
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To KnowDrive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To Know
Drive Traffic and Conversions: 3 Secrets Amazon Doesn't Want You To Know
 
3 Powerful Ways SEO User Intent Drives Higher Lead Quality
3 Powerful Ways SEO User Intent Drives Higher Lead Quality 3 Powerful Ways SEO User Intent Drives Higher Lead Quality
3 Powerful Ways SEO User Intent Drives Higher Lead Quality
 
Best Practices for Creating Infographics
Best Practices for Creating InfographicsBest Practices for Creating Infographics
Best Practices for Creating Infographics
 
How to Get More from Google Data Studio with SEMrush
How to Get More from Google Data Studio with SEMrushHow to Get More from Google Data Studio with SEMrush
How to Get More from Google Data Studio with SEMrush
 
Top Tips to Improve Your PPC Lead Quality & Follow-up
Top Tips to Improve Your PPC Lead Quality & Follow-upTop Tips to Improve Your PPC Lead Quality & Follow-up
Top Tips to Improve Your PPC Lead Quality & Follow-up
 
How Agencies & Advertisers Can Make the Most of Paid Media Right Now
How Agencies & Advertisers Can Make the Most of Paid Media Right NowHow Agencies & Advertisers Can Make the Most of Paid Media Right Now
How Agencies & Advertisers Can Make the Most of Paid Media Right Now
 
Paying for SEO: A Method for Increasing Lead Volume by 300%
Paying for SEO: A Method for Increasing Lead Volume by 300%Paying for SEO: A Method for Increasing Lead Volume by 300%
Paying for SEO: A Method for Increasing Lead Volume by 300%
 
15 Methods for Optimizing Your Facebook Ads
15 Methods for Optimizing Your Facebook Ads15 Methods for Optimizing Your Facebook Ads
15 Methods for Optimizing Your Facebook Ads
 
Do This, Not That Your Guide To Successful Marketing in 2021
Do This, Not That  Your Guide To Successful Marketing in 2021Do This, Not That  Your Guide To Successful Marketing in 2021
Do This, Not That Your Guide To Successful Marketing in 2021
 
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
SEO in A Mobile World SEJ ThinkTank w/Anne Ahola Ward
 
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...
SearchLeeds 2018 - Jon Greenhalgh & Sam Wright - Edit & Branded3 - How to del...
 
How to Dominate Ecommerce in 2020
How to Dominate Ecommerce in 2020How to Dominate Ecommerce in 2020
How to Dominate Ecommerce in 2020
 
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...
SearchLeeds 2018 - Lexi Mills - Shift6 - Advanced integrated influence strate...
 
Increase PPC Campaign ROI with Call Tracking & Conversation Intelligence
Increase PPC Campaign ROI with Call Tracking & Conversation IntelligenceIncrease PPC Campaign ROI with Call Tracking & Conversation Intelligence
Increase PPC Campaign ROI with Call Tracking & Conversation Intelligence
 
Convert SEO From a Cost Center Into a Measurable Revenue Generator
Convert SEO From a Cost Center Into a Measurable Revenue GeneratorConvert SEO From a Cost Center Into a Measurable Revenue Generator
Convert SEO From a Cost Center Into a Measurable Revenue Generator
 
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...
Conductor C3 2019 - R-E-S–P-E-C-T: How to Win Buy-In and Support for SEO in a...
 
Dgr everstring-webinar-8-10-16-final deck
Dgr everstring-webinar-8-10-16-final deckDgr everstring-webinar-8-10-16-final deck
Dgr everstring-webinar-8-10-16-final deck
 

Similar to How to Repurpose Your Content & Maximize Demand Gen Results

Making Account Based Marketing Work: Aligning ABM with the Buyer’s Journey
Making Account Based Marketing Work: Aligning ABM with the Buyer’s JourneyMaking Account Based Marketing Work: Aligning ABM with the Buyer’s Journey
Making Account Based Marketing Work: Aligning ABM with the Buyer’s JourneyLookBookHQ
 
SEMPO CITIES KANSAS CITY | The KC Search Conference
SEMPO CITIES KANSAS CITY | The KC Search ConferenceSEMPO CITIES KANSAS CITY | The KC Search Conference
SEMPO CITIES KANSAS CITY | The KC Search ConferenceJosh McCoy
 
Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At Scale Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At Scale G3 Communications
 
Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15TrackMaven
 
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...LinkedIn
 
Content Marketing - CCH UC 2012
Content Marketing  - CCH UC 2012Content Marketing  - CCH UC 2012
Content Marketing - CCH UC 2012Jessica Levin
 
Why Inbound Isn't Enough - #SPS2015
Why Inbound Isn't Enough - #SPS2015Why Inbound Isn't Enough - #SPS2015
Why Inbound Isn't Enough - #SPS2015G3 Communications
 
Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At ScaleWhy B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At ScaleUberflip
 
2017 New Trends in Social Media
2017 New Trends in Social Media2017 New Trends in Social Media
2017 New Trends in Social MediaMike Georgopoulos
 
2012 Interactive Marketing Trends
2012 Interactive Marketing Trends2012 Interactive Marketing Trends
2012 Interactive Marketing TrendsCementMarketing
 
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...Live Customer Webinar: Developing High Performing Content, Ad Creative and La...
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...LinkedIn
 
Content + Marketing Automation = Results
Content + Marketing Automation = ResultsContent + Marketing Automation = Results
Content + Marketing Automation = ResultsBrafton
 
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614Ron Corbisier
 
Use Big Data to Improve Content Marketing
Use Big Data to Improve Content MarketingUse Big Data to Improve Content Marketing
Use Big Data to Improve Content MarketingPam Didner
 
The Landing Page - A Marketer's and Customer's Mutual Friend
The Landing Page - A Marketer's and Customer's Mutual FriendThe Landing Page - A Marketer's and Customer's Mutual Friend
The Landing Page - A Marketer's and Customer's Mutual FriendTony Sattler
 
How to Build a Content Marketing Strategy
How to Build a Content Marketing StrategyHow to Build a Content Marketing Strategy
How to Build a Content Marketing StrategyNewsCred
 
Content markeing workshop
Content markeing workshopContent markeing workshop
Content markeing workshopGreg Fry
 
How to run a killer social media campaign
How to run a killer social media campaign How to run a killer social media campaign
How to run a killer social media campaign Social Circle
 
Behind the Scenes of Interactive Content
Behind the Scenes of Interactive ContentBehind the Scenes of Interactive Content
Behind the Scenes of Interactive Contention interactive
 
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...Jon Wuebben
 

Similar to How to Repurpose Your Content & Maximize Demand Gen Results (20)

Making Account Based Marketing Work: Aligning ABM with the Buyer’s Journey
Making Account Based Marketing Work: Aligning ABM with the Buyer’s JourneyMaking Account Based Marketing Work: Aligning ABM with the Buyer’s Journey
Making Account Based Marketing Work: Aligning ABM with the Buyer’s Journey
 
SEMPO CITIES KANSAS CITY | The KC Search Conference
SEMPO CITIES KANSAS CITY | The KC Search ConferenceSEMPO CITIES KANSAS CITY | The KC Search Conference
SEMPO CITIES KANSAS CITY | The KC Search Conference
 
Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At Scale Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At Scale
 
Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15Building the Business Case for Content Marketing - #SPARK15
Building the Business Case for Content Marketing - #SPARK15
 
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
Live Webinar: 10 Ways to Drive Killer Results for your Clients with Sponsored...
 
Content Marketing - CCH UC 2012
Content Marketing  - CCH UC 2012Content Marketing  - CCH UC 2012
Content Marketing - CCH UC 2012
 
Why Inbound Isn't Enough - #SPS2015
Why Inbound Isn't Enough - #SPS2015Why Inbound Isn't Enough - #SPS2015
Why Inbound Isn't Enough - #SPS2015
 
Why B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At ScaleWhy B2B Marketers Need To Personalize Content Experiences At Scale
Why B2B Marketers Need To Personalize Content Experiences At Scale
 
2017 New Trends in Social Media
2017 New Trends in Social Media2017 New Trends in Social Media
2017 New Trends in Social Media
 
2012 Interactive Marketing Trends
2012 Interactive Marketing Trends2012 Interactive Marketing Trends
2012 Interactive Marketing Trends
 
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...Live Customer Webinar: Developing High Performing Content, Ad Creative and La...
Live Customer Webinar: Developing High Performing Content, Ad Creative and La...
 
Content + Marketing Automation = Results
Content + Marketing Automation = ResultsContent + Marketing Automation = Results
Content + Marketing Automation = Results
 
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614
A Look at LookBookHQ for Twin Cities Eloqua User Group - 082614
 
Use Big Data to Improve Content Marketing
Use Big Data to Improve Content MarketingUse Big Data to Improve Content Marketing
Use Big Data to Improve Content Marketing
 
The Landing Page - A Marketer's and Customer's Mutual Friend
The Landing Page - A Marketer's and Customer's Mutual FriendThe Landing Page - A Marketer's and Customer's Mutual Friend
The Landing Page - A Marketer's and Customer's Mutual Friend
 
How to Build a Content Marketing Strategy
How to Build a Content Marketing StrategyHow to Build a Content Marketing Strategy
How to Build a Content Marketing Strategy
 
Content markeing workshop
Content markeing workshopContent markeing workshop
Content markeing workshop
 
How to run a killer social media campaign
How to run a killer social media campaign How to run a killer social media campaign
How to run a killer social media campaign
 
Behind the Scenes of Interactive Content
Behind the Scenes of Interactive ContentBehind the Scenes of Interactive Content
Behind the Scenes of Interactive Content
 
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
#ContentMarketingWorld 2013 - Building Your Content Marketing Measurement Pro...
 

More from Search Engine Journal

Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesSearch Engine Journal
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Search Engine Journal
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local LeadsSearch Engine Journal
 
Content Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing FunnelContent Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing FunnelSearch Engine Journal
 
Holistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO SuccessHolistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO SuccessSearch Engine Journal
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain VisibilitySearch Engine Journal
 
9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO PredictionsSearch Engine Journal
 
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]Search Engine Journal
 
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 DaysHow An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 DaysSearch Engine Journal
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSearch Engine Journal
 
How We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven FrameworkHow We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven FrameworkSearch Engine Journal
 
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 20242023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024Search Engine Journal
 
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSearch Engine Journal
 
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly DropEmergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly DropSearch Engine Journal
 
2023 Survey Review: State Of Marketing Data Standards In The AI Era
2023 Survey Review: State Of Marketing Data Standards In The AI Era2023 Survey Review: State Of Marketing Data Standards In The AI Era
2023 Survey Review: State Of Marketing Data Standards In The AI EraSearch Engine Journal
 
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies
100M Phone Call Insights: Your Key To Data-Driven Marketing StrategiesSearch Engine Journal
 
How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
How To Boost 2024 SEO Performance With Pillar Pages & Topic ClustersHow To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
How To Boost 2024 SEO Performance With Pillar Pages & Topic ClustersSearch Engine Journal
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]Search Engine Journal
 
5 AI Changes Agencies And Brands Need To Know
5 AI Changes Agencies And Brands Need To Know5 AI Changes Agencies And Brands Need To Know
5 AI Changes Agencies And Brands Need To KnowSearch Engine Journal
 

More from Search Engine Journal (20)

Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best StrategiesGoogle 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
Google 3rd-Party Cookie Deprecation [Update] + 5 Best Strategies
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
 
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads2024's Top PPC Tactics: Triple Your Google Ads Local Leads
2024's Top PPC Tactics: Triple Your Google Ads Local Leads
 
Content Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing FunnelContent Marketing: How To Find The True Value Of Your Marketing Funnel
Content Marketing: How To Find The True Value Of Your Marketing Funnel
 
Holistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO SuccessHolistic Website Health & Technical Tips for SEO Success
Holistic Website Health & Technical Tips for SEO Success
 
2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility2024 Google SERP Features: New Strategies To Gain Visibility
2024 Google SERP Features: New Strategies To Gain Visibility
 
9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions9 Major Google Updates From 2023 & 2024 SEO Predictions
9 Major Google Updates From 2023 & 2024 SEO Predictions
 
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
10 Successful Ways To Improve Your SERP Rankings [With Ahrefs]
 
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 DaysHow An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days
 
SEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And OpportunitiesSEO In 2024: Top Priorities, Challenges, And Opportunities
SEO In 2024: Top Priorities, Challenges, And Opportunities
 
How We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven FrameworkHow We Built A Strong $10 Million Agency: A Proven Framework
How We Built A Strong $10 Million Agency: A Proven Framework
 
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 20242023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
2023 Google Algorithms & SEO's Future: Powerful Predictions For 2024
 
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad SpendSaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
SaaS Marketing: Expert Paid Media Tips Backed By $150M In Ad Spend
 
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly DropEmergency SEO: How To Recover When SERP Rankings Suddenly Drop
Emergency SEO: How To Recover When SERP Rankings Suddenly Drop
 
2023 Survey Review: State Of Marketing Data Standards In The AI Era
2023 Survey Review: State Of Marketing Data Standards In The AI Era2023 Survey Review: State Of Marketing Data Standards In The AI Era
2023 Survey Review: State Of Marketing Data Standards In The AI Era
 
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies
100M Phone Call Insights: Your Key To Data-Driven Marketing Strategies
 
How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
How To Boost 2024 SEO Performance With Pillar Pages & Topic ClustersHow To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
How To Boost 2024 SEO Performance With Pillar Pages & Topic Clusters
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]
How to Perform Website Experiments [+ SEJ Experiment Walk-Through & Results]
 
5 AI Changes Agencies And Brands Need To Know
5 AI Changes Agencies And Brands Need To Know5 AI Changes Agencies And Brands Need To Know
5 AI Changes Agencies And Brands Need To Know
 

Recently uploaded

BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceDelhi Call girls
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxtegevi9289
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdftbatkhuu1
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptxVikasTiwari846641
 
Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristicswasim792942
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerAmirNasiruog
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music businessbrjohnson6
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsVWO
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCall girl Jaipur
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxelizabethella096
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15SearchNorwich
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxelizabethella096
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 

Recently uploaded (20)

BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 144 Noida Escorts >༒8448380779 Escort Service
 
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort ServiceBDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
BDSM⚡Call Girls in Sector 128 Noida Escorts >༒8448380779 Escort Service
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptx
 
Brand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdfBrand experience Dream Center Peoria Presentation.pdf
Brand experience Dream Center Peoria Presentation.pdf
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptx
 
Social media, ppt. Features, characteristics
Social media, ppt. Features, characteristicsSocial media, ppt. Features, characteristics
Social media, ppt. Features, characteristics
 
Defining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotlerDefining Marketing for the 21st Century,kotler
Defining Marketing for the 21st Century,kotler
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
personal branding kit for music business
personal branding kit for music businesspersonal branding kit for music business
personal branding kit for music business
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Uncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 ReportsUncover Insightful User Journey Secrets Using GA4 Reports
Uncover Insightful User Journey Secrets Using GA4 Reports
 
Cash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girlCash payment girl 9257726604 Hand ✋ to Hand over girl
Cash payment girl 9257726604 Hand ✋ to Hand over girl
 
Unraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptxUnraveling the Mystery of The Circleville Letters.pptx
Unraveling the Mystery of The Circleville Letters.pptx
 
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose GuirgisCreator Influencer Strategy Master Class - Corinne Rose Guirgis
Creator Influencer Strategy Master Class - Corinne Rose Guirgis
 
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
Five Essential Tools for International SEO - Natalia Witczyk - SearchNorwich 15
 
Labour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptxLabour Day Celebrating Workers and Their Contributions.pptx
Labour Day Celebrating Workers and Their Contributions.pptx
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 

How to Repurpose Your Content & Maximize Demand Gen Results