Sarah Moraes

Denver, CO United States

Marketing, Social Media

Advertising / Marketing / PR

As Community Manager for IBM executive online communities, I provide strategic guidance to grow membership and increase engagement within the communities. Tactics include coordinating monthly webcasts with IBM clients and business partners, developing whitepapers, email marketing campaigns, social media marketing and website optimization. Responsibilities also include event coordination for major events with upwards of 6,000 attendees with the goal of targeting new members for the community. Event planning includes booth staffing, presentations about community initiatives, promotional product design and purchasing and client support over the course of the events. Specialties: Strateg