1. Greenhouse
 Class meets Mondays 6:20-8:10
Management
 Lab meets Mondays 8:20-10:10
Hort 2323
2012
Samara Gray
Grading Lab project
 Exams= 30% each total 60%  Students will grow poinsettias from
 Lab Assignments/Quizzes = 25% cuttings.
 Class presentation= 5%
 Lab project = 10 %  Create a log of all treatments and
 2 exams, midterm covers everything inputs
from start of semester to midterm, final  Ask greenhouse staff for information on
covers everything from the midterm until pesticide treatments
the end of the semester.
 Use Ecke.com on target as an example
 3 quizzes during class, 3 during lab
 Lab assignments will be due the
following class.
Class Presentation Field trip
 Each student will make a 5-10 minute
presentation on any topic that interests  We will be going on a field trip to a
them related to greenhouse production greenhouse
management
 What is the best day for the class?
 Presentations can be in any form:
 Power point
 Poster board
 Game show
 Lecture
 Anything that gets your point across
 Be creative and have fun!
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2. Definition of
Floriculture
FLORICULTURE:
  the cultivation and
management of ornamental
and especially flowering
plants
 flo•ri•cul•tur•al adjective
 flori•cul•tur•ist noun
Categories of floriculture History
 Greenhouse industry origionated in Holland
 Bedding/garden plants
during the 1600s.
 Potted flowering plants  During the 17th century The Netherands
 Herbaceous perennials became a sea power and provided alf the
 Foliage plants worlds shipping which enabeled
Amsterdam to become the worlds leading
 Propagative material commercial city.
 Cut flowers  In the US floriculture started around
 Cut cultivated greens population centers like New York,
 Propagative floriculture material Philladelphia and Boston. As population
spread, so did floriculture.
 After WWII floriculture dispersed from  The Netherlands is the largest floral
population centers to further warm producer at $5.9 billion, it is closely
regions. This allowed plants to be followed by the United States with
grown outdoors with less inputs with $4.10 billion then China with $3.99
cheaper labor. Billion and Japan with $3.24 Billion.
 In the 1970s intercontinental floral
trade developed
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3.  Today most of the cut flowers Top 15 states
consumed in the US come from
 California 25% Washington 3.6%
Columbia.
 Florida 18.3%
 Because of it’s proximity to the Illinois 3.4%
 Michigan 10.4%
equator Columbia has close to 12  North Carolina 6.6% Oregon 3.3%
hour days year round.  Texas 6.4% Maryland 2.4%
 More recently the US has been  Ohio 5.4%
South Carolina 1.8%
getting roses from Guatemala,  New York 4.5%
Ecuador and Mexico. Roses from  New Jersey 4.3% Hawaii 1.2%
Ecuador has become the standard.  Pennsylvania 4.1%
US Production Top Annuals
 49% Bedding plants  Petunias $136,336
 17% Flowering potted plants  Impatiens $110,445
 10% Cut flowers  Pansies/ Violas $103,239
 12% Foliage Plants  Vegetables $132,186
 2% Cut cultivated greens  Marigolds $46,899
 10% propagative material  Geraniums $147,878
 New Guinea Impatiens $50,686
 Begonias $65,660
Potted Flowering Plants Employment Opportunities
 Orchids $170,774  Garden centers
 Poinsettias $146,069  Extension
•Botanical gardens
service
 Spring Flowering Bulbs $59,773 •Publications
 Other retail
Florist Roses $26,926 •Chemical company
 outlets
•Plant prop lab
 Easter Lilies $26,831  National •Interiorscaping
 Florist Azaleas $26,197 organizations
•Educational institution
 African Violets $3,634  Hort. supply co
•Research labs
 Other $184,294  Arboretum
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4. • Designer Factors contributing to where
• Grower
• Production Foreman
•Propagator
• Researcher plants are grown.
• Marketing Manager • Garden Writer
• Manager
• Information Specialist  Infrastructure
• Consultant
• Inventory Controller • Extension Agent
 Climate
• Buyer • Association Executive  Social stability
• Teacher
• Salesperson
• Gardener
 Credit availability
• Sales Manager • Plant inspector  Airport
• Store Manager
 Labor
• Commentator
• Curator
 Technical support
 International policies
 Weather affects floriculture more than
any other factor
Medsize Growers Small growers
 Can offer traditional services like  Small growers are known for
small growers with some of the superior quality, introducing new
automation of large growers. crops to the market, education,
 Some form cooperative  Small growers can offer specialty
crops for which there is not a high
arrangements among other mid
demand.
size growers to each focus on a
 Sell to upscale locations
specific crop or group of crops.
 Service florists.
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5. Large Growers
 Larger growers can use more
automation which allows them to
charge lower costs.
 They do not have the best quality
but offer many flowering potted
plants that do not need to be the
highest quality.
 Sell to box stores and super
markets
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