I attended Lean Camp-San Francisco yesterday (Sunday, 12/8/13). This was the first of numerous events around the Lean Startup Conference 2013. Hosted at Runway-SF incubator/shared workspace. Discussions included customer development, lean startup methodologies for enterprise sales, robotics, product development, team building, and women in tech. Here are a few observations and lessons I learned. Lean Camp (www.leancamp.co) is a practical, high-energy day connecting Lean Startup and other communities. You discover the tools that are right for you, by learning from people who put these approaches into practice. Get actionable feedback on your current challenges and learn from a variety of people and disciplines.

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9 Things I Saw @
Lean Camp-San Francisco
Lean Startup Conference 2013

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1. @TriKro @SaintSal & Team
put on a wellstructured, unstructured Lean Camp

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2. More women please

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3. Alarming ambiguity about:
“What the &$&#! is a Customer?”
This bothers me. There has to be a better way.
 When
have you properly exhausted market
segments & customer types? No clear answer in
the discussion.
 It’s
lazy to say – “Ask you current customers why
they bought…” Umm… I don’t have any
customers. That’s the point of the exercise.

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4. Think: Mutual Disqualification
Lean Startup Metrics Applied to
Enterprise Sales
1.
2.
What are the reasons the prospect
disqualifies your solution?
What is the reason you disqualify the
person from pursuing a sales process.

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Mutual Disqualification:
Find a Trigger Point early
If your solution doesn’t solve a significant
problem, you’re disqualified.
 i.e.
NDA – If the prospect isn’t willing to spend one
hour with her legal team on this, disqualify them.
 i.e.
– If the prospect isn’t willing to bring 2-3
additional people into the process, disqualify them.
 i.e.

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5. Build-Measure-Learn Your Sales
Process

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6. When someone says “The book
says…”, the answer is “Which
book?”
Books by Steve Blank, Eric
Ries, and others are just
the start.
I think of “Lean Startup” as
a platform. It’s up to the
community (read: you and
me) to build apps off of that
platform.

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7. You can rankorder your product
risks in 10
minutes with PostIt notes

10. +
8. Cynefin is an acceptable topic
Led by
@davidjbland
and
@sammcafee

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9. Eric is like Santa Claus – He
knows when you’re at Lean Camp…