SEO and Marketing news from April 2015

1. SEO News from April 2015
By : Saijo George
Twitter : @Saijo_George Web : saijogeorge.com

2. .. and you are ?
• I am Saijo George. I work as an internet marketer at Envato , the folks
behind sites like ThemeForest.
New Project
Help Me Build . IO
Twitter : @Saijo_George Web : saijogeorge.com

3. Twitter : @Saijo_George Web : saijogeorge.com

4. • Adsense Social Casino Beta via
Twitter : @Saijo_George Web : saijogeorge.com

5. • June 2015 - Phone # verification in call extension and location
extension. 3 ways to verify it.
• New AdSense performance report – opt-in
Twitter : @Saijo_George Web : saijogeorge.com

6. • Keyword Planner shows you competitor data
Twitter : @Saijo_George Web : saijogeorge.com

7. • New mobile UI for devices with slow internet
• Google drops In Depth Article Title from SERP
Twitter : @Saijo_George Web : saijogeorge.com

8. • Transfer ownership of YouTube Channel between Google+ profiles
• Google is getting in to the home services market.
• Bing starts to display Mobile Friendly label in SERP
• Apparently Google launched it's Doorway algo update
• Signup to beta test App Indexing features
Twitter : @Saijo_George Web : saijogeorge.com

9. Change of Address Tool in GWT adds subdomain support
Twitter : @Saijo_George Web : saijogeorge.com

10. • EU Opens Anti-Trust Investigation On Google & Android
• Yandex tried to take links out of the ranking equation, it did not go all
that well and they are bringing it back.
Faster Adwords conversion tracking
Twitter : @Saijo_George Web : saijogeorge.com

11. App Indexing a ranking factor and now shows install button in
mobile SERP.
70 new Google Now partners to show a variety of now cards.
People also ask.. test in SERP
Twitter : @Saijo_George Web : saijogeorge.com

12. • Mobile SERP now shows Site Name instead of URI – Don’t fake it.
• Yahoo will continue to serve Bing ads and search results for a
majority of its desktop search traffic.
• Search Funnels are now “Attribution” in AdWords
Twitter : @Saijo_George Web : saijogeorge.com

13. • Emoji works in Desktop SERP
• Google wants Video publisher’s opinion on Indexing and Ranking.
Twitter : @Saijo_George Web : saijogeorge.com

14. • Faster and lighter mobile web pages for Indonesia. Normal vs
transcoded version
Twitter : @Saijo_George Web : saijogeorge.com

15. • Matched content - a free content recommendation tool for AdSense
publishers
• Google is working on a new AJAX crawling mechanism
Twitter : @Saijo_George Web : saijogeorge.com

16. • Bing offers one box answers in SERP
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17. • Google gives some webmasters access to Search Analytics in GWT
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18. ADSENSE / ADWORDS
• Mobile Friendly Label On AdWords Ads
• Mandatory Shipping rates for Google Shopping causes issues for AU
advertisers.
• New AdWords announcements May 5 - LiveStream
Twitter : @Saijo_George Web : saijogeorge.com

19. ADSENSE / ADWORDS
• Google is retiring the Previous payments report from Adsense. You
can download the data before June 30th
Twitter : @Saijo_George Web : saijogeorge.com

20. Social
• Apply for Pinterest API beta
• Google+ Launches Pinterest Clone Collections
Twitter : @Saijo_George Web : saijogeorge.com

21. Social
• Facebook balancing content from Friends and Pages : multiple post
block from same publisher relaxed, content from friends you care
about more prominent in News Feed, but content they like will be
pushed down.
Twitter : @Saijo_George Web : saijogeorge.com

22. Twitter : @Saijo_George Web : saijogeorge.com

23. Twitter : @Saijo_George – I usually tweet about #SEO and #design
Site : saijogeorge.com
Twitter : @Saijo_George Web : saijogeorge.com