Healthcare copywriting tips - How to use the sidebars when creating an alternative health copywriting salesletter.

1. Using Sidebars Effectively in aHealthcare Promotion

2. Here are 5 ways to use the sidebar effectively in a healthcare promotion: Premium/Bonus (Free Report) in the sidebar

3. Customer Testimonials – Try and put the testimonials near related content (For example if the customer talks about how the supplement relieved painful joints, then put the testimonial near copy where you talk about how the supplement relieves painful joints)

4. Bulleted benefits

5. A Teaser to generate interest

6. To establish the credentials of the doctor or person associated with the product

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