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Work.Futures
Workshop
IMPACT: CANADIAN SERVICE DESIGN CONFERENCE - 29TH NOVEMBER 2018
Who we are –
We are a work design studio,
focused on helping organizations
introduce new ways of working
through collabora...
3
Work.Futures is a set of
action research* activities
to interrogate and design 

future ways of working.
*Through Specul...
Collective FloorpanWork Patterns.Futures cards
20 mins 15 mins 45 mins 15 mins
INTRO
Futures of Work
and Work Design
PATTE...
Work
Independent workforce in the US
40% by 2020
-IKEA Space 10 Lab,
Experiments of office on wheels
-Chez Panisse
Cozy kitchen and sabbatical to write books and research for chefs
Policies &
Governance
Processes &
Methods
- NYC Major Office
Civic Service Design Tools + Tactics
Spaces & 

Tools
- Steelcase
Smart systems for the workplace
Has work ever
been designed
holistically?
Work Design (for us) is an emerging practice
that aims to understand how people can use
design to shape their ways of work...
Transform work environments, by
redesigning spaces and processes,
with people as drivers of change
PROCESSES PEOPLE PLACES...
Adapt React
OBSERVATION
SOCIAL MODEL
DESIGNABLE
ELEMENT
Action
Research
ThinkLook
Probe
PROCESS 
 METHOD
 TOOL 

POLICY 
 GOVERNANCE 
 SPACE 

Designing Work
Now
Design Thinking
WHAT IS THE
FUTURE OF
WORK?
“The technology is the easy part.
The hard part is figuring out the
social and institutional structures
around the technol...
Now Futures
Design Thinking Speculative Design
22
Use speculative design to
understand how evolving
narratives of work might affect
the process, experiences, and
workspac...
23
Speculative Design as a “a
container for narrative, or for
multiple narratives”
-Alex McDowell
AUTHORISED
SUBVERSIVE
Affirmative vs Critical
Design that works in pre-
established logics
Design that challenges assumptions,
preconceptions, and...
Today
Preferable
Plausible
Critical and Narrative
Design
“Traditional”
Design
Speculative
Design
Problem Solving Sense Mak...
Now Futures
Design Thinking Speculative Design
Design
Research
Speculative 

Design
Service Design &
Prototyping
Develop
Future Work
Models
Toolkit &
Systems
Space &
Tou...
Today’s workshop
Work.Futures: Design of future workplace experiences
From
work
trends
Prototype
future
scenarios
Create w...
Scenario
Building
ACTIVITY ONE
Analyzing future trends to
imagine future scenarios
TODAY’S QUESTION

How might we design a future
coworking space, for Montreal-
based professionals and citizens?
Considerin...
Collaborative
work spaces
Coworking is going beyond
a place to a movement, as
the corporate world is now
adopting coworkin...
Technology for
the workplace
The main areas where
technology is applied on
the workspace are
seamless communication;
behav...
Employee
Experience
Organisations are
increasingly paying
attention to employee
experience to retain their
workforce and e...
Future
Skills
Future workforces will
have to acquire new skills
and integrate technical
expertise with the
understanding o...
Use the Map to
summarise your
ideas and visualise
your scenario
10’
ACTIVITY ONE
.Futures Map
Learnability is the path to
...
Defining
PatternsFrom future scenarios to work
designs patterns.
ACTIVITY TWO
A pattern is a general repeatable solution to a
commonly occurring problem. It is a description
or template for how to sol...
Pattern

Language
“the quality without a name”
Christopher Alexander
…patterns might
describe the
collaboration activities
and services available in
future workplaces…
… or to the type of
objects that influence
interactions and
flows.
Receptionist as Hub
The mobility of many
workers produces a need
for coordination,
a way for one person to
locate another ...
Create a work design
pattern that would
appear in your scenario
that you think will be
recurrent and can be
described in a...
Collective Spatial
Experience
From the idea of future work to work in space
FINAL REFLECTION
Let’s put together our
pattens and represent
how they form the
workplace of the future
10’
FINAL REFLECTION
Collective Flo...
Key Takeaways:
> Future of work is Discourse - creating a dialogue
amongst actors on possible futures.
> Use speculative d...
Linkedin: Antonio Starnino & Antonio Iadarola
astar@studio-we.com
anto@studio-we.com
studio-we.com
Thank You!
Work
strategic ideas
Environment
space functions
Work.Futures: Design of future workplace experiences by Antonio Starnino and Antonio Iadarola
Work.Futures: Design of future workplace experiences by Antonio Starnino and Antonio Iadarola
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Work.Futures: Design of future workplace experiences by Antonio Starnino and Antonio Iadarola

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Presented at Impact: 2018 Canadian Service Design Conference, November 29 & 30, 2018 (Montreal, Quebec)

This workshop will guide participants through a mix of future-oriented design methods, as we go from understanding trends in the future of work, to prototyping spaces and interactions. In the process, we will explore new possibilities of collaborative workplaces, contextualized in future scenarios, as well as understand the expanding role of design as a force in creating strategic change.

This hands-on experience will focus on sustainability and symbolism of materials and interactions to understand the potential of service design when associated with the design of physical-digital-visual work environments.

Veröffentlicht in: Design
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Work.Futures: Design of future workplace experiences by Antonio Starnino and Antonio Iadarola

  1. 1. Work.Futures Workshop IMPACT: CANADIAN SERVICE DESIGN CONFERENCE - 29TH NOVEMBER 2018
  2. 2. Who we are – We are a work design studio, focused on helping organizations introduce new ways of working through collaborative practices. We helped clients across public and private sector in Canada, US, Europe and China to redesign their work processes and environments. Antonio Iadarola Antonio Starnino
  3. 3. 3 Work.Futures is a set of action research* activities to interrogate and design 
 future ways of working. *Through Speculative, 
 Service & Spatial design
  4. 4. Collective FloorpanWork Patterns.Futures cards 20 mins 15 mins 45 mins 15 mins INTRO Futures of Work and Work Design PATTERN MAKING We will represent the scenarios in physical settings and translate them in experiences of work spaces SCENARIO BUILDING We will map trends to build future scenarios of how people will work in the future CO-MAKING & REFLECTION We will create a collective floorpan of a future work environment to reflect on the ideas and insights we produced THURSDAY, NOVEMBER 29TH, 2018 AGENDA
  5. 5. Work
  6. 6. Independent workforce in the US 40% by 2020
  7. 7. -IKEA Space 10 Lab, Experiments of office on wheels
  8. 8. -Chez Panisse Cozy kitchen and sabbatical to write books and research for chefs Policies & Governance
  9. 9. Processes & Methods - NYC Major Office Civic Service Design Tools + Tactics
  10. 10. Spaces & 
 Tools - Steelcase Smart systems for the workplace
  11. 11. Has work ever been designed holistically?
  12. 12. Work Design (for us) is an emerging practice that aims to understand how people can use design to shape their ways of working in order to achieve their collective purpose and be prepared for the future.
  13. 13. Transform work environments, by redesigning spaces and processes, with people as drivers of change PROCESSES PEOPLE PLACES EX & HR processes Open Innovation & Incubator Ecosystems Org. Change & Policies New Cultural Rituals and Habits Intrapreneurship Communities Future Jobs & Skills Coworking Design Innovation Spaces & Labs Tech & Products For the Workplace
  14. 14. Adapt React OBSERVATION SOCIAL MODEL DESIGNABLE ELEMENT Action Research ThinkLook Probe
  15. 15. PROCESS 
 METHOD
 TOOL 
 POLICY 
 GOVERNANCE 
 SPACE 
 Designing Work
  16. 16. Now Design Thinking
  17. 17. WHAT IS THE FUTURE OF WORK?
  18. 18. “The technology is the easy part. The hard part is figuring out the social and institutional structures around the technology. “ - John Seely Brown 20
  19. 19. Now Futures Design Thinking Speculative Design
  20. 20. 22 Use speculative design to understand how evolving narratives of work might affect the process, experiences, and workspaces of the future.
  21. 21. 23 Speculative Design as a “a container for narrative, or for multiple narratives” -Alex McDowell
  22. 22. AUTHORISED SUBVERSIVE
  23. 23. Affirmative vs Critical Design that works in pre- established logics Design that challenges assumptions, preconceptions, and givens about the role products play in everyday life. - Anthony Dunne Fiona Raby Speculative Everything
  24. 24. Today Preferable Plausible Critical and Narrative Design “Traditional” Design Speculative Design Problem Solving Sense Making Probable
  25. 25. Now Futures Design Thinking Speculative Design
  26. 26. Design Research Speculative 
 Design Service Design & Prototyping Develop Future Work Models Toolkit & Systems Space & Touchpoints Map ExperienceObserve Amplify Patterns
  27. 27. Today’s workshop Work.Futures: Design of future workplace experiences From work trends Prototype future scenarios Create workspace settings Undertsand qualities of future ways of working
  28. 28. Scenario Building ACTIVITY ONE Analyzing future trends to imagine future scenarios
  29. 29. TODAY’S QUESTION
 How might we design a future coworking space, for Montreal- based professionals and citizens? Considering current emerging technologies and jobs that would enhance 
 workers’ skills and meet experience and service expectations?
  30. 30. Collaborative work spaces Coworking is going beyond a place to a movement, as the corporate world is now adopting coworking environments as a way to attract young talents and boost collaboration. Microsoft House - Milan
  31. 31. Technology for the workplace The main areas where technology is applied on the workspace are seamless communication; behavioural data analysis and automation of the physical environment. - Steelcase
  32. 32. Employee Experience Organisations are increasingly paying attention to employee experience to retain their workforce and enable continuous learning. - Google, Tel Aviv
  33. 33. Future Skills Future workforces will have to acquire new skills and integrate technical expertise with the understanding of human- centred applications Intuit + Mural Mapping (Erik Flowers)
  34. 34. Use the Map to summarise your ideas and visualise your scenario 10’ ACTIVITY ONE .Futures Map Learnability is the path to career security. By focusing on learnability – the desire and ability to adapt your skills to remain employable – millennials are redefining career security World Economic Forum 70% of the global workforce will work independently by 2020, using coworking and shared workspaces Coworking Survey Electronic whiteboards have the capability to store and print everything that is written on them. The boundaries between collaborative sessions and data are blurred Forbes What if we created a coworking space that allowed intergenerational workers from different skills and backgrounds, and working conditions to collaborate and learn from each other.
  35. 35. Defining PatternsFrom future scenarios to work designs patterns. ACTIVITY TWO
  36. 36. A pattern is a general repeatable solution to a commonly occurring problem. It is a description or template for how to solve a problem that can be used in many different situations.
 It isn’t a finished design that can be built directly.
  37. 37. Pattern
 Language “the quality without a name” Christopher Alexander
  38. 38. …patterns might describe the collaboration activities and services available in future workplaces…
  39. 39. … or to the type of objects that influence interactions and flows.
  40. 40. Receptionist as Hub The mobility of many workers produces a need for coordination, a way for one person to locate another when the need arises.
  41. 41. Create a work design pattern that would appear in your scenario that you think will be recurrent and can be described in a physical setting. 40’ ACTIVITY TWO Work Design Patterns Learning alcoves Intergenerational and multidisciplinary mix Spontaneous learning and teaching how various skills Small private / public space for 6 with materials and large screens that people can walk by and discover a session
  42. 42. Collective Spatial Experience From the idea of future work to work in space FINAL REFLECTION
  43. 43. Let’s put together our pattens and represent how they form the workplace of the future 10’ FINAL REFLECTION Collective Floorpan
  44. 44. Key Takeaways: > Future of work is Discourse - creating a dialogue amongst actors on possible futures. > Use speculative design allow you to analyze trends and create a future scenarios. > Design Patterns are a way of imagine future ways of working that can be prototyped in a workspace.
  45. 45. Linkedin: Antonio Starnino & Antonio Iadarola astar@studio-we.com anto@studio-we.com studio-we.com Thank You!
  46. 46. Work strategic ideas Environment space functions

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