1. Decision Making At 200mph
<McLaren Logo>

4. Pic of MPC & McLaren Groups

5. Racing Is At The Heart Of Our Organisation
A public test in front of 170 million
people , and 11 of our fiercest
competitors
Pic Of Race

6. Our Drivers – Jenson & Checo

7. Our Values
What Works
Clear Mission Goals
Openness, trust, commitment
Fast Decisions - An obligation to act
Clarity
Innovation

8. Our Values
What Doesn’t Work
Prescriptive detailed objectives
Procrastination & risk avoidance
Finger-Pointing
Heavy Process Overload
Distracting Initiatives

9. How McLaren Is Going Faster With SAP
HANA Data Warehouse Technology
Super-fast handling of big data for analysis
Core Functionality
Procurement, Materials Handling,
Manufacturing, Lineside, Finance
SAP is doing what it does well:
Fast, efficient, industry best practice at the foundation of our business.
SAP will allow McLaren to innovate faster:
Winning races and building fantastic cars.

10. Your Task
Having Qualified On The Front Row, Win The Brazilian GP
At Your Disposal
The Fastest Race Car
A World Champion Race Driver
A Lot Of Data
71 Laps Of Uncertainty

11. Pre-Race

12. Qualifying Positions & Pace
82
Underlying Qualifying Pace (s)
80
78
76
10 places in 1.03s = 103ms / place
74
72
70
68

13. Pre-Race Data- Pace
106%
Race Pace Prediction
105%
Laptime (% of Fastest)
104%
Driver A
Driver B
103%
102%
101%
100%
99%
98%
Red Bull McLaren Ferrari Mercedes Lotus Force India Sauber Toro RossoWilliams Caterham
HRT
Marussia

14. Pre-Race Data – Tyre Degredation - UPDATE
1
3
5
7
9
11
13
15
17
Race Lap
19
21
23
25
27
29
31
33
35
37
39
3.0
b
c
d
e
f
g
2.0
1.5
1.0
0.5
0.0
1
3
5
7
9
11
13
15
17
19
21
Run Lap
23
25
27
29
31
33
35
37
39
Used Option
b
c
d
e
f
g
2.5
New Prime
b
c
d
e
f
g
New Option

15. Pre-Race Data– Race Simulations – Example
00:05
00:15
00:25
00:35
00:45
00:55
01:05
01:15
01:25
40
16:RIC (14th)
8:ROS (5th)
30
w
Ne
20
10
n
n
pt io
t io
dO
Op
e
Us
ed
Us pt ion
se d O
U
e
Us
0
-10
-20
-30
w
Ne
ed
Us
w
Ne
n
t io
Op
e
im
Pr
11:DIR (10th)
21:PET (17th)
e
ri m
wP
Ne
1:VET (3rd)
12:HUL (6th)
5:ALO (7th)
17:VER (11th)
14:KOB (18th)
7:MSC (12th)
19:SEN (8th)
4:HAM
New Prime
23:KAR (19th)
25:PIC
New Prime
6:MAS (9th)
22:DLR (20th)
ri me
New P
Op
tio
n
O
20:KOV (15th)
18:MAL (4th)
15:PER
n
Use d Optio
e
New Pri m
n
Use d Optio
New Pri me
me
Pri
w
Ne
ion
pt
Ne
w L10
Op
ti
e
im
Pr
L0
w
Ne
-40
n
Use d Optio
Ne
w
e
Us
n
pt io
dO
me
PriUs
New
n
Opt io
ied
Utson
d Op
Use
Used Option
ion
Used Option pt
dO
9:RAI
Use
n
t io
New O ption
Op
Ne e d
Usw O
ptio
n
New O ption
Ne
wO
ptio
n
n
t io
Op
d
on
pt i
dO
24:GLO (16th)
2:WEB (1st)
3:BUT (2nd)
me
Pri
L20
L30
L40
L50
L60
10:GRO (13th)
16:RIC (14th)
8:ROS (5th)
L70

16. Pre-Race Data – Optimal First Stop Lap - Update
18
Expected Number of points
16
14
12
10
UO-NP-NP
UO-NP-UO
UO-UO-NP
UO-NP-NP-NP
UO-UO-UO-NP
8
6
4
5
10
15
20
Location of FIRST Stop
25
30

17. Pre-Race Data- Weather - Update

19. Lap 10

21. Lap 10 Situation - UPDATE
14:05
14:15
40
• Rain Intensified
After Lap 5
• Other Cars Started
Pitting For Wets
• Grosjean crashed
• Jenson overtook
Lewis
20
U
O
Op
p
U ti
tio
o
On
n
pt
ion
30
U Option
U O ption
O ne
U Prption
N ptim e
io
18:MAL 10:GROn
O
N Prim
N N Option U O ptio 5:ALO (4th)
N Prime
n
6:MAS (5th)
ptiio n
o
OO pt
NNOpt ion O ptionion
t
1:VET (6th)
N Op
N
11:DIR (7th)
U U O ption
17:VER (8th)
20:KOV(11th)
24:GLO (9th)
n 22:DLR (12th)
25:PIC (13th)
21:PET (10th)
tio 23:KAR (14th)
p
UO
er
Int
9:RAI (15th)
N
14:KOB (16th)
8:ROS (17th)
16:RIC (18th)
2:WEB (19th)
U
10
3:BUT (1st)
4:HAM (3rd)
7:MSC (2nd)
12:HUL
0
-10
-20
-30
-40
L0
L10
L20
L30
L40
L50
L60
L70

22. Lap 10 Data – Weather - Update

23. Sector Sum
Lap 10 Data – Pace Vs Others
Interlagos - Race
102
100
98
96
94
92
90
88
86
84
82
80
1
2
3
4
5
6
7
Lap Number
8
9
10
11
12
13

24. Lap 10 Circuit Overview

25. Lap 10 Summary
•
•
•
•
Weather – Raining
Pace – Faster Than Everyone Except Those On Inters
Track Position – Shows You’ll Drop 4 Places If You Pit
Choice:
– Pit and risk having to pit again, losing 40s to those who
stay out.
– Stay out and risk a sudden increase in rain, losing 20s
those who pitted and changed to inters before you did.
• Driver Feedback – Car OK, Rain Easing

26. Outcome – Lap 18
14:05
14:15
14:25
8:ROS (8th)
11:DIR (9th)
16:RIC (10th)
9:RAI (11th)
40
30
24:GLO (13th)
6:MAS (12th)
17:VER (14th)
21:PET (15th)
20
20:KOV (16th)
25:PIC (17th)
23:KAR (18th)
12:HUL (2nd)
3:BUT (1st)
22:DLR (19th)
pt
io
n
10
O
0
N
Primn
O
NNPptioe
N rim
tion
Op
-20 U
pt
io
n
U
7:MSC (20th)
r
Inte
O
O
N
n
tio
10:GRO
p
O
U
n
U O ptio
n
ptio
N
N OO
N O ptionption
r
nte
NI
on Inter
pti N
U O ptionon O
U O pti N
ter
N In
ter
n
N Inter
NI
N Inter
N Inter
U
im e
18:MAL
-10 N Prption
NO
e
n
U O ptio
4:HAM (3rd)
ion
pt
5:ALO (4th)
1:VET (5th)
14:KOB (6th)
N
n
ptio
In
te
r
UO
-30
• Jenson and Hulkenberg Stayed
Out
• All Other Cars Pitted For Inters
• Rain Eased So Now Other Cars
Must Pit Again
• You’re Now Effectively 40s
Ahead Of Everyone
-40
L0
L10
2:WEB (7th)
8:ROS (8th)
11:DIR (9th)
16:RIC (10th)
L20
L30
L40
L50
L60
L70

27. Lap 18

29. Lap 21 Summary
• Weather – Dry
• Tyres – Old, everyone else newer.
• Safety car deployed – about to lose the gap behind
you anyway.
• Decision - Pit and put on new dry tyres. It’s a free
pitstop with no position lost.
• Cars form up behind the safety car – and the race
restarts on lap 30.

30. Lap 29 Track Positions

31. Lap 54

32. Lap 54 Situation
14:05
40
30
14:25
14:35
14:45
14:55
• Has been dry since
safety car has
come in.
• Lewis has
overaken Jenson
and Hulkenberg to
take the lead.
• Rain is starting to
fall again.
N Prime
N
O
U
O
pt
ion
Op
tio
n
N
Pr
im
e
N
im e
N Pr
N Prime
N
22:DLR (19th)
1:VET (9th)
2:WEB (7th)
N Prim e
23:KAR (20th)
9:RAI (14th)
11:DIR (8th)
7:MSC (10th)
e
U
In O
te pt
r
ion
O
pt
ion
Int
er
U
N
r
nte r
N IN Inte
17:VER (11th)
25:PIC (12th)
Int
er
N Intetr r
r ne
Inte I
N N
rim e
NP
8:ROS (18th)
14:KOB (6th)
U O ption
N
U O p Prim e
tion
tion
U Op
r
ion
te
pt
In er
n
10:GRO ptio
O
N Int
N
oO
i
N
tiptnnn
piNioo
UN N O t n
Option
Op
p o
U Ot
er
NO
Intet
N N In r
n n
tioptio
p
NO O
U
-40
6:MAS (5th)
rim
NP
-30
5:ALO (4th)
ion
pt
tion
-20 U O p
3:BUT (3rd)
im e
N Pr
e
e U Prtimn
io
Prim U O p
N
r
te
In
16:RIC (13th)
N
L0
L10
L20
21:PET (15th)
20:KOV (17th)
24:GLO (16th)
4:HAM (1st)
12:HUL (2nd)
N Prime
O
U Option
NP
18:MAL
rim
e
N Prim e
e
U
-10
N
im
Pr
tion
U O pon
i
O pt
U
U
0
15:15
16:RIC (13th)
U
10
15:05
25:PIC (12th)
Op
tio
n
pt
ion
20
14:15
L30
L40
L50
L60
L70

34. Lap 55 Track Positions - UPDATE
• Position, SC gap etc

35. Lap 54 Data – Weather - Update

36. Lap 55 Data - Pace
Interlagos - Race
100
Wet Tyres
95
90
Inter Tyres
85
80
15:15
15:20
Time of Day
15:25

37. Lap 55 Summary
•
•
•
•
Weather – Raining Again
Pace – Faster Than Everyone Except Those On Inters
Track Position – You’ll Drop 1-2 Places If You Pit
Choice:
– Pit and risk having to pit again, losing 40s to those who
stay out.
– Stay out and risk a sudden increase in rain, losing 20s
those who pitted and changed to inters before you did.
• Driver Feedback?

39. Lap 69
14:05
30
20
10
0
14:35
14:45
14:55
U
e
Pr
im
UO
U Pr
U
n
ptio
n
ptio N Prim e
3:BUT (1st)
9:RAI (11th)
UO
U
e
NP
rim
O
ptio
n
N Prim
e
U Inter
N
rim e
NP
N Inter
N In
ter
N Inter
ion
pt
e
N Prim e
im
Pr
22:DLR (18th)
5:ALO (2nd)
6:MAS (3rd)
2:WEB (4th)
12:HUL (5th)
e
N Prim e
n
ptio
N
N Prim e
Int
er
N Inter
21:PET (12th)
25:PIC (13th)
16:RIC (14th)
1:VET (6th)
N Inter
4:HAM
N Int
er
N Inter
L10
N Inter
im e
N r
im eP
Op
tio
n
UO
L0
23:KAR (19th)
20:KOV (15th)
8:ROS (16th)
24:GLO (17th)
U Option
O
U
U O U Option
N Prime nption
O ptio
-20 N 18:MAL n
N Prime 10:GRO
tio
n
N O pim e
r
N O ptio
NP
ion
pt
n
tion
tioN Inter
UO
nN
N O p U Otioion O p tion
-30
ppt
Op
N
UO
Inter
r
rN
te
te
In
NIn
N Inter ter
N In
N
-40
11:DIR (9th)
17:VER (10th)
n
ptio
UO
N Inter
on
pti
15:35
N Prim e
rim e
NP
im
Pr
U Option
15:25
7:MSC (7th)
14:KOB (8th)
ion
pt
UO
15:15
4:HAM
• Jenson drove that
inlap 5 seconds faster
than his nearest rival.
• Call to pit was correct
– rain continued.
• Hulkenberg suffered
a drive-through.
• Jenson is 18s clear of
the pack in the lead.
O
15:05
N
-10
14:25
N
40
14:15
L20
L30
L40
L50
L60
L70

41. The Win
Pic of Jenson

42. Thankyou