2. LOCATION
• The location of our video is typical of a pop music video. Plain and
coloured backgrounds are commonly used.
• We chose to use the coloured backgrounds to make it easier for the
audience to focus on the actors.
• Our location is also typical to a boyband music video due to the
simplicity.
3. COSTUME AND PROPS
• Our costume choice is highly inspired by boyband music videos –
generally all boybands wear matching costumes.
• We give each member individuality through their hair style, height and
facial hair.
• By using instruments in our video we break the boundary of the pop
and boyband genres and incorporate an element of rock or indie
music.
• The balloons in our video give the video location more depth and
makes the audience think of a party atmosphere.
4. VIDEO EDITING
• When editing our video we created a pop and upbeat feel by using
fast cuts.
• We chose not to use any transitions such as wiping or fading as
these did not work with the beat of the music.
• Using After Effects we added animated lyrics over the video – this
was to connect the visuals with the audio.
5. WEBSITE PRODUCTION
• Using a lot of images we were able to create a typical pop band
website.
• We also carried the theme of bold font.
• By having the same image as the header of every page it made it
easy for the audience to identify the website as a boyband site.
6. DIGIPAK PRODUCTION
• We used an already existing pop digipak as inspiration for our digipak.
• The back panel image uses an iconic boyband pose therefore making
it easily identifiable.
• The three inside panels is a reference to indie or rock music, yet the
way we have tinted the photos to be bright colours show how we have
incorporated pop.
