rudolf greger

Austria area Austria

service designer & managing partner, GP designpartners gmbh

Design

design is about changing an existing situation into a preferred one. design is about improving peoples’ lives. and in addition to that, i am convinced, that design has to be the centre of every business strategy in our days, if one aims to be successful. i am a design thinker, a book author, a speaker, a strategic coach and i am managing partner at GP designpartners, the design consultancy based in vienna that i founded in 1992. moreover, in 2014 in founded the design thinking tank, a group of thinkers, scholars and experts, to help promoting and deploying the usage of design thinking in an organisation. Specialties: to inspire, motivate and activate entrepreneurs and managers with my d...