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Key Concepts of
Technology Management
Mr. Roshan Bhattarai
Kathmandu, Nepal
TECHNOLOGY: DEFINITIONS
• Oxford dictionary defines the
word “Technology” as: “The application of scientific
knowledge for practical purposes, especially in industry”.
• Collins Dictionary : “Technology” refers to “methods,
systems and devices which are the result of scientific
knowledge being used for practical purposes”.
How has technology changed our
lives?
• Improved Communication (Eg: Mobile Technology,
video/audio conferencing etc)
• Improved Information Access/Storage
• Improved Entertainment
• Improved Efficiency and Productivity
• Convenience of Travelling (Eg: google map, online
bookings etc)
• Improved Research (Eg: online survey, global reach etc)
• Encouraged Innovation and Creativity (Eg: Financial ,
Non-Financial rewards)
• Improved Lifestyle (Sophistication) etc.
Technology Management
In enterprise level, Technology Management is a field of
study that deals with
– development,
– planning,
– implementation and
– assessment of technological capabilities to shape and
accomplish the strategic and operational objectives of an
organization
• It is the integrated
– Planning
– Design
– Optimization
– Operation and
– Control
of technological products, processes and services in order
to use technology for organizational advantage
• It is a set of management disciplines that
– allows organizations to manage its technological
fundamentals to create competitive advantage.
Why Technology Management?
• Technology Creation/Development
• How can Technology be used to create business
opportunities?/ Roles of technology in today’s business world
• How to select better technological opportunities?
• How to integrate Technology strategy with business strategy?
• Issues related to Technology in organizations
• Understand organizational challenges that prevent
technologies from being successful
Key Concepts of TM
• Technology forecasting
• Technology strategy
• Technology portfolio
• Technology absorption
• Technology diffusion
• Technology acquisition
• Technovation
• Technology audit
1. Technology Forecasting
• Prediction of future characteristics of useful
technological machines, procedures or techniques –
Martino
• Intensity and timing of changes in technology –
Porter
• Group of techniques that predict the direction, rate,
implication and impact of technological advances –
Vanston
Objectives of
Technology Forecasting
• Anticipating emerging technological changes
• Projections of the rates at which new technologies will
replace old technologies
• Evaluation of present value of technology
• Identification and evaluation of new products or
processes that may present the organization with new
opportunities and threats
• Analysis of new technologies that might change
organizational strategies or operations
• Assistance in the management of technical R&D
Technology forecasting methods
• Expert Opinions
– Use of Delphi method to converge the common focus
• Trend Analysis
– Trace the time series data and identify the evolutionary
pattern and the driving forces
• Modeling
– Articulate a forecasting function composed of several
critical influencers (Eg: Regression Model)
• Scenario Analysis
– Preview possible events and evolution patterns
2. Technology Strategy
Technology Strategy
– is the way/plan of attaining technological goals and
technological changes
– consists of objectives, principles and tactics relating to
use of technologies within a particular organization
– includes the formal vision that guide the acquisition,
allocation, and management of IT resources so it can
help fulfill the organizational objectives.
Factors influencing Technology
Strategy
• Sustainability of technological lead
– Can be sustained only if competitors cannot copy it
• First mover advantages
– Increased reputation, early profits, new sales, prevent
competition etc
• First mover disadvantages
– Cost of regulatory approvals, cost of educating buyers,
demand uncertainty, low cost imitation by
competitors, risk of technological discontinuities etc.
3. Technology Portfolio
• Technologies used in a business have a life that must be
actively managed and carefully monitored to track their
versions and lifecycle
• Detail information on underlying technologies about
versions and lifecycle is the Technology Portfolio
• Timeline view of the Technology Portfolio can be used to
track their dates and thereafter create a demand to
upgrade or retire them
• If lifecycle stages are not tracked,
– there are risks where the vendor may not support them
any longer and
– the business applications that run on these technologies
are at risk
• Creating an inventory of all technologies used in the
enterprise helps to:
– Track the versions of the software and manufacturer
support dates for the software
– Set an internal lifecycle guidance for the software
– Assess risk in using outdated software
– Plan to retire them just like the applications they support,
at a definite date
– Support upgrade processes
4. Technology Acquisition
• By Acquisition we mean :The purchase of one
corporation by another, through either the purchase of
its shares, or the purchase of its assets
• Technology Acquisition : Purchase of one corporation’s
technology and knowledge by another.
• The reasons behind technology acquisition
– Limited resources
– Time pressure
– Complementary assets
– Protecting image
– Diversification
– Supporting internal technologies
– Avoid development risks
5. Technology Absorption
• Technology absorption refers to the
– acquisition,
– development,
– assimilation/integration, and
– utilization of technological knowledge and capability by a firm
from an external source.
• The transaction occurs between transferring and
receiving organizations.
6. Technological diffusion
• process by which innovations (be they new products,
new processes or new management methods) spread
throughout large-scale and heterogeneous societies
• new technologies are adopted for use across individual
firms or households in a given market
• Whether diffusion occurs and the rate at which it occurs
is dependent on several factors including
– Relative advantages over existing technology,
– the nature and quality of the innovation,
– how information about the innovation is communicated,
and
– the characteristics of the population into which it is
introduced. Eg: ease of understanding/applying
• Standard measures to achieve diffusion are:
– Awareness building
– Technical assistance and consultancy
– Training
– Research of market and population etc.
Technology Audit
• an official examination of technology infrastructure of an
organization
• Evaluation of whether technologies are
– safeguarding organizational assets,
– maintaining data integrity, and
– operating effectively to achieve the organization's goals or
objectives
• also adds an evaluation to suggest improvements
• reviews may be performed in conjunction with a financial
statement audit or internal audit
Technovation
• Short for "technology and innovation”
• a radical new approach, process or product from
a technological sphere or dimension
• may be driven by
– a new technology (How can we use this?) or
– by needs (What technology might we apply to improve
this?)
• At its best,
– technovation creates valuable products and services or
– creates "disruptive" change
• In a global perspective three forms of innovation can
be distinguished
– local improvements based on the adoption of
technologies/ technology adoption
– innovation materializes in the building up of competitive
activities with some adaptation made to existing
technologies/ technology adaptation
– design and production of technologies of a worldwide
significance/ technology creation

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Key concepts of Technology Management

  • 1. Key Concepts of Technology Management Mr. Roshan Bhattarai Kathmandu, Nepal
  • 2. TECHNOLOGY: DEFINITIONS • Oxford dictionary defines the word “Technology” as: “The application of scientific knowledge for practical purposes, especially in industry”. • Collins Dictionary : “Technology” refers to “methods, systems and devices which are the result of scientific knowledge being used for practical purposes”.
  • 3. How has technology changed our lives? • Improved Communication (Eg: Mobile Technology, video/audio conferencing etc) • Improved Information Access/Storage • Improved Entertainment • Improved Efficiency and Productivity • Convenience of Travelling (Eg: google map, online bookings etc) • Improved Research (Eg: online survey, global reach etc) • Encouraged Innovation and Creativity (Eg: Financial , Non-Financial rewards) • Improved Lifestyle (Sophistication) etc.
  • 4. Technology Management In enterprise level, Technology Management is a field of study that deals with – development, – planning, – implementation and – assessment of technological capabilities to shape and accomplish the strategic and operational objectives of an organization
  • 5. • It is the integrated – Planning – Design – Optimization – Operation and – Control of technological products, processes and services in order to use technology for organizational advantage • It is a set of management disciplines that – allows organizations to manage its technological fundamentals to create competitive advantage.
  • 6. Why Technology Management? • Technology Creation/Development • How can Technology be used to create business opportunities?/ Roles of technology in today’s business world • How to select better technological opportunities? • How to integrate Technology strategy with business strategy? • Issues related to Technology in organizations • Understand organizational challenges that prevent technologies from being successful
  • 7. Key Concepts of TM • Technology forecasting • Technology strategy • Technology portfolio • Technology absorption • Technology diffusion • Technology acquisition • Technovation • Technology audit
  • 8. 1. Technology Forecasting • Prediction of future characteristics of useful technological machines, procedures or techniques – Martino • Intensity and timing of changes in technology – Porter • Group of techniques that predict the direction, rate, implication and impact of technological advances – Vanston
  • 9. Objectives of Technology Forecasting • Anticipating emerging technological changes • Projections of the rates at which new technologies will replace old technologies • Evaluation of present value of technology • Identification and evaluation of new products or processes that may present the organization with new opportunities and threats • Analysis of new technologies that might change organizational strategies or operations • Assistance in the management of technical R&D
  • 10. Technology forecasting methods • Expert Opinions – Use of Delphi method to converge the common focus • Trend Analysis – Trace the time series data and identify the evolutionary pattern and the driving forces • Modeling – Articulate a forecasting function composed of several critical influencers (Eg: Regression Model) • Scenario Analysis – Preview possible events and evolution patterns
  • 11. 2. Technology Strategy Technology Strategy – is the way/plan of attaining technological goals and technological changes – consists of objectives, principles and tactics relating to use of technologies within a particular organization – includes the formal vision that guide the acquisition, allocation, and management of IT resources so it can help fulfill the organizational objectives.
  • 12. Factors influencing Technology Strategy • Sustainability of technological lead – Can be sustained only if competitors cannot copy it • First mover advantages – Increased reputation, early profits, new sales, prevent competition etc • First mover disadvantages – Cost of regulatory approvals, cost of educating buyers, demand uncertainty, low cost imitation by competitors, risk of technological discontinuities etc.
  • 13. 3. Technology Portfolio • Technologies used in a business have a life that must be actively managed and carefully monitored to track their versions and lifecycle • Detail information on underlying technologies about versions and lifecycle is the Technology Portfolio • Timeline view of the Technology Portfolio can be used to track their dates and thereafter create a demand to upgrade or retire them
  • 14. • If lifecycle stages are not tracked, – there are risks where the vendor may not support them any longer and – the business applications that run on these technologies are at risk • Creating an inventory of all technologies used in the enterprise helps to: – Track the versions of the software and manufacturer support dates for the software – Set an internal lifecycle guidance for the software – Assess risk in using outdated software – Plan to retire them just like the applications they support, at a definite date – Support upgrade processes
  • 15. 4. Technology Acquisition • By Acquisition we mean :The purchase of one corporation by another, through either the purchase of its shares, or the purchase of its assets • Technology Acquisition : Purchase of one corporation’s technology and knowledge by another. • The reasons behind technology acquisition – Limited resources – Time pressure – Complementary assets – Protecting image – Diversification – Supporting internal technologies – Avoid development risks
  • 16. 5. Technology Absorption • Technology absorption refers to the – acquisition, – development, – assimilation/integration, and – utilization of technological knowledge and capability by a firm from an external source. • The transaction occurs between transferring and receiving organizations.
  • 17. 6. Technological diffusion • process by which innovations (be they new products, new processes or new management methods) spread throughout large-scale and heterogeneous societies • new technologies are adopted for use across individual firms or households in a given market • Whether diffusion occurs and the rate at which it occurs is dependent on several factors including – Relative advantages over existing technology, – the nature and quality of the innovation, – how information about the innovation is communicated, and – the characteristics of the population into which it is introduced. Eg: ease of understanding/applying
  • 18. • Standard measures to achieve diffusion are: – Awareness building – Technical assistance and consultancy – Training – Research of market and population etc.
  • 19. Technology Audit • an official examination of technology infrastructure of an organization • Evaluation of whether technologies are – safeguarding organizational assets, – maintaining data integrity, and – operating effectively to achieve the organization's goals or objectives • also adds an evaluation to suggest improvements • reviews may be performed in conjunction with a financial statement audit or internal audit
  • 20. Technovation • Short for "technology and innovation” • a radical new approach, process or product from a technological sphere or dimension • may be driven by – a new technology (How can we use this?) or – by needs (What technology might we apply to improve this?) • At its best, – technovation creates valuable products and services or – creates "disruptive" change
  • 21. • In a global perspective three forms of innovation can be distinguished – local improvements based on the adoption of technologies/ technology adoption – innovation materializes in the building up of competitive activities with some adaptation made to existing technologies/ technology adaptation – design and production of technologies of a worldwide significance/ technology creation