1. Ron Poliseno
2746 Big Sur Dr. Lewis Center, Ohio 43035
Phone: 614-588-7123, E-Mail: ronpoliseno@yahoo.com
VP of Sales and Marketing / Sales Manager
Versatile and highly competent sales & marketing management professional offering over 20 years of experience in
working in multiple industries. Demonstrated success in coordinating with the business development support team, the
strategy team, client services, creative services, and other departments to prospect and secure new client relationships.
Skilled at directing the Sales team on account planning and account strategy on a continuous basis. Expertise in
directing channel development activity and coordinating sales distribution by establishing sales territories, quotas and
goals. Vital track record in developing and executing a strategic marketing and sales plan to increase revenue, market
share and profitability. Ability to analyze issues, devise continuous process improvements & incorporate initiatives to
increase efficiency, streamline operations & decrease overall expenses with minimal resources.
~ Negotiated contracts generating $65,000/month in profit; enhanced profit margin by over 10% at All State
Financial Group ~
~ Merged an acquired company, thereby bringing in $8M in new revenue for Fiserv; drove additional revenue to
another 40% while driving profit to an all-time high for the division to 31% at Fiserv ~
~ Supervised 17 Account Managers and over $8.5M in business; personally handled over $800K in business in
2001 at Blue Diesel ~
SKILL AREAS: New Business Development  Consulting/Client Relations  Developing Training Programs  Sales &
Marketing Management  Innovative Problem Resolution  Independent Project Management  Developing Systems &
Procedures  Instruction/Team Evolution  Change Management  Strategic Planning & Implementation  Multitasking
in Fast-paced Environments  Highly Organized & Strong Analytical Abilities  Articulate Oral & Written Communication
 Decision Making  Client Relationship Management  Continuous Process Improvement & Innovation
PROFESSIONAL EXPERIENCE
ALLSTATE FINANCIAL GROUP, LOCATION (Mar 2009 – Present)
Vice President of Client Development
AFG Group LLC, a leader in the financing industry, provides business equipment leasing and financing services.
Responsible for overseeing approximately 5 business units, representing over 300 employees and handling 12 direct
reports assisting in decision making.
 Played a key role in doubling revenues within the first 24 months; introduced owner to new opportunities and forged
profitable and long-term partnerships for the business
 Negotiated contracts generating $65,000/month in profit; enhanced profit margin by over 10%
 Utilized previous experience in financial service processing to the business, online, POS and monthly Electronic
Funds Transfer
 Set up multiple value added reseller relationships that increased revenue by 40k/month & net profit increase of 12%
FISERV (FORMERLY CHECKFREE), NORCROSS, GA (Oct 2003 - Mar 2009)
Director of Client Development
Fiserv, Inc. is an American worldwide provider of financial services technology.
Responsible for overseeing the activities of the sales and account management team as well as the marketing team.
 Acquired $48M in existing and new revenue in 2008; met and exceeded revenue & expense goals
 Handled and managed 10 direct reports and 36 employees in the client development department; collaborated with
sales representatives to close sales, account managers to keep and grow revenue from existing clients and
determine marketing direction
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2. Ron Poliseno
Phone: 614-588-7123, E-Mail: ronpoliseno@yahoo.com
 Supervised and guided a team of 18 sales professionals, 3 Account Management Executives and 2 Marketing
Managers successfully and assisted in enhanced performance
 Gained expertise in Health Club Operations, including a deep understanding of EFT (ACH and Credit Card
processing), Club Management Software and also acquired negotiation skills for these products
 Merged an acquired company, thereby bringing in $8M in new revenue for Fiserv; drove additional revenue
to another 40% while driving profit to an all-time high for the division to 31%
 Identified as a top leader and a member of 2004, 2005, 2006, 2007, 2008, 100% Club
 Developed a sales and account management team and drove new business while maintaining existing business
BLUE DIESEL (A PART OF INCHORD COMMUNICATIONS), COLUMBUS OHIO (Jan 2000 – Sep 2003)
Vice President of Client Services
Please Mention
Responsible for delivering all projects on time and budget while establishing strong relationships with Fortune 100
Companies
 Guided and managed 17 Account Managers and over $8.5M in business while setting corporate profitability
record of 22% increase
 Handled over $800K in business in 2001 on a personal level
PREVIOUS EMPLOYMENT HISTORY
Pathlore Software, Inc. Nov 1996 – Jan 2000
Senior Director of New Business Development (Sep 1998 – Jan 2000)
Director of Sales (Jun 1997 – Sep 1998)
Account Executive (Nov 1996 – Jun 1997)
Cardinal Health Inc. Feb 1994 – Nov 1996
Manager Sales Administration (Dec 1995 - Nov 1996)
National Account Manager (Apr 1995 – Dec 1995)
Systems Sales Manager (Oct 1994 – Apr 1995)
Systems Representative (Feb 1994 – Oct 1994)
PROFESSIONAL DEVELOPMENT & CREDENTIALS
Pre Pharmacy / Business Management / Marketing Year
Ohio State University
Professional Trainings: Sales Training Programs PSS 1-5, Consultative Sales as well as a trainer, Spin Selling
Program and Dynamic Sales, Management Training at Ciba-Geigy Pharmaceutials, Cardinal Health and
CheckFree/Fiserv.
Technical Skills: Microsoft Office, (Outlook, Word, Excel and PowerPoint)
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