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  1. 1. UiPath Marketplace Introductory Session
  2. 2. 2 Some UiPath materials may contain forward-looking statements. Forward-looking statements include all statements that are not historical facts, and in some cases, can be identified by terms such as “anticipate,” “believe,” “estimate,” “expect,” “intend,” “may,” “might,” “plan,” “project,” “will,” “would,” “should,” “could,” “can,” “predict,” “potential,” “continue,” or the negative of these terms, and similar expressions that concern our expectations, strategy, plans or intentions. By their nature, these statements are subject to numerous risks and uncertainties, including factors beyond our control, that could cause actual results, performance or achievement to differ materially and adversely from those anticipated or implied in the statements. Although our management believes that the expectations reflected in our statements are reasonable, we cannot guarantee that the future results, levels of activity, performance or events and circumstances described in the forward-looking statements will be achieved or occur. Recipients are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date such statements are made and should not be construed as statements of fact. This information is subject to change at any time without prior notice. Actual results and future plans may differ significantly as a result of, among other things, changes in product strategy. This presentation is not a commitment to deliver any material, or functionality. Any purchase of software by customers should neither be contingent on the delivery of any future functionality or features, nor dependent on any oral or written public comments made by UiPath regarding future functionality or features. Safe Harbor Statement
  3. 3. 3 1. What is UiPath Marketplace and its status? 2. Benefits of the Marketplace:  for publishing  for consuming 3. How to be present on the Marketplace: What and how to publish? 4. How to promote my Marketplace listing? 5. Useful resources What will we cover today?
  4. 4. 4 UiPath Marketplace is a one-stop-shop for trusted RPA content that allows users automate efficiently, across the enterprise. About the Marketplace 1500+ RPA listings Custom activities, connectors, templates, solutions, ready-to-go automations, etc. 150k+ users RPA Developers, UiPath customers, automation experts from the UiPath Community, and more. ~25k unique visitors/month 3k+ downloads/month https://marketplace.uipath.com/
  5. 5. What do you get from publishing on the Marketplace?
  6. 6. 6 Marketplace provides all you need to: Become a trusted RPA publisher Expand your reach & increase your discoverability Build your professional portfolio
  7. 7. 7 Marketplace provides all you need to: Become a trusted RPA publisher Expand your reach & increase your discoverability Build your professional portfolio
  8. 8. 8 Marketplace Security Certification is a series of security, quality, and functionality checks that increase the trustworthiness of your RPA listing in front of consumers. Complete all the checks and earn the validation from UiPath that your content is enterprise grade and production ready. • Content review • Malware analysis • Security scans Silver Certified Gold Certified • Licensing and 3rd party dependencies • Static code analysis (for custom activities) • Dynamic code analysis • Pen-testing (for custom activities) Silver certified checks + Position yourself as a reliable publisher by getting the validation from UiPath More details on Marketplace Security Certification available here Note: For Business Solutions we apply a separate verification process which includes security checks, a review of solution documentation, and a technical demo to the UiPath Marketplace team.
  9. 9. 9 Marketplace provides all you need to: Become a trusted RPA publisher Expand your reach & increase your discoverability Build your professional portfolio
  10. 10. 10 Expose your automation content to the universe of RPA Developers Thanks to the integration between Marketplace and UiPath Studio, your custom activities and project templates can be exposed to tens of thousands of RPA Developers interacting with Studio. Build an activity package or a project template Publish your RPA content on UiPath Marketplace Thanks to the integration, RPA Developers will use your custom activities and project templates right from UiPath Studio Learn more about automations for Studio here
  11. 11. 11 Bring your ready-to-go automations to thousands of business users The integration between Marketplace and UiPath Assistant enables you to get your ready-to-go automations to every desktop in the world’s biggest enterprise companies. Create automations for business users using Attended Framework Publish your ready-to-go automations on UiPath Marketplace Thanks to the integration, business users will use your automations right from UiPath Assistant Learn more about ready-to-go automations here
  12. 12. 12 Marketplace provides all you need to: Become a trusted RPA publisher Expand your reach & increase your discoverability Build your professional portfolio
  13. 13. 13 It's easy to list in the Marketplace Register a user profile *either personal or on behalf of your Employer Submit your listing following Publishing Guidelines Promote your listings following our Marketplace Publisher Promo Kit
  14. 14. 14 Feel assisted in your journey from A to Z and make the most out of your Marketplace presence by leveraging our Publisher Guidebook! Access full Publisher Guidebook
  15. 15. What and how to publish on the Marketplace? Let's go through this together:)
  16. 16. 16 What can I publish on the Marketplace? Custom activities – building blocks of automation that can be drag-and-dropped into your Studio workflows. Connectors: Application Connectors – enable the UiPath product to “talk” to other applications, Data Connectors – enable the UiPath product to connect to external data sources. Templates – frameworks that offer an established structure for you start new projects swiftly and easily. Snippets – ready-made bits of code that can be included in your Studio workflows. Solutions – end-to-end process automations that help solve domain and industry-specific business problems. Tools – solutions that help develop, diagnose, and measure your automations. Ready-to-go automations – out-of-the-box attended automations that help automate everyday tasks and require little-to-no configuration to be run in UiPath Assistant. ML models – the output generated when a machine learning algorithm is trained with data and used inside a project. Paid listings Custom Activities – building blocks of automation that can be drag-and- dropped into your UiPath Studio workflows. Available on a subscription basis. Business solutions - vendor- supported modern enterprise applications built on UiPath Platform with code, automations, data, tests, APIs, versioning and configuration. Professional Services - development, consultancy, support and training services on UiPath products from selected UiPath Business Partners. Templates – frameworks that help you get started with new StudioX projects. Templates and Solutions created for UiPath Apps. Connectors built with UiPath Integration Service.
  17. 17. 17 How do I pick up in-demand content? Before converting your concept into a code, we strongly recommend that you: Do an analysis of the Marketplace to find what is already present there. Search using relevant keywords and categories. Find the closest matching listings to your idea. Go through their reviews and unanswered questions. This may help you understand existent gaps and the needs that you may address. We are convinced that this initial time spent on planning will give added value to your future listings.
  18. 18. 18 How should I know that my automation is good enough? Guideline Details High Reusability Your content can be used in multiple processes and can be easily adapted to different cases, by many users. User Friendliness Keep in mind the complexity of the Content configuration. Users are not always technical people and appreciate more an easy to configure tool. This should also reflect in the way the Description of the listing is written. Extend/Enhance/Improve UiPath products Integrations between UiPath and other products make great Content as they can improve the usage of many tools and products. Diversity It is recommended that Content brings something new or a fresh approach. Difficulty to Replicate The effort required to develop the automation should be reasonably high so that it cannot be replicated easily. Completeness The listing should cover a large part of all the major functionalities to automate requirements for the chosen Application or Platform. Originality It is important not to duplicate functionalities already available in the official/core/UiPath Team activities in UiPath Studio or already present on the Marketplace unless the Content has an extended functionality on top of the existing ones. Access full Quality Standards article
  19. 19. 19 How to submit my automation as a listing on the Marketplace? Make your listing pro-looking and eye-catching to get higher chances to attract new users. Follow our Publishing Guidelines Access a full guide here Features – strong and relevant i.e. X hours saved, X process automated, X% cost reduction Screenshots & Video Add informative screenshots. And a video proving the use case(s) it solved while showing the execution Documentation Upload user/implementation guides with detailed how-to’s Title – catchy & to the point Follow the naming convention as described in our Publishing Guidelines Summary – short & simple Summarize your listing in a short phrase that will best explain what it is about. Overview – brief yet detailed Mention the business challenge(s), use case(s), the target audience, pain points
  20. 20. Yay, my listing is published! How do I promote it?
  21. 21. 21 Make use of the tips in the Marketplace Publisher Promo Kit Promo Kit is available in the Publisher Guidebook
  22. 22. 22 What channels can I use for promotion? • Leverage your company website. • Create a demo/video that explains how your automation works • You may organize a devoted webinar • Use Grammarly and Hemingway for grammar-check • Publish the blog you wrote to your company blog site • Consider contributing to UiPath Community Blog (22k+ unique page views per quarter) • Showcase your listing to RPA enthusiasts and build your brand in the RPA arena • Use simple and inviting language & clearly outline the benefits • Add Marketplace tag • Mention how users will benefit from your automation • Link to your Marketplace listing • Use hashtags #UiPathMarketplace #RPA #Automation • Promo kit has a template for you! LinkedIn, Twitter, Facebook UiPath Forum 140k+ users ~2k active users daily Website / Video / Webinar Blog / UiPath Community Blog
  23. 23. Benefits of using the Marketplace as a consumer
  24. 24. 24 Sometimes automating stuff can feel daunting... Intense workload and time-consuming production Development of workarounds and maintenance of existing automations Insufficient details from business owners Lack of peer advice and idea exchange Tedious RPA documentation
  25. 25. 25 We want it to be inspiring Increase your efficiency and achieve ROI from automation faster Achieve faster time to results with faster automation development Leverage or simply get inspired by hundreds of automation examples Access the latest supported and maintained RPA listings to solve your business challenges Advance your development skillset by learning from others
  26. 26. 26 Marketplace extends and complements the UiPath Platform​ Automation Hub Process Mining Task Mining Studio Family Test Manager Chatbots Action Center Assistant DISCOVER ENGAGE BUILD Document Understanding Marketplace AI Center Orchestrator Apps Task Capture Insights MANAGE RUN GOVERN MEASURE Robots Integration Service Build company-wide automations faster with hundreds of Marketplace custom activities and project templates available in UiPath Studio. Automate everyday tasks easily with Marketplace ready-to-go automations available in UiPath Assistant. Access out-of-the-box AI Center models which you can drag-and- drop into your RPA workflows. Leverage integration activities on Marketplace, built by UiPath and partners, to automate across Microsoft, Google, Salesforce, and other enterprise systems you use daily.
  27. 27. 27 RPA Developers Leverage Marketplace content to create automations for your organization faster and easier Without Marketplace With Marketplace Develop all automations from scratch Build custom solutions for a specific industry or use case Spend a lot of time in preparing RPA documentation Keep automations up to date and maintain them Access 1500+ reusable automation listings that accelerate and simplify RPA development Get trusted automation content that covers various business scenarios Avoid lengthy and daunting paperwork Get the latest supported and maintained listings
  28. 28. 28 Marketplace provides you with... Robust automations for any business challenge Faster time to results Trusted, enterprise- grade content
  29. 29. 29 Find suitable automation regardless of the industry you are at 1500+ listings Banking & finance Healthcare Telecommunications Insurance Information Technology Manufacturing
  30. 30. 30 Leverage Marketplace collections to quickly find automation content, grouped by topic
  31. 31. 31 Marketplace is a home to UiPath integrations Marketplace offers quick access to the official UiPath- developed integration activities that allow you to build robots with applications you use daily, including: 25+ integrations in one central location Built by UiPath, vetted by Partners Available for direct, one-click download right from UiPath Marketplace Officially supported by UiPath
  32. 32. 32 • UiPath Marketplace • UIPath Collections - RPA listings grouped by topic • UiPath Marketplace Publisher Guidebook • Tech Support Form to report issues or suggest improvements • Quality Standards • Publishing Guidelines • A Guide to an Ideal UiPath Marketplace listing (available also inside Publisher Guidebook) Useful resources
  33. 33. Thank You