Product Synopsis:
This report provides a concise overview of the Confectionery market in Mexico. After reading this report, you will understand the size of the market, the economic, demographic, and behavioural trends that will drive its evolution and the leading players within the market, allowing you to plan effectively for the future.
https://www.reportscorner.com/reports/23637/Market-Focus:-Trends-and-Developments-in-the-Confectionery-Sector-in-Mexico/
2. DescriptionDescription
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Product Synopsis:
This report provides a concise overview of the Confectionery
market in Mexico. After reading this report, you will understand
the size of the market, the economic, demographic, and
behavioural trends that will drive its evolution and the leading
players within the market, allowing you to plan effectively for the
future.
3. Brief SummaryBrief Summary
Reports Cornerwww.reportscorner.com
Product Synopsis:
This report provides a concise overview of the Confectionery
market in Mexico. After reading this report, you will understand
the size of the market, the economic, demographic, and
behavioural trends that will drive its evolution and the leading
players within the market, allowing you to plan effectively for the
future.
Introduction and Landscape
Why was the report written?
This overview of the consumer and market dynamics of the
Mexican Confectionery sector allows new entrants and
established players to gain rapid and comprehensive insight into
the current state of the market and identify the key trends that will
drive growth in the coming years.
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What is the current market landscape and what is changing?
Mexico's growing base of young and affluent customers will drive
strong future growth in Confectionery categories. However, the
devaluation of the Mexican Peso in 2009 caused a substantial
drop in the value of the Confectionery sector measured in US
dollars, even though volumes increased. Improving economic
conditions will drive growth in the sector's value, though some
categories have recovered faster than others.
What are the key drivers behind recent market changes?
A large, young and rapidly growing population and rising living
standards makes Mexico a key emerging market for consumer
packaged goods companies.
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However, the rising price of staple foods is damaging the ability
of the country's young middle class to purchase packaged goods.
Meanwhile, convenience is of growing importance in Mexican
food culture, as consumers look for quick and easy meals as a
result of long working hours, the loss of women at home to cook
meals as they enter the workforce, or as consumers replace
traditional meal times with other leisure activities.
What makes this report unique and essential to read?
This report brings together consumer insight and market data to
provide a comprehensive brief of the Mexican Confectionery
sector. This allows for the rapid identification of key growth
opportunities across three Confectionery categories and their
packaging.
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Key Features and Benefits
Analysis of consumer behaviour, economic conditions, and
demography reveals emerging opportunities in the Confectionery
sector.
Key growth categories are highlighted by analysing the market
dynamics of three Confectionery categories.
Market shares are provided for the leading brands across
Confectionery categories.
An overview of packaging trends in the Mexican Confectionery
sector is provided, including primary packaging material and type,
packaging closures, and outer packaging.
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Key Market Issues
Food and Grocery sales in Mexico will increase across all
channels; however, the majority of this growth will occur in
modern retail chains as they expand beyond core urban centers
and into smaller towns. The Food and Grocery market will
consolidate as consumers continue to be attracted by the “all
under one roof” offer and price advantage held by retailers such
as Walmart and Soriana.
Mexican consumers are increasingly looking for quick and easy
meals. This is a result of long working hours, the loss of women
at home to cook meals as they enter the workforce (over 40% of
Mexican women are now economically active, as opposed to 32%
in 1995), or as consumers replace traditional meal times with
other leisure activities.
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The value of Gum confectionery is growing quickly in Mexico, as a
result of a combination of the growing younger population, and
increasing oral health consciousness among the consumers.
Evolving consumption habits will influence the demand across all
the confectionery categories. However, the health-concerns of
growing obesity will limit future growth of the Chocolate market.
Gum Confectionery accounted for more than one-third of the total
number of packs used in Mexico's Confectionery sector in 2012,
driving significant demand for Blister packs and wrapper
packaging types.
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Key Highlights
Strong macroeconomic growth is creating a large middle class
with considerable buying power, particularly in urban centers
such as Mexico City, Guadalajara, and Monterrey. Meanwhile, over
40 million Mexicans are less than 20 years old; they have more
disposable income than their parents did at their age, and have
greater access to national retail chains.
The fragmented nature of Mexican retail, where the five leading
Food and Grocery retailers account for less than half of the
market, limits Private Label penetration in most sectors, including
Confectionery. Furthermore, retailers in Mexico haven't pursued
private label programs as aggressively as retailers in other
regions.
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Gum and Sugar Confectionery will record the fastest growth rates
in Mexico's Confectionery sector. This rapid growth is driven by
the growing adoption of the products by the younger generation
in the country.
The growing consumption of Confectionery in Mexico means
demand for all pack materials and types will increase between
2012 and 2017. However, demand for Rigid Plastic packaging will
rise particularly quickly as a result of the steadily rising
consumption of Gum and Sugar confectionery
11. Table of ContentsTable of Contents
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Country context
- A young, relatively affluent group is growing in Mexico
- Food and Grocery growth will be concentrated in national chains
- Hypermarkets and Supermarkets will account for the largest share of sales
- Increasingly urban and busy consumers are looking for convenience
- Relaxation and enjoyment drive consumption in the Mexican Confectionery sector
- Mexico's young consumers offer a key opportunity, while adults' tastes are evolving
Sector Analysis
- The Mexican Confectionery market will register strong growth as exchange rates stabilize
- The Gum and Sugar Confectionery sectors will drive growth
- The market share of Gum will increase at the expense of Chocolate
- The value of Confectionery categories are recovering from the 2009 currency devaluation
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Brands and Private Labels
- Key brands by category
Packaging Insight
- Growing demand for Gum Confectionery will drive the growth for Rigid Plastic Blister Packs
- Rising consumption of Gum will drive changes in packaging demand by 2017
Future Outlook- four key trends in Mexico's Confectionery sector
- Young, affluent Mexicans will drive growth in Confectionery
- Consumers will continue to be more health conscious
- Fun and personal space is an important emerging trend in Mexico
- Consumers will increasingly shop in supermarkets
Data Appendix and Summary Methodology
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For more information please visit our website
https://www.reportscorner.com/reports/23637/Market-Focus:-Trends-and-
Developments-in-the-Confectionery-Sector-in-Mexico/
