This report analyzes the worldwide markets for Electric Household Appliances in Thousand Units by the following Segments: Major Electric Household Appliances (Compactors, Dishwashers, Disposers, Dryers, Freezers, Microwave Ovens, Range Hoods, Electric Ranges, Refrigerators, Vacuum Cleaners, Washing Machines, Water Heater (Electric), Room ACs, & Other Major Electric Household Appliances), and Small Electric Household Appliances (Blenders, Bread Makers, Broilers, Can Openers (electric), Coffee Makers, Electric Knives, Food Choppers, Food Processors, Irons, Mixers, Toaster Ovens, Toasters, Waffle Irons, & Miscellaneous Small Electric Household Appliances). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East, and Latin America. Annual estimates and forecasts are provided for each region for the period 2007 through 2015. Also, a seven-year historic analysis is provided for these markets.. The report profiles 423 companies including many key and niche players such as AB Electrolux, Applica, Inc., Applica Consumer Products, Inc., BSH Bosch-Siemens Hausgerate GmbH, GE Consumer & Industrial, Groupe SEB, Haier Group, Hamilton Beach Brands, Inc, Hitachi Ltd, Indesit Company SpA, LG Electronics Inc., Matsushita Electric Industrial Co., Ltd., Miele & CIE, KG, Mitsubishi Electric Corporation, Royal Philips Electronics NV, Samsung Electronics Co Ltd, Sanyo Electric Co Ltd, Sunbeam Products, Inc., Whirlpool Corporation, Maytag Corporation, and Hoover. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.
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Global Electric Household Appliances Industry
Published on September 2010
Report Summary
This report analyzes the worldwide markets for Electric Household Appliances in Thousand Units by the following Segments: Major
Electric Household Appliances (Compactors, Dishwashers, Disposers, Dryers, Freezers, Microwave Ovens, Range Hoods, Electric
Ranges, Refrigerators, Vacuum Cleaners, Washing Machines, Water Heater (Electric), Room ACs, & Other Major Electric Household
Appliances), and Small Electric Household Appliances (Blenders, Bread Makers, Broilers, Can Openers (electric), Coffee Makers,
Electric Knives, Food Choppers, Food Processors, Irons, Mixers, Toaster Ovens, Toasters, Waffle Irons, & Miscellaneous Small
Electric Household Appliances). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe,
Asia-Pacific, Middle East, and Latin America. Annual estimates and forecasts are provided for each region for the period 2007
through 2015. Also, a seven-year historic analysis is provided for these markets.. The report profiles 423 companies including many
key and niche players such as AB Electrolux, Applica, Inc., Applica Consumer Products, Inc., BSH Bosch-Siemens Hausgerate
GmbH, GE Consumer & Industrial, Groupe SEB, Haier Group, Hamilton Beach Brands, Inc, Hitachi Ltd, Indesit Company SpA, LG
Electronics Inc., Matsushita Electric Industrial Co., Ltd., Miele & CIE, KG, Mitsubishi Electric Corporation, Royal Philips Electronics
NV, Samsung Electronics Co Ltd, Sanyo Electric Co Ltd, Sunbeam Products, Inc., Whirlpool Corporation, Maytag Corporation, and
Hoover. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from
URL research and reported select online sources.
Table of Content
ELECTRIC HOUSEHOLD APPLIANCES MCP-2255
A GLOBAL STRATEGIC BUSINESS REPORT
CONTENTS
1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS 1
Study Reliability and Reporting Limitations 1
Disclaimers 2
Data Interpretation & Reporting Level 3
Quantitative Techniques & Analytics 3
Product Definitions and Scope of Study 3
1. Major Electric Household Appliances 3
2. Small Electric Household Appliances 4
2. INDUSTRY OVERVIEW AND OUTLOOK 5
Outlook 5
Current & Future Analysis 5
Market Forecast for Major Household Appliances 6
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Major Household Appliances Market Leading From the Front 7
Table 1: World Market for Smart Appliances (2015): Percentage
Breakdown of Sales of Category - Clothes Washer,
Refrigerator, Clothes Dryer, Dishwasher, Freezer, and others
(includes corresponding Graph/Chart) 7
Table 2: Global Market for Major Household Appliances for
(2008 and 2009): Percentage Breakdown of Sales by Leading
Players - Whirlpool, Electrolux, Haier, BSH, Panasonic, LG
Electronics, General Electric, and Others (includes
corresponding Graph/Chart) 7
Table 3: Global Market for Refrigerators (2007 & 2008):
Percentage Breakdown of Volume Sales for Major Players
-Whirlpool, Haier Group, Electrolux, GE Appliances, Kenmore
and Others (includes corresponding Graph/Chart) 8
Economy Review - A Historic Perspective 8
Past Vs Present 9
Strategic Evaluation of Major Appliances Producers 10
Strategic Evaluation of Major Small Appliances Producers 11
3. A GLOBAL PERSPECTIVE 12
Production Statistics 12
Vacuum Cleaners Lead Appliance Production 12
Europe, the US, and Asia-Pacific Dominate Production Levels 12
Demand Variables 12
Leading Appliance Brands 12
Consumers' Perception of Product Quality 12
US and European Markets Flourish by Replacement Demands 13
US and European Appliance Markets: A Comparison 13
Eastern Europe and Russia Witness Mixed Growth 13
Asian Players Pose Threat to Western Majors 14
Asia - The Region of Dynamic Local Markets 14
Factors Triggering Growth 14
Replacement Sales 14
Housing Starts 15
Saturation Levels 15
Specific Product Demand 15
4. MAJOR TRENDS 16
Popularity of Dishwashers Expands in Modern Households 16
Rise in Sale of Specialty Kitchen Electric Products 16
Changing Definition of a Home 16
A Shift Towards Easy-Operable Appliances 16
Consumer Rating of Product Features 17
Ergonomical - Yet Trendy 17
Innovation - Name of the Game 17
Global Household Electrical Appliances Market - Highly
Competitive 17
Trade Policies Affect Household Appliances Export Market 18
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Appliance Manufacturers - Spreading Wings Globally 18
Manufacturers' Changing Priorities: The Inevitable Factor 18
Consumer Preferences Rule the Industry 18
Energy and Time Efficient Appliances Ruling the Roost 19
Factors Influencing Purchase Decision 19
Preference for Premium-Priced Products 19
Usage Habits 19
Demand for Larger Capacity Water Heaters 19
Safety: Top Priority 19
Consumers Prefer Colorful Appliances 20
Lightweight and Practical Cleaners - The Growth Components 20
Trendy Appliances in Vogue 20
Minimal Effort Combined with Improved Performance 20
Houseware Market - Plagued by Problems 20
5. PRODUCT OVERVIEW 21
What is an Appliance' 21
Need for Appliances 21
Electric Home Appliances - A Historical Background 21
Product Classification 21
Electric Home Appliances: Major Segments 22
Major Electric Appliances 22
Dishwashers 22
Moving from a Luxury to a Necessity 22
Features of Dishwasher 23
Built-in Dishwashers 23
Booster Heater 23
Wash Cycles 23
Filtering System 23
Internal Food Disposer 23
Rinse Aid Dispenser 23
Sound Dampening 23
Food Waste Disposers 24
Microwave Ovens 24
Types of Microwave Ovens Based on Contemporary Functions 24
Microwaving: Prevents Leaching of Vitamins 24
Microwaving: Does Not Pose Risk of Radiation 25
Uneven Heating Leads to Survival of Microorganisms 25
Microwave Cooks Frozen Food Safely 25
Electric Ranges 25
Types of Cooking Ranges 25
Types of Surface Cooking Appliances 25
Types of High-End Cooking Appliances Based on Design and Style 26
Refrigerators 26
Market for Refrigerators in Key Global Regions 26
Refrigerator Demand - Mainly from Second Time Purchases 27
Washers 27
'On' with the New Automatic Machine 27
Horizontal-Axis Washing Machines - Gaining Popularity 27
Horizontal-Axis Vs Vertical-Axis Washers 28
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Advantages of Horizontal-Axis Washing Machines 28
Front Load Vs. Top Load Washing Machines 28
Vacuum Cleaners 28
Cyclonic Action Vacuum Cleaner 29
Upright Vacuum Cleaners 29
Backpack Vacuums for Surface Cleaning 29
Robotic Floor Care Equipment 29
Small Electric Appliances 30
Coffee Makers 30
Quest for a Perfect Cup of Coffee 30
Automatic Drip Coffee Makers Result in Declining Profits 31
Specialty Brew Machines 31
Mixers 31
Electric Irons 31
Offer High Growth Potential 32
Low-Priced Irons Favored by Consumers 32
Top Companies in the Iron Market 32
Vulnerable to Price Changes 33
6. TECHNOLOGICAL ADVANCEMENTS 34
University of Leeds Formulates Innovative Technology 34
Borealis Introduces First Polypropylene Microcomposite for
Appliance Industry 34
Dishwasher Manufacturers On an Innovation Spree 34
Market Giants Taking Advantage of Technology 35
Impact of Technology on Home Appliances 35
Washing Machine that Cleans without Detergent 35
Plastics Replace Metals in Appliances 36
Quest for the Sound of Silence 36
Development of User-Friendly, Time Saving Washers 36
Manufacturers Strive to Minimize Energy Consumption 37
Ergonomically Designed Floor-Care Appliances 37
7. PRODUCT INNOVATIONS/INTRODUCTIONS 38
TTK Prestige to Launch Microwave Pressure Cooker 38
LG Electronics India Unveils Direct Cool Refrigerators 38
SANYO Electric Enhances V.I.P.TM Ultralow Temperature Freezers 38
Samsung Electronic Introduces New Refrigerators 38
Miele Unveils Chef Series Microwave Oven 39
Samsung to Introduce OmniPro Microwave Oven 39
A.O. Smith Introduces New Energy Efficient Water Heater 39
Dyson Unveils City DC26 Small Vacuum Cleaner 39
Samsung Electronics America Presents the New RF4287 Refrigerator 40
Neato Launches Robot Vacuum Cleaner 40
Fein Introduces New Series of Dustex Vacuum Cleaners 40
Panasonic Unveils Eco-Friendly Washing Machines 40
Matco-Norca to Introduce Braided Stainless Steel Connectors 41
Maya Appliances Unveils Preethi Brand in India 41
Candy and Hoover Roll out New Intelligent Washing Machines 41
Hoover Presents VHD146 White Washing Machine 41
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LG Unveils New Model of Washing Machine F1403RD 41
LEC to Introduce Wire Drawer System 41
LG Unveils a Robot Like Vacuum Cleaner-RoboKing 42
LG Introduces New Range of Dishwashers 42
Electrolux Introduces Silence Amplified Vacuum Cleaner 42
KenBay Launches Customized Compactors 43
ATAG Launches New Range of Dishwashers 43
ATAG Introduces Side-By-Side American-Style Refrigerator Series 43
Sub-Zero Launches In-built Superior Performance Refrigerator-
Freezers 44
Wuxi Little Swan to Establish New Facilities 44
Neff Unveils New Range of Dishwashers 44
Samsung Electronics Australia Launches New Microwave Systems
in Australia 45
De Dietrich to Introduce Ultrasonic Dishwashers 45
AEG-Electrolux Unveils Super Eco Washing Machine 45
Dawlance Unveils DW-130C Pizza Expert Microwave in Pakistan 45
Bosch to Introduce New'Classic' Refrigerators in Berlin 46
Nilfisk-ALTO Launches New ATITX Series Vacuum Cleaners 46
Siemens Unveil iQ Dishwasher Series 46
Haier Appliances Introduces Spa Water Heaters in India 47
Kaltis Unveils Hydrocarbon Freezers 47
Haier Introduces Coupe SBS Refrigerators in India 47
Samsung India Unveils Range of Fully Automatic Washing
Machines in India 48
LG Launches Bagless Vacuum Cleaner in Europe 48
ATAG Introduces VA6511NT Dishwasher 48
Panasonic Australia to Introduce Washing Machines and Luxury
Massage Chair 49
LG Electronics Expands Kitchen Portfolio 49
SEA Expands Kitchen Line Portfolio 49
Videocon to Introduce New Range of Washing Machines 50
SAMSUNG India Unveils New Refrigerator Range 50
Elga Process Water Launches Clearo R-O systems 50
Falcon Unveils Falcon 900 Single Cavity Induction Array of
Cookers 51
Apollo Industries Launches Crusader Food Waste Disposers 51
Panasonic to Unveil Fridge Freezers in Europe 51
Panasonic to Launch Fridge Freezers and Washing Machines in
Europe 52
SECA Introduces Refrigerator Models 52
Sensor Switch Launches Refrigerator Aisle Occupancy Sensor Kit 52
LG Unveils Health Plus Home Appliances Range 52
Bissell Homecare Introduces Pawsitively Clean Brand and Pet
Inspired Product Range 52
Philips to Introduce Low-cost Home Appliances in India 53
LG Electronics Introduces Wide Array of Microwave Ovens in India 53
Whirlpool® Introduces New Electric Range 53
Whirlpool® Brand Launches New French door Refrigerators 53
Candy Group Launches New Collection of Energy Efficient Products 54
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Cuisinart Introduces New Stand Mixers 54
Cuisinart Launches Flavor DuoTM Yogurt - Ice Cream & Sorbet Maker 55
Cuisinart Introduces PowerPrep® Plus and Mini-Prep® Food
Processor 55
Cuisinart Unveils New Range of Hand Mixers 55
Cuisinart Launches Smart Stick® Hand Blender 56
Cuisinart Rolls Out PowerSelectTM Hand Mixer Collection 56
Cuisinart Launches SmartPower DuetTM Food Processor/ Blender 57
Cuisinart Introduces Waffle Makers 57
Cuisinart® Launches Programmable Slow Cooker 58
Cuisinart Launches GreenGourmetTM Cookware 58
ETA Launches New Range of Vacuum Cleaners 58
Galanz Introduces China Image G80W23YSLP-E5 Multimedia
Microwave Oven 59
Galanz Launches New BM series Microwave Ovens 59
Haier India Introduces Chocolate Freezer 60
Haier Launches Quietest Air Conditioner 60
Haier Launches "made in US" Refrigerators in India 60
Haier India Launches New Range of Air Conditioners 60
Kenmore Unveils Ultra Wash HE Dishwasher System 60
KitchenAid Launches Double-Drawer Refrigerator/Freezer 61
KitchenAid Launches 5-Burner Gas Cooktop 61
KitchenAid® Launches French Door Refrigerator 61
Maytag® Introduces Advanced CentennialTM Dryer 62
Maytag® Introduces Maytag ® BravosTM Steam Dryer and Washer 62
Maytag® Launches Counter-Depth Version of Ice2OTM French Door
Refrigerator 62
Proctor Silex Launches Proctor Silex® Plus Space-Saving Blender 63
Proctor Silex Introduces Proctor Silex® Plus Slow Cooker 63
Ace Electronics Launches AV-901LB Cordless Vacuum Cleaner 63
Sharp Introduces Super Aqua Magic Washing Machine 63
Indesit Introduces First Range of Appliances in India 63
Electra Introduces Retro Fridges 64
GE Launches GE ProfileTM Dishwasher 64
Hamilton Beach® Launches 6-Cup BrewStation® Coffeemaker 64
Hamilton Beach® Launches Four-Slice ToastationTM 64
Hamilton Beach® Launches Ice Shaver 65
Panasonic Launches Energy Saving Air Conditioners 65
LG Introduces New Air Conditioner 65
Turbo-Chef, High Speed Cooking Oven Now in Consumer's Kitchen 65
Toshiba Unveils New Series of Refrigerators In India 65
Miele Rolls Out a Novel Vacuum Cleaner 66
Fedders Lloyd Launches New Microwave Ovens 66
ZAC Introduces Chillers and Packaged Roof Top Air Conditioners 66
Samsung Introduces New VRT Front Loading Washing Machines 67
Haier Rolls Out New Range of Refrigerators 67
LG Electronics Introduces New Model of French-Door Refrigerator 67
LG Electronics Launches High-Definition TV Refrigerator 67
Haier Group Introduces Detergent-free Washers-dryers 68
LG Introduces Novel Vacuum Cleaner 68
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Whirlpool Launches New Microwave Oven 68
Samsung Introduces Powerful and Quiet Vacuum Cleaner 68
Consul Introduces New Washing Machines 69
Miele Australia Launches New Laundering Machines 69
Miele Launches New Range of Laundering Machines 69
Miele Launches New Series of Washing Machines and Dryers 69
Miele Introduces New Series of Washing Machines 70
Arçelik Launches Side-by-Side Refrigerator 70
Consul Launches Watercolor 71
Godrej Launches EON Range of Air Conditioners (India) 71
Haier Launches Short Message Alarm System Powered Refrigerator 71
LG India Launches Premium Direct Cool Refrigerator Model 71
LG Unveils India's First Air Conditioners with Star Rating 72
Lincoln Foodservice Launches Fast Bake' Impinger Ovens 72
Samsung India Launches Nine New Refrigerator Models 72
TCL Launches Color Air Conditioners 73
Winterhalter Introduces Energy-Saving Dishwasher Models 73
Haier Launches New Refrigerators in French Style 73
Samsung Electronics Launches New-Generation Refrigerators 73
Samsung Offers Innovative Kitchen Solutions 73
Danfoss Launches New Refrigeration Facility in China 74
8. RECENT INDUSTRY ACTIVITY 75
Danby Products Acquires Mac-Gray's MicroFridge® 75
Wuxi Little Swan to Acquire Assets of Hefei Royalstar Washing
Machine 75
MIRC Electronics to Commence Production of Refrigerators 75
GE to Commence Production of Dryers and Washers 75
Whirlpool Corporation Enters into Partnership with Beazer Homes 76
Miele Appliances Enters into Indian Market 76
Jumbo Signs Distribution Agreement with Gorenje 76
Samsung India Electronics to Produce Home Appliances 77
Suning Appliance Enters into Agreement with Whirlpool 77
ETA Star Appliances to Introduce Sanyo in India 77
LG Electronics to Launch Innovative Products in India 77
Midea Electric Acquires Majority Stake in Little Swan 77
DBG Group Investments LLC Acquires EcoQuest International 78
Indesit Company SpA to Close Plant in Italy 78
Whirlpool to Close Plant in Indiana 78
Samsung Electronics Acquires Amica's Washing Machine and
Refrigerator Manufacturing Facilities 78
HD Enters into Agreement with GE Consumer & Industrial 78
SED International and Panasonic Enter into a Distribution Deal 79
GEA Refrigeration Acquires Intec USA 79
Megtec Systems Acquires Intellectual Property of Ross Air Systems 79
ACS Group Takes Over Walton/Stout 79
Hefei Rongshida Sanyo Electric Signs Agreement with Hefei New
High-tech Area 79
Sichuan Changhong Electric to Divest Air Conditioner Business 79
Akai to Re-establish Brand Position in Indian Sub-continent 80
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Panasonic Europe to Establish Panasonic Home Appliance
Lifestyle Research Centre Europe 80
Rheem Australia to Acquire Aqua-Max Water-Heating Business
from Sietel 80
Altex Romania Establishes New Store in Timisoara 80
Shandong Sanlian Group to Establish New Household Appliance
Retail Company 81
Gree Electric Appliances Signs Agreement with Daikin Industries 81
Vell Group Acquires E.Zitouniatis 81
Salton, Inc. Name Changed to Russell Hobbs, Inc. 81
Voltas Acquires Interest in Universal Comfort Products 81
Middleby Corp Acquires Frifri Aro 82
Middleby Takes Over GIGA Grandi Cucine 82
Starbucks Corp. Acquires The Coffee Equipment Co. 82
Tennant Co. Acquires Sociedade Alfa Ltda 82
Red Diamond Capital Inc., Takes Over WC Wood Group of Cos 82
Dexter Apache Holdings Buys Leer LP 82
Illinois Tool Works Inc. Snaps Up Peerless Machinery Corp. 83
Haier Appliances (India) to Expand in India 83
Midea Electric Appliances Signs Agreement with Toshiba Carrier
Corp. 83
LG Electronics Inc., (South Korea) to Share Patents with GE 83
Samsung Electronics Starts Production of Front-Load Washing
Machines in India 83
Haier to Launch New Range of Electrical Appliances in India 83
Electrolux to Export Refrigerators to SAARC Nations, Africa
and Middle East 84
ETA Star Appliances Enters into Marketing Agreement with Indesit 84
Metalfrio Solutions Acquires Capital Stock of Senocak Holding 84
Baosteel Group Signs Cooperative Agreement with Haier Group 84
Panasonic Plans to Open Offices in St.Petersburg and Moscow 84
A.O. Smith to Venture into Indian Water Heater Market 85
Matsushita Electric Industrial Company Renamed as Panasonic 85
Electrolux to Invest in Hungarian Plants 85
Mitsubishi Electric to Shutter Down Washing Machine Production 85
Shanghai Hitachi Household Appliances Company Opens Office in
New Delhi 85
Bharat Petroleum to Diversify 85
Merloni TermoSanitari to Focus on India's Water Heater Market 86
Midea Electric to Enter into Joint Venture with Carrier Asia 86
Merloni to Produce Parts for Ardo Washing Machines 86
Midea Electric to Acquire Subsidiaries Of Welling Holding 86
Matsushita to Offer Household Appliances in German Market 86
Daewoo to Invest in Polish Market 87
Whirlpool Enters into a Joint Venture with Hisense 87
Whirlpool Corporation to Invest in WIL 87
Horizont-Midea Group Joint Venture to Produce Microwave Ovens 87
Citronix to Sign Agreement with ZTE to Form Joint Company 87
The Elica Group Acquires Gutmann 88
Indesit Company Acquires Outstanding Stake in GDA from GE 88
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Midea to Acquire Remaining Interest in Hefei Rongshida
Laundering Equipment Manufacturing 88
The Riverside Company Takes Over Eemax 88
Sanyo Electric Takes Over Interest in Dalian Bingshan Group 89
Daikin Takes Over Rotex Group Companies 89
Qingdao Haier Company to Acquire Interest in Haier Electronics
from Deutsche Bank 89
The Southern Fund Takes Over Stake in Desmon 89
Mac-Gray Takes Over Automatic 89
Midea Electric Acquires Interest in Wuxi Little Swan Company
from Wuxi Guolian Development (Group) Company 90
AP Wagner Takes Over Assets of Jacoby 90
BSH Bosch and Siemens Hausgeraete Takes Over Willem van Rijn
Huishoud-elektro 90
Gome Acquires BF Electric 90
Reliance Retail to Set Up Home Appliance Stores 91
Toshiba Acquires TCL 91
Fujitsu General Central Air-conditioner Establishes New Facility 91
BSH Home Appliance Manufactures New Range of Products 91
Whirlpool and Suning Appliance Enter into Strategic Partnership 91
A.O. Smith Signs Merger Agreement with Smith Investment 92
Godrej to Consolidate the Business 92
Matsushita Electric to Merge with Matsushita Battery 92
Haier Air Conditioner Establishes New Facility 92
Haier Refrigerator Enters into Partnership with C Channel 93
BSH Bosch Inaugurates St. Petersburg Factory 93
Daikin Establishes Daikin Airconditioning Netherlands B.V 93
LG and LG-Shaker Commence Construction of Air Conditioner
Facility 93
Bosch Acquires Energy-Efficient Equipment Maker, FHP
Manufacturing 94
Whirlpool Divests Hoover Floor-Care Business 94
Taiwanese Tatung Inaugurates Home Appliances Factory in Vietnam 94
Gregg Appliances Acquires Builder Appliance Supply 95
Enodis Acquires Fabristeel 95
Nilfisk Takes Over Viper Group 95
Whirlpool Divests Maytag Facilities 95
Gorizont and Midea Group to Enter into a Joint Venture 96
Darty to Establish Stores in Turkey 96
Whirlpool to Restructure Production Facilities 96
SANYO Electric and Haier to Liquidate SANYO Haier 96
Salton Signs Merger Agreement with Applica 97
Group Welkin Introduces Maple Brand Kitchen Appliances 97
Samsung India Establishes Production Facility in Chennai 97
Applica Merges with Harbinger Capital Partners 98
Konka Enhances Production Capacity 98
9. FOCUS ON SELECT GLOBAL PLAYERS 99
AB Electrolux (Sweden) 99
Applica, Inc. (USA) 99
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Applica Consumer Products, Inc. (USA) 99
BSH Bosch-Siemens Hausgerate GmbH (Germany) 100
GE Consumer & Industrial (USA) 100
Groupe SEB (France) 100
Haier Group (China) 101
Hamilton Beach Brands, Inc. (USA) 101
Hitachi Ltd (Japan) 101
Indesit Company SpA (Italy) 102
LG Electronics Inc (Korea) 102
Matsushita Electric Industrial Co., Ltd. (Japan) 102
Miele & CIE, KG (Germany) 103
Mitsubishi Electric Corporation (Japan) 103
Royal Philips Electronics NV (The Netherlands) 104
Samsung Electronics Co Ltd (Korea) 104
Sanyo Electric Co Ltd (Japan) 104
Sunbeam Products, Inc. (USA) 105
Whirlpool Corporation (USA) 105
Maytag Corporation (USA) 105
Hoover (USA) - A Division of Maytag 106
10. GLOBAL MARKET PERSPECTIVE 107
Table 4: World Recent Past, Current & Future Analysis for
Major Electric Household Appliances by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa Independently Analyzed by
Annual Sales in Thousand Units for the Years 2007 through 2015
(includes corresponding Graph/Chart) 107
Table 5: World Historic Review for Major Electric Household
Appliances by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2000 through 2006 (includes corresponding
Graph/Chart) 108
Table 6: World 11-Year Perspective for Major Electric
Household Appliances by Geographic Region - Percentage
Breakdown of Unit Sales for US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa for the Years 2005, 2010 and 2015 (includes
corresponding Graph/Chart) 109
Major Electric Household Appliances Market by Product Segment 110
Table 7: World Recent Past, Current & Future Analysis for
Compactors by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 110
Table 8: World Historic Review for Compactors by Geographic
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Region - US, Canada, Japan, Europe, Asia- Pacific (excluding
Japan), Latin America, and Middle East/ Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 111
Table 9: World 11-Year Perspective for Compactors by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle
East/Africa and Latin America for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 112
Table 10: World Recent Past, Current & Future Analysis for
Dishwashers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 113
Table 11: World Historic Review for Dishwashers by Geographic
Region - US, Canada, Japan, Europe, Asia- Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 114
Table 12: World 11-Year Perspective for Dishwashers by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 115
Table 13: World Recent Past, Current & Future Analysis for
Disposers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 116
Table 14: World Historic Review for Disposers by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 117
Table 15: World 11-Year Perspective for Disposers by
Geographic Region - Percentage Breakdown of Unit Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Latin America, and Middle East/Africa for the Years 2005, 2010
and 2015 (includes corresponding Graph/Chart) 118
Table 16: World Recent Past, Current & Future Analysis for
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Dryers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 119
Table 17: World Historic Review for Dryers by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 120
Table 18: World 11-Year Perspective for Dryers by Geographic
Region - Percentage Breakdown of Unit Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa for the Years 2005, 2010 and 2015
(includes corresponding Graph/Chart) 121
Table 19: World Recent Past, Current & Future Analysis for
Freezers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 122
Table 20: World Historic Review for Freezers by Geographic
Region - US, Canada, Japan, Europe, Asia- Pacific (excluding
Japan), Latin America, and Middle East/ Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 123
Table 21: World 11-Year Perspective for Freezers by Geographic
Region - Percentage Breakdown of Unit Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa for the Years 2005, 2010 and 2015
(includes corresponding Graph/Chart) 124
Table 22: World Recent Past, Current & Future Analysis for
Microwave Ovens by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 125
Table 23: World Historic Review for Microwave Ovens by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 126
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Table 24: World 11-Year Perspective for Microwave Ovens by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 127
Table 25: World Recent Past, Current & Future Analysis for
Range Hoods by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 128
Table 26: World Historic Review for Range Hoods by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 129
Table 27: World 11-Year Perspective for Range Hoods by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 130
Table 28: World Recent Past, Current & Future Analysis for
Electric Ranges by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 131
Table 29: World Historic Review for Electric Ranges by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 132
Table 30: World 11-Year Perspective for Electric Ranges by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 133
Table 31: World Recent Past, Current & Future Analysis for
Refrigerators by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
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Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 134
Table 32: World Historic Review for Refrigerators by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 135
Table 33: World 11-Year Perspective for Refrigerators by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 136
Table 34: World Recent Past, Current & Future Analysis for
Vacuum Cleaners by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 137
Table 35: World Historic Review for Vacuum Cleaners by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 138
Table 36: World 11-Year Perspective for Vacuum Cleaners by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 139
Table 37: World Recent Past, Current & Future Analysis for
Washing Machines by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 140
Table 38: World Historic Review for Washing Machines by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America, and Middle East/Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 141
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Table 39: World 11-Year Perspective for Washing Machines by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 142
Table 40: World Recent Past, Current & Future Analysis for
Water Heaters (Electric) by Geographic Region - US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa Independently Analyzed by Annual Sales
in Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 143
Table 41: World Historic Review for Water Heaters (Electric)
by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 144
Table 42: World 11-Year Perspective for Water Heaters
(Electric) by Geographic Region - Percentage Breakdown of Unit
Sales for US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), M Latin America, and Middle East/Africa for the Years
2005, 2010 and 2015 (includes corresponding Graph/Chart) 145
Table 43: World Recent Past, Current & Future Analysis for
Room ACs by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 146
Table 44: World Historic Review for Room ACs by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 147
Table 45: World 11-Year Perspective for Room ACs by Geographic
Region - Percentage Breakdown of Unit Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa for the Years 2005, 2010 and 2015
(includes corresponding Graph/Chart) 148
Table 46: World Recent Past, Current & Future Analysis for
Other Major Electric Household Appliances by Geographic Region-
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Latin America, and Middle East/Africa Independently Analyzed
by Annual Sales in Thousand Units for the Years 2007 through
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2015 (includes corresponding Graph/Chart) 149
Table 47: World Historic Review for Other Major Electric
Household Appliances by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2000 through 2006 (includes
corresponding Graph/Chart) 150
Table 48: World 11-Year Perspective for Other Major Electric
Household Appliances by Geographic Region - Percentage
Breakdown of Unit Sales for US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan Latin America, and Middle
East/Africa for the Years 2005, 2010 and 2015 (includes
corresponding Graph/Chart) 151
Small Electric Household Appliances Market by Product Segment 152
Table 49: World Recent Past, Current & Future Analysis for
Small Electric Household Appliances by Geographic Region - US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa Independently Analyzed by
Annual Sales in Thousand Units for the Years 2007 through 2015
(includes corresponding Graph/Chart) 152
Table 50: World Historic Review for Small Electric Household
Appliances by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2000 through 2006 (includes corresponding
Graph/Chart) 153
Table 51: World 11-Year Perspective for Small Electric
Household Appliances by Geographic Region - Percentage
Breakdown of Unit Sales for US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa for the Years 2005, 2010 and 2015 (includes
corresponding Graph/Chart) 154
Table 52: World Recent Past, Current & Future Analysis for
Blenders by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 155
Table 53: World Historic Review for Blenders by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 156
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Table 54: World 11-Year Perspective for Blenders by Geographic
Region - Percentage Breakdown of Unit Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa for the Years 2005, 2010 and 2015
(includes corresponding Graph/Chart) 157
Table 55: World Recent Past, Current & Future Analysis for
Bread Makers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 158
Table 56: World Historic Review for Bread Makers by Geographic
Region - US, Canada, Japan, Europe, Asia- Pacific (excluding
Japan), Latin America, and Middle East/ Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 159
Table 57: World 11-Year Perspective for Bread Makers by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 160
Table 58: World Recent Past, Current & Future Analysis for
Broilers by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 161
Table 59: World Historic Review for Broilers by Geographic
Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
Japan), Latin America, and Middle East/Africa Independently
Analyzed by Annual Sales in Thousand Units for the Years 2000
through 2006 (includes corresponding Graph/Chart) 162
Table 60: World 11-Year Perspective for Broilers by Geographic
Region - Percentage Breakdown of Unit Sales for US, Canada,
Japan, Europe, Asia-Pacific (excluding Japan), Latin America,
and Middle East/Africa for the Years 2005, 2010 and 2015
(includes corresponding Graph/Chart) 163
Table 61: World Recent Past, Current & Future Analysis for Can
Openers (Electric) by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 164
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Table 62: World Historic Review for Can Openers (Electric) by
Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 165
Table 63: World 11-Year Perspective for Can Openers (Electric)
by Geographic Region - Percentage Breakdown of Unit Sales for
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Latin America, and Middle East/Africa for the Years 2005, 2010
and 2015 (includes corresponding Graph/Chart) 166
Table 64: World Recent Past, Current & Future Analysis for
Coffee Makers by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 167
Table 65: World Historic Review for Coffee Makers by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 168
Table 66: World 11-Year Perspective for Coffee Makers by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 169
Table 67: World Recent Past, Current & Future Analysis for
Electric Knives by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 170
Table 68: World Historic Review for Electric Knives by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 171
Table 69: World 11-Year Perspective for Electric Knives by
Geographic Region - Percentage Breakdown of Unit Sales for
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US, Canada, Japan, Europe, Asia-Pacific (excluding Japan Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 172
Table 70: World Recent Past, Current & Future Analysis for
Food Choppers by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 173
Table 71: World Historic Review for Food Choppers by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 174
Table 72: World 11-Year Perspective for Food Choppers by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 175
Table 73: World Recent Past, Current & Future Analysis for
Food Processors by Geographic Region - US, Canada, Japan,
Europe, Asia-Pacific (excluding Japan), Latin America, and
Middle East/Africa Independently Analyzed by Annual Sales in
Thousand Units for the Years 2007 through 2015 (includes
corresponding Graph/Chart) 176
Table 74: World Historic Review for Food Processors by
Geographic Region - US, Canada, Japan, Europe, Asia- Pacific
(excluding Japan), Latin America, and Middle East/ Africa and
Independently Analyzed by Annual Sales in Thousand Units for
the Years 2000 through 2006 (includes corresponding
Graph/Chart) 177
Table 75: World 11-Year Perspective for Food Processors by
Geographic Region - Percentage Breakdown of Unit Sales for US,
Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
America, and Middle East/Africa for the Years 2005, 2010 and
2015 (includes corresponding Graph/Chart) 178
Table 76: World Recent Past, Current & Future Analysis for
Irons by Geographic Region - US, Canada, Japan, Europe,
Asia-Pacific (excluding Japan), Latin America, and Middle
East/Africa Independently Analyzed by Annual Sales in Thousand
Units for the Years 2007 through 2015 (includes corresponding
Graph/Chart) 179
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Table 77: World Historic Review for Irons by Geographic Region-
US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
Latin America, and Middle East/Africa Independently Analyzed
by Annual Sales in Thousand Units for the Years 2000 through
2006 (includes corresponding Graph/Chart) 180
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