Reputation Leadership Coaching to enhance and develop your reputation from the inside out. A brochure explaining the approach and services offered by Reputation Consultancy www.reputationconsultancy.co.uk

1. Change For Good
Reputation Leadership Coaching to enhance
and develop your reputation from the inside out
www.reputationconsultancy.com

2. Change For Good
Our Change for Good coaching works with
your whole reputation system, that is the
quality of the systems, process, relationships
and leadership that define how your
organisation and teams work.
Working with your reputation system, the
coaching challenges you to create and
sustain strong and meaningful reputation
from within.
The key to our approach is to challenge you
to translate reputation aspirations into the
daily processes of the organisation, its teams
and its leaders.
Change For Good uses reputation
leadership coaching to create authentic
personal and professional alignment. It is
this that provides Heads of Talent, HRDs,
ODs and all leaders with the evidence
and knowledge of how to sustain and
develop internal reputation and increase
engagement.
Ultimately, Change For Good provides
the ability to secure sustained success
by revealing, defining and developing
reputation from within your organisation.

3. Change For Good
We unleash internal reputation capability across your organisation, tailor-making each Change
For Good programme to the specific dynamics of your organisation and the sector in which
you operate.
Using a coaching approach we work with you to:
Reveal your reputation
Supporting you to see and understand the reputation that is currently held and the reasons
why. We reveal four indicators: reputation intelligence, reputation alignment, reputation
practice and reputation vision
Define your reputation
Enabling you to define the reputation you seek by assessing the five components of
reputation across individuals, teams and the organisation, reputation quality, reputation
strength, reputation drivers, reputation risk and reputation profile
Develop your reputation capability
We work with you unleash and create a renewed reputation system that makes reputation real
within your leaders and teams through aligning your systems, processes and relationships.

4. Change For Good
How are the habits of your leaders and teams supporting and undermining
the reputation you seek to hold?
Real
Reputation
=
Individuals
and teams
driven by
values aligned
with everyday
practices
+
Transparency
in systems,
relationships
and processes
+
Value-based
networks of
engagement
and influence

5. Change For Good
The benefits
• Greater internal reputation intelligence
and earlier identification of potential risk
• Clarity of corporate purpose and the
ability of leaders to ‘live the reputation
you seek’
• Stronger understanding of how
individuals and teams contribute to
reputation change
• Heightened levels of innovation,
accountability and transparency
• Staff retention and attraction through
alignment of personal and professional
values
• Leaders and leadership teams equipped
to improve reputation across all
functions and to understand their role
and impact in doing so.

6. Change For Good
How do we create change for good?
Reputation leadership coaching in Change For Good is undertaken using two of our proprietory
coaching programmes:
™
Reputation Coaching Across Organisational Systems
™
Reputation coaching across the organisational relationships, systems and
processes. Creating and embedding a reputation system, enabling you to
understand how reputation manifests within the organisation, and how to
adapt so that reputation is translated from aspiration to daily processes.
™
™
Reputation Coaching In Individuals
One-to-one coaching uniquely designed to enhance personal and
professional reputation and to develop reputation leaders; working
with your key individuals to create authentic reputation aligned to that
of the organisation.
All our reputation coaches hold the ACC accreditation from the International Coaching Federation (ICF)
and are qualified in Organisational and Relationship Systems Coaching (ORSC).

7. Your team
Our team enables you to take care of your future by bringing
all the diverse skills required for complete reputation profiling
and management.
Rachel Griffiths
Reputation and leadership
coaching, organisational and
relationship systems coaching,
reputation theory, strategic
communications, public affairs,
public relations.
Will Medd
Systems thinking, leadership
coaching, organisational and
relationship systems coaching,
social science research,
sustainable consumption,
sustainable practices,
qualitative research.
Steve Leigh
Reputation research,
digital strategist,
strategic communications,
public relations, reputation risk.
Abigail Herron
Corporate governance,
executive pay, sustainable
and responsible investment,
asset management, marine
resources and fishing, corporate
responsibility data, disclosure
and assurance, gender balance
and diversity.
Neal Foundly
Corporate and industry
analysis, ethical investment,
asset management risk,
analysis and management,
economics, financial markets,
reputation risk.
Above (left to right): Neal Foundly, Abigail Herron,
Steve Leigh, Rachel Griffiths, Will Medd.

8. Our story
We believe that managing your reputation
takes care of your future by delivering
sustainable success.
True reputation management and change
requires an integrated and cross-functional
approach, led at board level.
To enable this we have an experienced team
that draws on a diverse set of backgrounds
and expertise, while all being specialists
in reputation.
We choose to be part of Reputation
Consultancy because we share a passion for
creating better businesses.
Since 2011, our unique approach has
been used by both single organisations
and entire international industries,
in the UK and across the world, from
London and Manchester to Melbourne
and San Francisco.
Our passion, just like that of our clients,
is taking care of the future.
We’re looking forward to working with you.

9. Let’s begin
If you’d like to talk to us and to know a little more
then please do get in touch. Here’s how to contact us:
reputationconsultancy.co.uk
reputationconsultancy.co.uk/blog
@Repconsultancy
Or simply get in touch with Rachel to talk
things through:
Rachel.Griffiths@reputationconsultancy.co.uk
Office: 0844 561 0476
Mob: 07793 200888
Why not join us for a coffee? We work globally and
across the UK, we’re in London weekly and our home
is in MediaCityUK, Manchester.