Many of us know the bias that exists in the real world, especially when it comes to understanding humans; what we think, what we do, and why we do it. Many also believe Artificial Intelligence and algorithms are free of this bias; a neutral, logical tool we can use to overcome everyday biases. Bethan will explore this widely held perception of AI, and whether it holds true in real world examples of AI being used in everyday life.

1. Festival of #NewMR
2019
Artificial Intelligence, or
Real Prejudice?
Can we depend on artificial
intelligence to deliver unbiased
results?
Bethan Blakeley
@HoneycombBethan
Honeycomb Analytics
Presentation copyright, the presenters and NewMR. Please credit when using.

2. Festival of #NewMR
2019
The Background
BIASED
EMOTIONAL
UNPREDICTABLE
IRRATIONAL
ERROR PRONE
UNBIASED
RATIONAL
RULE BASED
ALGORITHMIC
LOGICAL

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2019
Alternative Hypothesis

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2019
Amazon

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2019
Amazon
BIASED DATA
BIASED REPRESENTATION IN STEM
ARTIFICIAL INTELLIGENCE
REAL PREJUDICE

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2019
Offenders
BLACK OFFENDERS ARE MORE
LIKELY TO RE-OFFEND THAN WHITE
FALSE POSITIVES:
45% BLACK
24% WHITE

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2019
Offenders
REAL DATA
ARTIFICIAL INTELLIGENCE
REAL PREJUDICE

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2019
So What…?

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2019
So What…?
CAN WE TAKE IT INTO CONSIDERATION, BUT NOT
RELY FULLY ON AI RESULTS?

10. Festival of #NewMR
2019
So What…?
CAN WE TAKE IT INTO CONSIDERATION, BUT NOT
RELY FULLY ON AI RESULTS?

11. Festival of #NewMR
2019
So What…?
CAN WE TAKE IT INTO CONSIDERATION, BUT NOT
RELY FULLY ON AI RESULTS?
CAN WE ELIMINATE REAL PREJUDICE?

12. Festival of #NewMR
2019
So What…?
CAN WE TAKE IT INTO CONSIDERATION, BUT NOT
RELY FULLY ON AI RESULTS?
CAN WE ELIMINATE REAL PREJUDICE?

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2019
So What…?
TRANSPARENCY
ACCOUNTABILITY
RESPONSIBILITY

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2019
So What…?
TRANSPARENCY
ACCOUNTABILITY
RESPONSIBILITY
Approx. 8/10 studies using machine learning were not able to be
reproduced

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2019
So What…?
ACCOUNTABILITY
TRANSPARENCY
RESPONSIBILITY
“Could the CIA incite revolution in Sudan by pressurising Facebook
to promote discontent? Should that be legal? Could Mark
Zuckerberg swing an election by promoting Upworthy? Should that
be legal?”
Clay Johnson

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2019
So What…?
RESPONSIBILITY
ACCOUNTABILITY
RESPONSIBILITY
“Don’t give up”
Safiya Umoja Noble

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2019
“Prejudice is a learned trait. You’re not born prejudiced, you’re
taught it.”
Charles Swindoll
Thank you
Bethan Blakeley
@HoneycombBethan
Honeycomb Analytics

18. Festival of #NewMR
2019
Q & A
Bethan Blakeley
Honeycomb Analytics
Ray Poynter
NewMR
Presentation copyright, the presenters and NewMR. Please credit when using.

19. Festival of #NewMR
2019
NewMR 2019 Sponsors
Communication
Gold
Silver