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GDES 5341 Presentation - App.Ly

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GDES 5341 Presentation - App.Ly

  1. 1. App.Ly Rachit Gupta
  2. 2. A Story Ange, a recent Graphic Design graduate is applying for jobs. Hi Ange! 2
  3. 3. A Story The list of jobs she has applied to grows with time. It becomes difficult to remember the details. 3
  4. 4. A Story She creates an excel sheet and starts copying-pasting the information about the jobs she’s applying to. 4
  5. 5. A Story Soon copying-pasting every single bit of information becomes a hassle and here we have an angry Ange. Argh! 5
  6. 6. What we need? Client-side service Manages job applications No ads please! Easier than Excel
  7. 7. Target Users  Recent Graduates  Job seekers Persona
  8. 8. Research: What’s out there?  Have to submit resume  Requires opening a separate website every time  Tracks only the job which you’ve applied to using their service  Recruiter pestering alert!
  9. 9. Research: Interviews Used Ideo’s template “There are a ton of job applications out there. I can’t apply to all right when I see them, so I save the link” “I save every application’s details as an excel sheet” “Sometimes I forget where I’ve applied, and where not” “I have a separate e-mail so that I can keep a toll on my job applications”
  10. 10. The ‘aha’! Browser Extensions Small programs or plugins extending browser’s functionality  Adblock  Hangouts  Google Drive  Pocket
  11. 11. Why Browser extensions? Do not interrupt Light-weight Move along with you Easier to install/uninstall No space for ads
  12. 12. Prototyping Process Low fidelity - I Testing Low fidelity - II High fidelity Testing
  13. 13. Further steps..  Test in high-fidelity  Visual touch to the extension  Add ‘independent reminders’ functionality  Actual implementation
  14. 14. Thanks!  I learned:  Axure RP – an awesome tool to create complex interactions!  Coggle – helped with mind-mapping and organization  Rants:  Companies / organizations hardly care about the job applicants. Bah!  Cover letters make no one happy