his book is intended for anyone interested in the innovation of real estate industry. It explores the impact of technology on all categories — from Marketplace, Investment, Property Management, Construction, Smart Buildings & IoT, Virtual Reality, Big Data Analytics, Valuation Models to Real Estate FinTech. Its insights are relevant for Property Technology developers and those who work with or use real estate. It can also guide the efforts of PropTech Startups, who are making their first steps into the industry.

1. PropTech 2020
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PropTech
Switzerland

2. PropTech 2020
The Future begins today
1st Edition
Languages:
English
German
Published by PropTech Switzerland

3. RELEASING THE SWISS PROPTECH BOOK : PROPTECH 2020
We are pleased to present the 1st edition of the Swiss PropTech Book:
PropTech 2020. The special theme for this edition is PropTech Business Ideas
and Distributed Ledger Technology - The Future of Real Estate Innovation in
Switzerland.
Over the last twenty years after the common use of Internet, improvements in
real estate industry have prompted a sustained increase in smart living, smart
investing and smart property management in the quality of real estate
management, resulting in substantial contributions to economic growth.
Property Technology (PropTech) has largely contributed to this progress. As we
look into the future, new technologies and technological innovations will likely
continue to enrich the provision of real estate at a rapid pace. Big Data, Artificial
intelligence, Virtual Reality & 3D, Smart Buildings, Internet of Things, Drones,
Automated Valuation Models and mobile applications will open the new doors
to improved real estate industry. Likewise, novelties such as the payment of rent
with cryptocurrencies, online valuation and chat bots between tenants and
landlords and rental house without caution have potential for real estate
agencies and property management companies.
In addition to the theme, and from now every year, the PropTech Switzerland
follow and analyzes innovation trends and the performance of approximately
more than 150 companies. The PropTech Switzerland has fostered national
innovation strategies and debates on innovation in three main ways;
- First, the PropTech Switzerland helps place innovation firmly on the map for
players, in particular for real estate economies.
- Second, the PropTech Switzerland allows companies to assess the relative
performance of their innovation system. A significant number of companies
work hard to unpack to define innovation in their business and to analyze their
innovation strengths and weaknesses. These findings then inform innovation
policies and actions.
- Third, the PropTech Switzerland provides a strong impetus for companies to
collect fitting innovation metrics.
For this 1st edition, we thank all swiss companies for their tolerance to present
them. Likewise, we recognize the contributions of the advisors and board
members. This edition was written without sponsors and advertising.
Preface
I

4. PROPTECH SWITZERLAND
Everything began with our own project. We wanted to build a analytics tool for
investment properties (residential and commercial).
At first we must have to analysis swiss real estate market and look for innovative
solutions in property technology all around the world. Every Swiss PropTech
companies has been registered and studied the business models. After a few
months we had had a lot of information about swiss and international PropTech
startups and companies.
The question was; What we can do with these informations. Delete? or keep it?
Natural the data did not deleted. Our Team decided to public all informations
to support another PropTech Startups in Switzerland. That’s why PropTech
Switzerland Platform was built. If you share your experiences with others, your
business will grow too.
For PropTech Switzerland we did the market research again, looked for the
players and newcomers, studies business models and released on our digital
platform. However the another PropTech platforms and studies have been
analysed to define PropTech, the criteria of property technology and PropTech
categories. At the End we decided to write the SWISS VERSION. There are nine
Swiss PropTech categories with the definition and the features. And also there
are about 10 criteria's. But it is not closed. We are still studying them.
PropTech Switzerland has launched on 01. July 2018. We tried a lot of things
and changed too. We did something good and also wrong. But never stop to
learning. At the future we will continue to learn from our success and unsuccess.
We did not come to world to find the answers, but to ask the questions. Only
curiosity or trying or stupidity! Best with all together we succeed in setting a
sign. We hope to leave a light sign as well.
Proptech is reshaping the real estate industry in many ways and offers plenty of
opportunities for real estate professionals. That’s why we will continue build our
community in next years.
PropTech Switzerland Team
Foreword
II

5. As you know the digitization came to in real estate industry very late.
Actually we are living PropTech booms since 2003. Nowadays there are
more than 150 Startups in Switzerland and about 3.500 Startups all
around the Europe.
As PropTech Switzerland Ecosystem we are new kids on the block. The
Booms has just started after late 2015. Between 2015 and 2019 more
than 100 Startups are founded in switzerland. We realized PropTech 1.0,
2.0 and 3.0 early but we could not translate them early too. Swiss
PropTech Startups are living and doing the digital innovation at the same
time. We are very fast but it’s just learning age for us. Because of these
reasons PropTech Switzerland choses the alphabet as cover. If you follow
the alphabet, you find the titles of topics.
FinTech has an important impact in real estate. Blockchain, tokenization,
cryptocurrency are not foreign words anymore. And They started to
change something in real estate industry. But there a lot of to do or
change. New Digital Banks, house buying with cryptocurrency and smart
contracts as new agreements will disrupt the real estate. That’s why we
wanted symbolize this development with symbols. They are 40 boxes and
symbolize year 2020 as blockchain.
Why Alphabet as Cover?
III

6. This book is intended for anyone interested in the innovation of real estate
industry. It explores the impact of technology on all categories—from
marketplace, investment, property management, construction, smart buildings,
virtual reality, big data analytics, valuation models to real estate fintech. Its
insights are relevant for PropTech developers and those who work with or use
real estate. It can also guide the efforts of real Startups, who are making their
first steps into the industry.
The goal of this book is threefold:
1. to Introducing the Swiss PropTech Ecosystem and players
2. to provide the reader with a solid understanding of the digital
transformation in real estate industry and the market analysis
3. to get to know and realize the history of the Swiss PropTech evolution
The book is based on two years of research and over 1.000 coffee’s. We
sacrificed our free times. Any errors or opinions remain exclusively the author’s.
This book is not a investment guide or a magic solution. It is neither an
exhaustive list of every PropTech startups or innovation, nor is it a
recommendation to adopt a specific solution or investment thesis. Instead, this
book aims to equip the reader with insights and a frame of reference that would
allow her or him to understand and evaluate new solutions in the market with
confidence. Importantly, the book introduces a way of thinking about the
evolution of real estate that encourages and enables readers to continue to
grow their own expertise in PropTech industry.
Its not a detailed research of property technologies in the world and also in
Switzerland. But “The PropTech Innovation Report” (which published by
PropTech Switzerland) will analysis and present the new solutions and business
models quarterly.
What do you expect from this book or not
IV

7. The Swiss PropTech Book: Creating The PropTech 2020.
Copyright © 2020 by PropTech Switzerland
All rights reserved. No part of this publication may be reproduced, distributed, or
transmitted in any form or by any means, including photocopying, recording, or
other electronic or mechanical methods, without the prior written permission of
the PropTech Switzerland, except in the case of brief quotations embodied in
critical reviews and certain other noncommercial uses permitted by copyright law.
The report and any opinions expressed in this publication are the sole
responsibility of the authors. They do not purport to reflect the opinions or views
of PropTech Switzerland Members or the PropTech Switzerland management.
When content, such as an image, graphic, data, trademark, or logo, is attributed
to a third party, the user is solely responsible for clearing the rights with the right
holders.
For permission requests, write to the PropTech Switzerland, addressed
“Attention: Permissions Coordinator,” at the address below.
PropTech Switzerland
Deniz Karahan
Solothurnstrasse 16
2543 Lengnau, Switzerland
www.proptechswitzerland.com
Ordering Information:
Quantity sales. Special discounts are available on quantity purchases by
corporations, associations, and others. For details, contact the publisher at the
address above.
Orders by PropTech Switzerland. Please contact: info@proptechswitzerland.com
or visit www.proptechswitzerland.com.
Suggested citation: Katharina Clavel and Deniz Karahan, PropTech Switzerland
Created in Bern, Switzerland, by PropTech Switzerland.
Cover design by Tayland Karahan
Copyright
V

8. Chapters
Foreword & Contents I – V
Key Findings 1 – 10
Chapter 1: The Future of PropTech (Themes) 11 – 53
Chapter 2: Statistics 54 – 118
Chapter 3: Swiss PropTech Directory 119 – 307
VI

9. Contents
Preface: Releasing the Swiss PropTech Book: PropTech 2020 I
Foreword: PropTech Switzerland II
Why Alphabet as Cover III
What do you expect from this book or not IV
Copyright V
Chapters VI
Key Findings 1 – 10
Figure A 2
Figure B 3
Figure C 4
The importance of PropTech 5 – 7
Build an Ecosystem 8 – 9
Venture Capital 10
Chapter 1: The Future of PropTech (Themes) 11 – 53
What is innovation and Where does it come from 12 – 14
The iBuying Platforms 15 – 16
Digital Rental Platforms 17
Rent without deposit and reducing the vacancy rate 18 – 20
Voice-activated property search 21
Automated house visiting 22
We fix it 23
Crowdfunding Platforms for developers and investors 24 – 25
The marketplace for Crowdinvesting 26
The bidding process in real estate market 27 – 28
Flat-Fee or Commission 29
Smart connecting 30
Smart Home & IoT 31 – 32
The availability of data in real estate industry 33 – 34
Automated Valuation Models 35 – 36
Healthy and green office spaces are the future of Smart Buildings 37 – 38
The Future of real estate: Big Data Analytics 39
Virtual Reality – Augmented Reality – 3D 40 – 41
PropTech & FinTech common paths 42
Money died la viva blockchain 43 – 44
Smart contracts and cryptocurrency as payment 45
Market correction will come 46
Understanding of the crises 47
What makes real estate valuable 48 – 49
Ignoranz als Innovationskiller 50 – 51
What will happen between 2020 – 2023 52 - 53
Chapter 2: Statistics 54 – 118
Swiss PropTech Map 55 – 56
Companies in Sector 57 – 58
Marketplace 59 – 63
Investment 64
Property Management 65
Construction 66
Smart Buildings & IoT 67
Virtual Reality & 3D 68
Big Data Analytics 69
Valuation Model 70
Real Estate FinTech 71
25 Year PropTech Spin-off 72 – 76
Founding 1995 – 2019 77 – 78
1 – 1 Content

10. Digitization has just happened 79
Founding in last 5 years 80
PropTech Categories 81
We are PropTech 82
Founders & Board Members 83
Employees 84
New job titles in real estate industry 85
PropTech Chart 86
Cantons 87
Geographic Distribution of the companies 88 – 98
Financing Rounds 99 – 101
Swiss & FL Ventures and Crowdfunding Platforms 102 – 103
European PropTech Chart 104 – 105
Women in PropTech 106 – 111
Newcomer 2019 112 – 118
Chapter 3: Swiss PropTech Directory 119 – 307
Why this directory created 120
Marketplace 121
Features 122
Map 123
Companies 124 – 149
Investment 150
Features 151
Map 152
Companies 153 – 164
Property Management 165
Features 166
Definition of Property Management 167
Map 168
Companies 169 - 193
Geolocation 194
Construction 195
Features 196 – 197
Map 198
Companies 199 – 229
Smart Buildings & IoT 230
Features 231
Map 232
Companies 233 – 245
Virtual Reality & 3D 246
Features 247
Map 248
Companies 249 – 266
Big Data Analytics 267
Features 268
Map 269
Companies 270 – 284
Valuation Model 285
Features 286
Map 287
Companies 288 – 292
Real Estate Fintech 293
Features 294
Map 295
Companies 296 – 307
Sources & Appendix 308 – 311
Contributors to the Book 312
1 – 2 Content