Last month I gave a talk at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. For many first-timers with great ideas, the process is exciting but also a bit intimidating.
The goal for my talk was simple: To lay out a few practical tips for entrepreneurs to quickly validate their ideas. I also wanted to help them understand that even first-time entrepreneurs can launch successful products by taking a few easy (and often free) steps.
After validating several software products, I’ve discovered that it doesn’t take much experience or money to bring amazing products to market with excited buyers on the first day.
Here are my tips for confirming whether you have product/market fit with real customers. By simply engaging with real people and asking the right questions, you can confirm if your idea solves a problem, who your potential buyers are, and ultimately whether there’s a market for your product.