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DISSECTING TOP INTRANET DESIGNS
Examining Some of the Very Best Intranets

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TOBY WARD
Founder, Prescient Digital Media

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The Intranet Experts

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•
…
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2001 2005 2011
Expanded client base
across North America
and Europe.
Growth
Expanded solutions for the
entire Digital Workplace.
Digital Workplace
Launched in Toronto.
Start
Full implementation services,
and SharePoint expertise.
Implementation
Focus on assessment, planning,
governance of intranets.
Intranets
22 years planning, designing intranets
Multiple awards including the prestigious
Webby & Golden Quill Awards.
Awards
2018
Expansion into the US
& Western Canada
Virtual Office

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Clients

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Partnerships
Strong Governance
People
Intuitive Information Architecture
Great Content
Technology
Process
Search
Design

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Messer
Award-Winning Intranet Redesign
SharePoint for Portal and enterprise content
management.
SharePoint Online + Office 365
Best intranet award from NNG.
2019 Intranet Design Annual Winner
800 + Users
Messer Construction Co is an employee-owned
company that specializes in managing, developing and
performing complex commercial construction with 10
regional offices in the US, and 800 users.
© Meser Construction. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.

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INTRANET REDESIGN
PARTNERSHIP OF IT & COMMS

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Target Audience
48%
29%
23%
Charlotte
Nashville
Knoxville
Lexington
Columbus
Indianapolis
Cincinnati
Dayton
Louisville
Raleigh

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Challenge Pitch Plan Solution
Agile Approach | Continuous Improvement
New Leaders
Budget Constraints
Expectations
• Mobility
• Searchability
• Aesthetics
• User Experience
• Adoption
Define Roles and
Responsibilities
Manage
Expectations
Success Measures
• Budget/ROI
• Scope
• Timeline
User Experience
On Prem v Cloud
Focus Groups
Research and
Analysis
Prioritization
Wireframes
Technical Approach
Info Architecture
Design
Testing
Testing
Testing
Education
GO
LIVE
Project Approach

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INTRANET DESIGN SYSTEM
REDESIGN PROCESS & LAUNCH

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Duke Energy
Intranet Portal
The main intranet powered by SharePoint
750,000 page views per day
Custom, fully responsive mobile design in MS
SharePoint; 2019 Intranet Design Annual Winner
SharePoint Portal
29,000 + Employees
Power generation & transmission company based in
North Carolina; territory covers 104,000 square miles
(270,000 km2) with 250,200 miles (402,700 km) of
distribution lines from coal, natural gas, oil & nuclear.
© Duke Energy. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.

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INTRANET + PRINT +
EMPLOYEE PODCASTING

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ConocoPhillips
Intranet + Podcasting + Magazine
Leveraging a combination of award-winning
print, intranet and social media, including
employee podcasting.
Integrated Communications Strategy
Four to six podcasts are produced every month
with a microphone plugged into a laptop;
podcasts have 40-50% higher views than home
page news.
Podcasting
12,000 + Users
ConocoPhillips is a Fortune 500 multinational energy
corporation – the world's largest independent pure-
play exploration and production company.
© ConocoPhillips. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.

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The “New” Mark
RECOGNIZE
ADVOCAT
E
Communications Program Media
spiritnow
• Feature articles
• The Big Picture
• Faces of
ConocoPhillips
Other
• Intranet
• Company News
• Video Programs
• Podcast Network
• This week at ConocoPhillips (Podcasts)
• Local and Global Town Halls
• SPIRIT Awards
• Social Media

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ARTIFICIAL INTELLIGENCE
& DIGITAL ASSISTANTS

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Liberty Mutual
Digital Workplace Assistant
The main intranet powered by SharePoint
750,000 page views per day
Digital Assistant powered by their own
proprietary solution called Workgrid.
AI Powered Digital Assistant
50,000 + Users
Liberty Mutual is an American diversified global
insurer & the 4th-largest property & casualty insurer in
the United States. It ranks 76th on the Fortune 100.
© Liberty Mutual. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.

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Mobile Application
Management
Meeting
NEW
Desktop Notifier App
Intranet Toolbar

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Workplace Chatbot
Answer common questions and
complete tasks
Integrates with 3rd party business
software and custom company
applications
Hybrid answers from Workgrid
Assistant and Humans in Real-Time
(Useful for Help Desk / Call Center call reduction)

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Microapps
Persistent micro-apps that highlight
important information from your work,
employee systems, and more.
Changes and edits in the
apps sync back to the source
system.
Reduce the need for
employees to log into many
systems.

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Unlike email, they expire (no need to
manage / delete them).
Ensure employee has seen the
notification before it archives.
Elevates company and team information
outside of email.

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British Airways
The Mobile Intranet
One digital workplace platform based on SAP &
SuccessFactors; digital workplace. 30,000 daily
page views; 10,000 daily unique visitors
One platform, all stores and brands
An ambitious five-year mobile digital workplace
planning process is currently in development.
5-Year Plan
44,000 + Users
British Airways (BA) is the flag carrier and the largest
airline in the United Kingdom based on fleet size, with
44,000 employees and operations in 183 places. It is
the 3rd-biggest airlines group in the World.
© British Airways. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.
The ONE enterprise intranet is namely accessed
by employees via the mobile phone (90%).

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The red flags
BA’s digital workplace had been left unsupported for over five years
• No one ‘owned’ it
• No one cared about it
• The technology was out of date – in some cases by 15 years
90% of colleagues’ main device is a smartphone or tablet – not a computer
• But none of the digital workplace was mobile optimised
BA’s IT, finance and security governance is a challenging minefield
• With a decade of under-investment in employee experience
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In summary – it was time for new everything

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The vision
• A single point of entry for EVERYTHING – powered by a network of chatbots and virtual assistants.
• A five-year transformation and culture programme, and mobile channels.
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Cox Communications
SharePoint Intranet
The main intranet powered by SharePoint 2013
Several Thousand page views per day
News, features, community.
Most Popular Features
20,000 + Users
Cox is the 3rd largest cable television provider in the US, serving more
than 6.2 million customers, including 2.9 million digital cable
subscribers, 3.5 million Internet subscribers, and almost 3.2 million
digital telephone subscribers, making it the seventh-largest telephone
carrier in the country.
© Cox Communications. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.
Many locations spread across many US states.

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Coca-Cola
Adobe Experience
The main intranet powered by Adobe
Experience, also use Attivoi and Workday.
100,000s of page views per day
Content is published locally and by country. This
allows Coke to preserve global standards and
strategy while also ensuring relevant local
content is visible
Advanced content management targeting
27,000 + Users
The Coca-Cola Company is an American
multinational, manufacturer, retailer, and marketer of
nonalcoholic beverage concentrates with knowledge
workers that live and work in 110 countries.
© Coca-Cola. Contents are material, non-public, confidential & proprietary. Unauthorized distribution or distribution prohibited.

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https://connect.coke.com

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Intranet Insight Newsletter
www.PrescientDigital.com
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IntranetGlobalForum.com
New York, City – Dec 1-2, 2020
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www.PrescientDigital.com 416.926.8800 toby@prescientdigital.com