Positive Luxury

Consumer Products

At Positive Luxury, we connect brands and consumers that care. Our mission is to inspire people to buy better and influence brands to do better. The Butterfly Mark is recognised as a guarantee of commitment to sustainability. Positive Luxury was founded in by Diana Verde Nieto, founder of Clownfish, and Karen Hanton MBE, founder of toptable.com. The two trailblazing entrepreneurs combined their experience and knowledge to use technology to demystify sustainability and positively communicate a brands’ action directly to the consumer.