Digital Marketing Trends for 2014.
Discover what you need to know from Lisa Harrison, Strategic Marketing Director and cofounder of POMO.
Lisa has sifted through the hype and the fads to deliver you expert advice gained from working directly with businesses to deliver effective results-driven, digital marketing strategies.
What you’ll learn:
Customer retention in a digital environment
More effective ways to drive website traffic than SEO
Latest updates on Web 3.0
What your business should consider to be an effective part of the conversation
Understanding digital ROI
Lisa will share what’s new in the realm of digital marketing, including the importance of engagement, content marketing, real-time marketing, web 3.0, reputation management, influencers as well as the ideas around return on investment.
Lisa is also the developer and trainer of Certificate IV Social Media Mastery, a new Nationally Recognised Qualification – Certificate IV Business (BSB40212).
Follow Lisa on Twitter or subscribe to her on Facebook. POMO – is a creative agency specializing in customer engagement based in Brisbane and the Sunshine Coast, Queensland Australia.