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Angels in Silicon Valley
Trends and lessons learned
Pieter Dubois – Founder Paycento
pieter@paycento.com
Paycento makes paying for content as easy as a facebook “Like”




                                       Seriously!
Paycento received world wide press coverage in April




                  www.slideshare.net/paycento
A rising tide lifts up all boats
It’s the era of social flea picking
Incremental improvements leveraging WW platforms
Case: Simplifying Payments, credit card payments
Case: Disrupting the “Store” model
                                     1. Give Title
                                     2. Upload Picture
                                     3. Set price
                                     4. Create link
                                     5. Distribute




    Using twitter messages
    to buy and sell
Remove
all
friction

Great
design
&
simplicity
Remove
all
friction

Great
design
&
simplicity
Outlier
Reality Check: Most fundings are in the $50-250k
   Incubators taking role of Angels
   IT cost are 10% of what they were in 2000
   Tools are much more powerful (cloud)

   Leading to much smaller teams (instagram 13ppl)

   World wide distribution platforms (Facebook)


  But … result is no room for “big thinking” anymore
Outliers
Competition is much harder now




     Ironically requiring higher &
   sustained investments over time
       Secret: Become a “habit”
What are (US) VC’s looking for
        in startups?

      TRACTION
Engagement
VC’s also look for
High valuation potential
Case Study
(very) Simplified valuation example
1750 + 250 revenue/mo
 x 12 months
24 000 revenue per year
x 1000 Top 1000 Forbes
24,000,000 Revenue
x 18 Multiplier
432 Million valuation
: 10 (VC’s want 10x money)
43,2 Million Current Value
        4 Million investment = 10%
However ….
• Only when there is traction (there is!)
• Competition from Radian6, Visible
  Technologies, Sysomos, Socialbakers and
  Buddy Media
• So it won’t win all top 1000 Forbes accounts
• And Engagor’s prices are already bottom level
Finally, most importantly
We are
              Thank You
looking for
    an
AWESOME
   Web
Developer
& Designer
    as
  Partner
                       Contact me!
  www.paycento.com     Pieter Dubois
  Twitter: @Paycento   +32-472.72.45.96
                       Pieter@paycento.com

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Bizcampbe 2012 presentation final slideshare