#TTLPresents - The Tomorrow Lab - Under the influence

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The Tomorrow Lab

The Tomorrow Lab Presents - Social Media & Influencer Marketing - 25th May 2017

Under the Influence
@Jessica_Orr @TheTomorrowLab

@Jessica_Orr @TheTomorrowLab

WE ARE ALL UNDER THE INFLUENCE!
@Jessica_Orr @TheTomorrowLab

How…
@Jessica_Orr @TheTomorrowLab
Is the most powerful form of
communication

How…
@Jessica_Orr @TheTomorrowLab
People we trust & value

How…
@Jessica_Orr @TheTomorrowLab

@Jessica_Orr @TheTomorrowLab

@Jessica_Orr @TheTomorrowLab

What is Influencer Marketing?
@Jessica_Orr @TheTomorrowLab

It is everywhere…
• Social Media
• TV
• Outdoor
• Events
• PR
• Content
@Jessica_Orr @TheTomorrowLab

New?
@Jessica_Orr @TheTomorrowLab

Influencer Marketing
vs
Celebrity Endorsement
@Jessica_Orr @TheTomorrowLab

Don’t hate the Influencer…
“Influencer Marketing is a load of “
“I don’t believe in it”
“It’s a fad”
“It’s so fake!”
@Jessica_Orr @TheTomorrowLab

Don’t hate the Influencer…
• It’s a messy & unstructured market
• Lack of understanding
• Sense of dishonesty
@Jessica_Orr @TheTomorrowLab

Your Fyred!
@Jessica_Orr @TheTomorrowLab

Your Fyred!
@Jessica_Orr @TheTomorrowLab

#IHAVEBEENPAIDTOPOST
@Jessica_Orr @TheTomorrowLab

Influencer marketing is
not going away.
@Jessica_Orr @TheTomorrowLab

The Content Creator
• Influencers are Content Creators
• They have Engaged Communities
• They have Invested Time & Effort…even Money!
• They have a Valuable Skill Set
• They are Creatives
@Jessica_Orr @TheTomorrowLab

The Content Creator
Unless your offering has of high commercial/monetary value, then yes
Influencers do deserve to get paid for their collaborations.
@Jessica_Orr @TheTomorrowLab

Be Strategic
@Jessica_Orr @TheTomorrowLab

Top Tips
• Identify your target audience – Brands need to collaborate with influencers
who are going to resonate
• Do your research!
• Evaluate the influencer’s tone and content style – is it a fit?
• Tools (socialblade)
• Evaluate Engagement (how we do it)
• Tactical outreach
• Tell a story/colloaborate in a way that adds real value
@Jessica_Orr @TheTomorrowLab

Top Tips
@Jessica_Orr @TheTomorrowLab

Tantastic - #TantasticGirls
@Jessica_Orr @TheTomorrowLab

@Jessica_Orr
Thanks!

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Untuk mendapatkan produk asli : 087776558899 Cara Menggugurkan Kandungan usia 1 2 3 4 5 6 7 8 bulan | cara aborsi kandungan | obat penggugur kandungan 1 2 3 4 5 6 7 8 bulan | bagaimana cara untuk menggugurkan kandungan | tips Cara aborsi kandungan | trik Cara menggugurkan janin | aman bagi ibu menyusui menggugurkan kandungan | klinik apotek jual obat penggugur kandungan | jamu PENGGUGUR KANDUNGAN | WAJIB TAU CARA ABORSI JANIN | GUGURKAN KANDUNGAN AMAN TANPA KURET | CARA Menggugurkan Kandungan tanpa efek samping | rekomendasi dokter obat herbal penggugur kandungan | ABORSI janin | jamu herbal Penggugur kandungan | tata cara Menggugurkan Kandungan | obat penggugur kandungan di apotik kimia Farma | obat telat datang bulan | obat penggugur kandungan tuntas | obat penggugur kandungan alami | klinik aborsi janin | Cytotec misoprostol | OBAT PENGGUGUR KANDUNGAN CYTOTEC | aborsi janin dengan pil Cytotec | Cytotec misoprostol BPOM | penjual obat penggugur kandungan asli | klinik jual obat aborsi janin | obat penggugur kandungan di klinik k-24 | obat penggugur Cytotec di apotek umum | CYTOTEC ASLI | obat penggugur ASLI | cara gugurin kandungan | dokter gugurkan kandungan | cara menggugurkan kandungan dengan cepat selesai dalam 24 jam secara alami buah buahan | obat penggugur kandungan cytotec dan gastrul | cara gugurkan pembuahan secara alami dan cepat | cara Menggugurkan janin di luar nikah | cara Menggugurkan janin anak haram | cara aborsi menggugurkan janin yang tidak berkembang | obat penggugur kandungan Cytotec 100% original | cara gugur kandungan Selain itu, ini juga dapat dikerjakan jika memang benar-benar ada abnormalitas janin yang menyebabkan janin lepas dari kandungan. Dan di posting ini kali kami akan menjelaskan 4 cara menggugurkan kandungan dan percepat haid, Dengan Paramex, Dengan Paracetamol, Dengan Alkohol dan berikut penuturannya. Obat MENGGUGURKAN kehamilan Kuat dengan cepat selesai dalam waktu 24 jam secara alami – Cara Menggugurkan Kandungan Usia Janin 1, 2, 3, 4, 5, 6, 7, 8 Bulan Dengan Cepat Dalam Hitungan jam Secara Alami. Obat Penggugur Kandungan untuk Ibu Menyusui di Apotik dan Harganya Cara Menggugurkan Kandungan atau Aborsi Medis Dengan Pil Cytotec 200mg Misoprostol adalah salah satu Obat Penggugur Kandungan Di Apotik Paling Ampuh yang tidak dijual secara Umum, ( Tips dan Cara Gugurkan Kehamilan Kuat 1-8 Bulan dengan Cepat Dalam Hitungan Jam secara Alami ) dari Janin usia 1 Bulan, 2 Bulan, 3 Bulan, 4 Bulan, 5 Bulan, 6 Bulan, 7 Bulan, 8 Bulan sangat mudah diatasi dengan Obat Aborsi Cytotec Misoprostol Asli 100% Berhasil TUNTAS. Cara Menggugurkan Kandungan dan Percepat Haid, Cara Menggugurkan Kandungan Dan Percepat Haid yang Aman Secara Klinis. Menggugurkan kandungan ialah satu tindakan yang nista karena dipandang hilangkan nyawa calon bayi. Tetapi demikian, menggugurkan kandungan dapat menjadi legal atau dibolehkan bila terjadi beberapa kasus tertentu yang mewajibkannyauntuk digugurkan karena argumen klinis

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#TTLPresents - The Tomorrow Lab - Under the influence

1. Under the Influence @Jessica_Orr @TheTomorrowLab

2. @Jessica_Orr @TheTomorrowLab

3. WE ARE ALL UNDER THE INFLUENCE! @Jessica_Orr @TheTomorrowLab

4. How… @Jessica_Orr @TheTomorrowLab Is the most powerful form of communication

5. How… @Jessica_Orr @TheTomorrowLab People we trust & value

6. How… @Jessica_Orr @TheTomorrowLab

7. @Jessica_Orr @TheTomorrowLab

8. @Jessica_Orr @TheTomorrowLab

9. What is Influencer Marketing? @Jessica_Orr @TheTomorrowLab

10. When an individual leverages their personal brand, community and influence to promote another brand, product or business. @Jessica_Orr @TheTomorrowLab

11. It is everywhere… • Social Media • TV • Outdoor • Events • PR • Content @Jessica_Orr @TheTomorrowLab

12. New? @Jessica_Orr @TheTomorrowLab

13. Influencer Marketing vs Celebrity Endorsement @Jessica_Orr @TheTomorrowLab

14. Don’t hate the Influencer, Hate the Brand @Jessica_Orr @TheTomorrowLab

15. Don’t hate the Influencer… “Influencer Marketing is a load of “ “I don’t believe in it” “It’s a fad” “It’s so fake!” @Jessica_Orr @TheTomorrowLab

16. Don’t hate the Influencer… • It’s a messy & unstructured market • Lack of understanding • Sense of dishonesty @Jessica_Orr @TheTomorrowLab

17. Your Fyred! @Jessica_Orr @TheTomorrowLab

18. Your Fyred! @Jessica_Orr @TheTomorrowLab

19. #IHAVEBEENPAIDTOPOST @Jessica_Orr @TheTomorrowLab

20. Influencer marketing is not going away. @Jessica_Orr @TheTomorrowLab

21. The Content Creator • Influencers are Content Creators • They have Engaged Communities • They have Invested Time & Effort…even Money! • They have a Valuable Skill Set • They are Creatives @Jessica_Orr @TheTomorrowLab

22. The Content Creator Unless your offering has of high commercial/monetary value, then yes Influencers do deserve to get paid for their collaborations. @Jessica_Orr @TheTomorrowLab

23. Hate the Brand • Lack of understanding & awareness • Brands want quick wins! • Lack of time & resource • LACK OF STRATEGY! @Jessica_Orr @TheTomorrowLab

24. Be Strategic @Jessica_Orr @TheTomorrowLab

25. Top Tips • Identify your target audience – Brands need to collaborate with influencers who are going to resonate • Do your research! • Evaluate the influencer’s tone and content style – is it a fit? • Tools (socialblade) • Evaluate Engagement (how we do it) • Tactical outreach • Tell a story/colloaborate in a way that adds real value @Jessica_Orr @TheTomorrowLab

26. Top Tips @Jessica_Orr @TheTomorrowLab

27. Tantastic - #TantasticGirls @Jessica_Orr @TheTomorrowLab

28. @Jessica_Orr Thanks!