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Social media and search

       Phil Bradley
A day in the life of the Internet
http://www.theconversationprism.com/
Social media in search
Social media in Google
Social affects results
Authors in search
Bing Social Search
Blekko and Facebook
Create your own slashtag
Boounce
Boounce
Other social media search engines
• Social Mention
  http://www.socialmention.com/
Openbook
IceRocket
surchur
Addictomatic
Lanyrd
Who’s talkin
Topsy
Social Media activities
• Why?
  – People ask people that they know
  – People are getting used to participation and
    asking/answering questions
  – The conversations will take place regardless of
    your participation
  – Control is not possible – even of conversations
    about you/your organisation!
Where do you need to be?
Google+
Google Reader
Facebook: People
Facebook: Pages
Facebook: Places
Facebook: Events
Facebook: Groups
Facebook: Library pages
LinkedIn
Twitter
Twitter Search
Social bookmarking
My feed from my network
Diigo
Pinterest
iPad/News curation resources
Zite
Zite top stories
FlipBoard
Pulse News
News curation via the web
    www.curate.me
News.me daily digest
Scoop.it
Using start pages
• Individually
• As a group
  – Share tabbed pages
  – Alternative to email contact
  – To Do lists
  – Note pads
  – Always immediately available
Netvibes
Collating content - Wikis
•   Create your own websites
•   Allow multiple authors
•   Instant updating, editing
•   Embed content from various sources
Example Wikis
•   LIS wiki
•   Library success wiki
•   Wikipedia
•   PB Works
•   Library Instruction wiki
Bookclubs using Goodreads




http://bit.ly/rxiLAZ
Guiding Tools
Trailfire
Trailmeme
Pearltrees
Jogtheweb




 http://www.jogtheweb.com/run/FKRZ1SQDhvv7/Multimedia-resources-for-librarians
LiveBinders
Museumbox
Presentations: Slideshare
Authorstream
Question resources
Quora
Twitter advanced search
Flickr
Library Thing
Ask a librarian!
In summary
• Social results (that’s you!) are becoming more
  important
• You can affect rankings
• Go to where the conversations are
• Websites less valuable as time goes on
• People ask people they know
• It’s all just information!
Social media2012andsearch

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Social media2012andsearch