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CLIMATE REALITY PATROLCLIMATE REALITY PATROLIdea: PSFK Future of Gaming Report

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CLIMATE REALITY PATROLCLIMATE REALITY PATROLIdea: Social media activism meets gaming and rewardsConcept: Instantly tag your comments with Climate Reality keyword facts toearn badges and rewards.How it Works:Climate Reality creates and hosts a database of short-form facts (1–2 sentenceseach) tied to “hot topic” keywords. Each description includes a link to optionallyfind a deeper resource of related information.Users create a profile on The Climate Reality Patrol website, activate the browserplugin, then begin patrolling the web, looking to dispel unfounded environmentalinformation in articles and comments from media sites, politicians, brands,celebrities, blogs, etc.Wherever commenting is allowed, users who’ve activated Climate Reality Patrolcan post responses including keywords that automatically pull facts served fromThe Climate Reality database. The keywords are presented and activated via amenu that appears as they type (similar to an advanced spell-check).Other users who view these comments can hover over any of the activated keywordsto find a pop-up fact window that includes the respective “quick fact” and a link tomore info.

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