Session: Coloring Outside the Lines - Reinventing the Meeting Experience
Presented by: Jeff Tobe CSP, M.Ed, Primary Colorer, Coloring Outside the Lines
Date and time: Tuesday, June 25, 11:15am
pcma.org/educon
2. LEARNING OBJECTIVES:
1. Shatter the stereotype of the
experience attendees expect to have.
2. Implement creative problem solving
techniques to remain relevant to
your attendees.
3. Look at the meetings profession from
a whole new perspective.
29. Every transaction cannot NOT be an
experience for the customer!
How RANDOM or how
MANAGED is the experience
you are delivering?
The vast majority of event planning professionals deliver
experiences without ever thinking about the big picture.
30. “From every challenge comes an
opportunity”
• It’s all about perspective
• Give yourself an A.S.K.
(Alternative Solution Kick)
1 1 3
• Shatter the stereotype of the
EXPERIENCE your “customer”
expects to have with you!
31. Need to exercise our “risk
muscles”
“Coloring Outside the Lines is scary
business…”