10 reasons why It's time to shift from mobile websites to Apps.

1. E-commerce
Israel
10 reasons why
E-commerce brands
must focus on
mobile App
June 2017

2. 1 More Mobile users than Desktop users

3. 2 Apps wins Mobile websites 7:1
Time spent on
Apps is 7 times
longer than on
websites

4. 3 Mobile sales are growing every year
36%
45%
65%
2014201520162017
?

5. 4
46% of users
are less likely to
shop around
once using a
company's app
Apps “lock-in” your customers
Source: Moxie Software, Inc

6. 5 Notifications are engagement winners
The ability to send instant,
non-intrusive notifications to
users is so desired that it is one
of the major reasons why
many businesses have a mobile
app in the first place.
Source: Moxie Software, Inc

7. 6 Apps offer better personalization
Apps can track and
observe user engagement,
and use it to offer custom
recommendations and
updates to the users.
Source: Moxie Software, Inc

8. 7 Apps makes more conversions
Since mobile apps are much
more targeted in nature
they can be used to tap
specific users in the funnel.
Mobile websites, in
contrast, reach out to a
diverse set of audience.
Source: marketingland.com

9. 8 Apps are great for brand awareness
Mobile app icons can work like
innovative ad-banners.
Source: VWO BLOG

10. 9 Apps work faster than Websites
Source: complitech.us

11. 10 Generation Z: connected from birth
If you think that generation Y
are digital users, wait until
generation Z start shopping….
Researchers predict that by the
year 2022 more than 85% of
retailers will apply an
E-commerce App in-order to
stay-in-the-game and grow.