2. Being a Creator
on Omnicourse
We all have
knowledge to share.
Professional expertise or life skills. We all have
something to learn from a lawyer, a developer,
a carpenter or a wise mother.
Teaching is a natural extension of knowledge.
Audio makes it easy.
On audio, you can teach with your
pajamas on. Your listeners focus on
what you teach rather than how you
look. It saves preparation time.
Create your first content
in hours.
If you have something to teach
about, 70% of the work is done.
3. Creator pro
fi
le
• Each content leads listeners to your profile. It
is designed to help your personal brand.
• It has everything you need to grow an
audience and lead that audience to your other
work.
• You can give links to your social accounts,
podcast, or website on your profile.
• You can generate leads to your online
trainings, events or services you sell.
• You can grow a follower base on Omnicourse
and let them know when you post new
content.
4. Learnbite (5
-
15 min)
For listeners with limited time.
• Learnbites are made of a single part. They work
better if you keep it around 10 minutes.
• They are probably doing house chores or
commuting while listening. Ironically, it makes
them more focused.
• Learnbites are ideal for teaching life skills or
giving an introduction to a more complicated
topic.
• Consider it as a digital version of answering a
question with your expertise over a cup of
coffee.
2 types of content
5. 2 types of content
Course (40
-
240 min)
For listeners who want to learn deeper.
• Courses have multiple episodes. Each episode has a
title and description.
• It works better with 4 to 12 episodes.
• You can bring your listener from basics to a more
advanced level step by step.
• You can use “Notes” to give written introduction or a
reading list.
• Consider it as the audio version of the classic
learning experience.
6. Choose a Topic
Find a question people ask
you often about your field
of expertise.
Your
fi
rst content in 3 steps
Prepare
Make a list of key points you
generally make when answering
that question.
Record
All you need is a
microphone now.
7. Choosing the topic
Shortcut:
You get some questions
in your
fi
eld very often.
Great content ideas
might be hidden there.
• Clarify the main question. Every lecture,
instruction, or course answers a question. Write
down that question as a clear sentence. That will be
your anchor while planning.
• Do not try to cover everything at once. You have a
lot to tell about your field. Each sentence reminds
you of another topic. If you get sidetracked from the
main question, you can save it for another content.
• Choose the relevant type of content. Look at your
main question. Could you answer it in a coffee
break? If yes, create a Learnbite. If not, you will
prepare a course with multiple episodes.
8. Preparation
• Give them a reason to keep listening. With a text,
we instinctively see the rest before we actually
read. On audio and video, the audience does not
know what to expect in the coming minutes. Give
them a reason to keep listening.
• Avoid written habits. Do not try to turn a complete
written text into audio. Subheadings, parentheses
and abbreviations do not exist in spoken language.
Keep it more natural and use shorter sentences.
• Summarize in the end. Make a bullet list for the
ending. Remind your listener about what you have
told. This will help them learn better.
Shortcut:
Your audience does not
see where your content
is going. Help them
follow you easier.
9. Shortcut:
Listeners are here to
listen to your expertise.
Prefer speaking tone
over reading tone.
Recording
• Give a map in the beginning. People feel safe when
they know where you are taking them. Tell your
listeners what they will get from that content.
• Avoid the reading tone. If you read a text word by
word, listeners will feel it. Don’t consider your notes
as your exact speech.
• Do not hurry. You are just sharing knowledge about
your field of expertise. It’s natural to pause and wait
while talking -no need to hold your breath.
• Avoid background noises. You do not need to have
a professional studio to avoid background noises.
Find the right time and place by trial-and-error.
11. You make a living from appointments?
Facts:
You might be a psychologist, a dietitian, or a business consultant.
Your future clients are looking for your expertise.
They need to know you before they become clients.
Tips:
Some questions deserve a paid appointment; others are too general.
Prepare a detailed, informatory answer to a general question.
Record it in a way that would make the listener want to work with you.
Trick:
Place a link to your contact form in your profile.
12. You hold live teaching sessions?
Facts:
Every live course needs an audience with some basic knowledge.
The audience does not know it until the session starts.
They lose interest in a few minutes if they feel irrelevant.
Tips:
Record an audio introduction to the basics for your session.
Help your audience be more prepared to learn from you.
This content will be valuable for you and your audiences for a long time.
Trick:
If your online session has a clean sound, use its sections as an online course.
13. You have an informative podcast?
Facts:
Nothing says “expert” like a weekly podcast.
You grow your audience once the right listeners find you.
It’s hard to attract them on a podcast platform.
Tips:
Omnicourse attracts the curious audience you are looking for.
Create Omnicourse content in a more instructional tone.
Once they learn from you, they will never miss your podcast.
Trick:
You can use the same brand identity on your podcast and Omnicourse.
14. You have an informative blog?
Facts:
It’s hard to make your audience discover your blog through search engines.
People spend more time on blogs by the people they already know.
Reaching a new audience should be both easy and meaningful.
Tips:
Consider Omnicourse as an audio companion to your blog.
Use your notes to turn your blog post into more informative content.
Derive original audio content from your most popular posts.
Trick:
Give a link to your latest blog post on your Omnicourse profile.
15. You have a public speech soon?
Facts:
It’s hard to guess how familiar your audience will be with your topic.
Novices expect you to talk about the basics first.
Others get bored while you are doing this.
Tips:
Give an introduction in a ~10 minute Learnbite on Omnicourse.
Share its link with your audience before the talk.
Let your future audiences discover why they should listen to you.
Trick:
Share links to event tickets on your Creator profile.
16. You are teaching at a university?
Facts:
Even the best student misses at least a few lectures.
When the exams come, they will have many questions.
What if they could listen to you again when they need?
Tips:
You already know how to teach what you teach.
Imagine yourself teaching a simpler version in your office hour.
Let the students with less fortunate backgrounds learn the basics from you.
Trick:
Use our Notes section to give them a reading list.