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MAKING MARKETS WORK WELL
MergerControl:DesignofRemediesinDynamicMarkets
NgEeKia,AssistantChiefExecutive(Policy,Business&Economics)
CompetitionandConsumerCommissionofSingapore
2
Grab-UbermergerinvestigationinSingapore
• Section 54 of the Act prohibits mergers that have resulted,
or may be expected to result, in a substantial lessening of
competition within any market in Singapore for goods or
services
• Infringement of section 54 of the Competition Act (Cap.
50B)(“Act”) in relation to the sale of Uber’s Southeast Asian
business to Grab for a 27.5% stake in Grab in return
(“Transaction”)
• The un-notified Grab-Uber merger was completed on 26
March 2018 and CCCS commenced an investigation into the
merger on 27 March 2018
3
Thetransaction
• Grab acquired all of Uber’s Southeast Asian assets,
properties, privileges, claims and rights except for certain
excluded assets and liabilities
» Excludes the Lion City Rentals
• Uber began to transfer its assets (including confidential
information and data) to Grab
• Uber started to migrate its drivers and riders to Grab’s ride-
hailing platform
• Uber’s office was closed upon the announcement of the
merger, and the Uber application was due to cease within
two weeks
BackgroundInformation&Timeline
30 March 2018
CCCS issued Proposed
Interim Measures
Directions (“IMD”)
27 March 2018
CCCS
commenced
investigations
26 March 2018
Parties
announced the
Transaction
5 July 2018
PID Issued
13 April 2018
Issuance of
IMD
24 September 2018
ID Issued
Ongoing
appeal by
Uber
5
Remedies
(1)Maintainingpre-mergerpricing
• Grab had increased its effective fares (by between 10% and
15%) and the commission rates for drivers post-merger
• CCCS directed Grab to maintain its pre-merger pricing, pricing
policies and product options (including driver commission
rates and structures) in relation to all its products in the ride-
hailing platform services market
» Protected riders’ interests against excessive price surges, and drivers’
interests against increases in commissions paid to Grab
» Grab still had flexibility to apply dynamic pricing under normal
demand and supply conditions, and determine rider promotions and
driver incentives
6
Remedies
(2)Removalofexclusivitiesintheprovisionofride-hailing
platformservicesinSingapore
• Grab’s exclusivities hampered access to drivers and vehicles
necessary for potential competitors to expand
• Indirect network effects in the ride-hailing platform impeded
competition & entry
• CCCS directed Grab to remove all, and not impose any,
exclusivity obligations, lock-in periods and/or termination
fees on all drivers who use Grab’s ride-hailing platform
» Ensured that Grab drivers are free to use any ride-hailing platform
and are not required to use Grab exclusively
» Increased the choices for drivers and riders, and make the market
more competitive
7
Remedies
(3)Conditionsonsaleofassets
• Lion City Rentals held key vehicle assets in the provision of
ride-hailing services in Singapore
» Third-party car rental companies were not of sufficient scale and size,
and might not have been able to offer competitive rates
• CCCS required Uber to sell the vehicles of Lion City Rentals to
any potential competitor who makes a reasonable offer
based on fair market value, and prevented Uber from selling
these vehicles to Grab without CCCS’s prior approval
» Prevented Grab and Uber from absorbing or hoarding Lion City
Rentals vehicles to inhibit the access to a vehicle fleet by a new
competitor
8
Challengesindesigningremedies
• Integration of data was unlikely to be reversible and could
not be easily rectified
» This would prejudice the possibility of a sale of Uber’s data and
business to another third-party
» CCCS imposed interim directions to prevent any integration of
operational data between Grab and Uber as CCCS had yet to
complete its assessment of the importance of the data assets
• CCCS had to ascertain the commercial value and importance
of the data asset held by Uber
» CCCS had to determine whether the data could be easily collected
or replicated post-merger
• Contrary to initial views, market feedback indicated such
data could be easily collected
» Data was not a critical asset and CCCS’s directions did not cover this
aspect
(1)Dataassetsheldbymergingparties
9
Challengesindesigningremedies
• Difficult to ascertain the appropriate duration of the
remedies upfront
» CCCS prescribed trigger events in respect of which remedies may be
suspended on an interim basis, or released unconditionally
• CCCS had to determine the appropriate measure and
threshold level of market shares of the trigger events, and
the duration that such market shares should be sustained
» A threshold level well below Uber’s pre-merger market share, which
was between 30 to 40%, would not be sufficient to establish that
pre-merger competition conditions have been restored and/or that
it would be appropriate to release Grab from the directions
• CCCS used Uber’s pre-merger market share of 30% as a
proxy in its directions
(2)Continuedrelevanceofbehaviouralremedies
10
Challengesindesigningremedies
• CCCS had to ensure that the appointed monitoring trustee
(“MT”) has the necessary technical capabilities and
competencies to monitor Grab’s compliance with the final
directions
» In particular, CCCS had to ensure that the appointed MT has the
abilities to audit any changes to the pricing algorithm
(3)Effectivenessofmonitoringtoensurecompliance
11
Conclusion
• Formulation of appropriate remedies in dynamic markets
remains challenging
• In CCCS’s experience, it is prudent to interact and receive
inputs from different stakeholders in the industry to design
an effective set of remedies that can effectively address
competition harm in dynamic markets
A VIBRANT ECONOMY WITH
WELL-FUNCTIONING AND INNOVATIVE MARKETS
Thankyou

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Efficiency Effects & Design of Remedies – SINGAPORE – December 2019 OECD discussion

  • 1. MAKING MARKETS WORK WELL MergerControl:DesignofRemediesinDynamicMarkets NgEeKia,AssistantChiefExecutive(Policy,Business&Economics) CompetitionandConsumerCommissionofSingapore
  • 2. 2 Grab-UbermergerinvestigationinSingapore • Section 54 of the Act prohibits mergers that have resulted, or may be expected to result, in a substantial lessening of competition within any market in Singapore for goods or services • Infringement of section 54 of the Competition Act (Cap. 50B)(“Act”) in relation to the sale of Uber’s Southeast Asian business to Grab for a 27.5% stake in Grab in return (“Transaction”) • The un-notified Grab-Uber merger was completed on 26 March 2018 and CCCS commenced an investigation into the merger on 27 March 2018
  • 3. 3 Thetransaction • Grab acquired all of Uber’s Southeast Asian assets, properties, privileges, claims and rights except for certain excluded assets and liabilities » Excludes the Lion City Rentals • Uber began to transfer its assets (including confidential information and data) to Grab • Uber started to migrate its drivers and riders to Grab’s ride- hailing platform • Uber’s office was closed upon the announcement of the merger, and the Uber application was due to cease within two weeks
  • 4. BackgroundInformation&Timeline 30 March 2018 CCCS issued Proposed Interim Measures Directions (“IMD”) 27 March 2018 CCCS commenced investigations 26 March 2018 Parties announced the Transaction 5 July 2018 PID Issued 13 April 2018 Issuance of IMD 24 September 2018 ID Issued Ongoing appeal by Uber
  • 5. 5 Remedies (1)Maintainingpre-mergerpricing • Grab had increased its effective fares (by between 10% and 15%) and the commission rates for drivers post-merger • CCCS directed Grab to maintain its pre-merger pricing, pricing policies and product options (including driver commission rates and structures) in relation to all its products in the ride- hailing platform services market » Protected riders’ interests against excessive price surges, and drivers’ interests against increases in commissions paid to Grab » Grab still had flexibility to apply dynamic pricing under normal demand and supply conditions, and determine rider promotions and driver incentives
  • 6. 6 Remedies (2)Removalofexclusivitiesintheprovisionofride-hailing platformservicesinSingapore • Grab’s exclusivities hampered access to drivers and vehicles necessary for potential competitors to expand • Indirect network effects in the ride-hailing platform impeded competition & entry • CCCS directed Grab to remove all, and not impose any, exclusivity obligations, lock-in periods and/or termination fees on all drivers who use Grab’s ride-hailing platform » Ensured that Grab drivers are free to use any ride-hailing platform and are not required to use Grab exclusively » Increased the choices for drivers and riders, and make the market more competitive
  • 7. 7 Remedies (3)Conditionsonsaleofassets • Lion City Rentals held key vehicle assets in the provision of ride-hailing services in Singapore » Third-party car rental companies were not of sufficient scale and size, and might not have been able to offer competitive rates • CCCS required Uber to sell the vehicles of Lion City Rentals to any potential competitor who makes a reasonable offer based on fair market value, and prevented Uber from selling these vehicles to Grab without CCCS’s prior approval » Prevented Grab and Uber from absorbing or hoarding Lion City Rentals vehicles to inhibit the access to a vehicle fleet by a new competitor
  • 8. 8 Challengesindesigningremedies • Integration of data was unlikely to be reversible and could not be easily rectified » This would prejudice the possibility of a sale of Uber’s data and business to another third-party » CCCS imposed interim directions to prevent any integration of operational data between Grab and Uber as CCCS had yet to complete its assessment of the importance of the data assets • CCCS had to ascertain the commercial value and importance of the data asset held by Uber » CCCS had to determine whether the data could be easily collected or replicated post-merger • Contrary to initial views, market feedback indicated such data could be easily collected » Data was not a critical asset and CCCS’s directions did not cover this aspect (1)Dataassetsheldbymergingparties
  • 9. 9 Challengesindesigningremedies • Difficult to ascertain the appropriate duration of the remedies upfront » CCCS prescribed trigger events in respect of which remedies may be suspended on an interim basis, or released unconditionally • CCCS had to determine the appropriate measure and threshold level of market shares of the trigger events, and the duration that such market shares should be sustained » A threshold level well below Uber’s pre-merger market share, which was between 30 to 40%, would not be sufficient to establish that pre-merger competition conditions have been restored and/or that it would be appropriate to release Grab from the directions • CCCS used Uber’s pre-merger market share of 30% as a proxy in its directions (2)Continuedrelevanceofbehaviouralremedies
  • 10. 10 Challengesindesigningremedies • CCCS had to ensure that the appointed monitoring trustee (“MT”) has the necessary technical capabilities and competencies to monitor Grab’s compliance with the final directions » In particular, CCCS had to ensure that the appointed MT has the abilities to audit any changes to the pricing algorithm (3)Effectivenessofmonitoringtoensurecompliance
  • 11. 11 Conclusion • Formulation of appropriate remedies in dynamic markets remains challenging • In CCCS’s experience, it is prudent to interact and receive inputs from different stakeholders in the industry to design an effective set of remedies that can effectively address competition harm in dynamic markets
  • 12. A VIBRANT ECONOMY WITH WELL-FUNCTIONING AND INNOVATIVE MARKETS Thankyou