Bruce Kasanoff & Laura Novak
BEYOND SOLO Female Entrepreneurs Who Scale Successfully

On average, female-owned businesses don’t
grow as large as male-owned businesses

Female-owned firms are smaller than
all others

If anything, they are shrinking

But some women aim big.
How can they blast past “average” performance while staying true to themselves?

I hate how I acted
at the $1M+ organization meetings. It was mostly guys, and I felt like I had to change myself to fit in.” Laura Novak and Her Family “

INSTEAD OF BEING THE COMPANY
build one around your unique set of values Images: Noun Project

I’ve taken two maternity leaves
during the course of growing our retail business, and those were some of the best months of the company.” MAGAZINE “

Be Confident Be Competent Be
Social Be Yourself BEYOND SOLO Female Entrepreneurs Who Scale Successfully

• Take your business seriously • Trust
it as a solid investment • Never apologize for your dedication and discipline Be Confident

• Master the numbers •
Learn to hire, nurture and grow talent • Seek out and delight customers • Become a lifelong student Be Competent

• Network with other confident
and competent female entrepreneurs • Look for women determined to scale their business • Stay far away from the solo entrepreneur mindset Be Social

• Don’t “act like a
man” to fit in with male entrepreneurs • Vest your company with your values: you CAN grow a kind, collaborative, and effective organization • Trust your gut Be Yourself

Source: strikingtruths.com A LOVE NOTE
TO FEMALE ENTREPRENEURS Do your best work. Touch one person. Make a difference to a handful. Build a legacy, not just an empire. Keep your value front and centre. Launch ideas from the heart. See the world as it isn’t. Make passion your master. Allow possibility to feed your soul.

Oh, yeah… expect the unexpected

Your Plan
REALITY

Be an example to your
family by doing what you love for a living.

In those quiet moments, you
have to believe you are building a great business.

THERE AIN’T NOTHING LIKE A
LADY THAT CAN MAKE SH!T HAPPEN

Kapor Capital So Gal Ventures
Female Founders Fund 37 Angels 500 startups Astia Women’s Venture Fund Golden Seeds Belle Capital Women’s Venture Capital Fund Texas Women Venture Fund Intel Capital: $125M Diversity Fund Valor Ventures Isabella Capital Women Venture Venture Firms Who Target Female Entrepreneurs Excerpted from Girl Meets Money: 50+ Resources for the Female Entrepreneur

act like you

Be Confident Be Competent Be
Social Be Yourself

CREDITS BRUCE KASANOFF GHOSTWRITER kasanoff.com
LAURA NOVAK FOUNDER, LITTLE NEST PORTRAITS LittleNestPhoto.com