1. (Nigel) Senake Karunaratne
Mobile: 00971556997295 | E-Mail: skdubai2002@yahoo.co.uk | Location: Dubai, United Arab Emirates
~SALES, MARKETING & BUSINESS DEVELOPMENT PROFESSIONAL ~FREIGHT AND
LOGISTICS~
High-energy and profit-driven professional, seeking senior level positions to leverage 29 years chronicle of success
backed by strong credentials
EXPERT IN: Strategic Planning Team Management |Sales & Marketing | Business Development | Channel &
Distribution Management | Profit Centre Operations | logistics and freight | Import & Export documentations | Rate
costing | MCC Consolidation | International Corresponding | MIS Reporting | Sales Promotion | Strong Interpersonal
Skills | Sharp Analytical Skills | Liaison & Coordination
P R O F E S S I O N A L O V E R V I E W
Competent, diligent & result oriented professional, offering exposure across Sales & Marketing, Business Development,
Profit Centre Operations, Key Account Management, Sales Promotion and Liaison & Coordination in logistics and
freight forwarding industry; spearheading as General Manager with Netlog Global Forwarding
Dexterity in formulating & implementing Marketing Planning & Business Development strategies and ensuring
profitability of organization & employees. Ensure top line and bottom line profitability across Sales, Marketing &
Business Development of products used across Construction Domain
Diligent and resourceful professional with hands on expertise in ground freight, international air freight, ocean freight,
high risk/high-value cargo, trade show shipping, customs brokerage, supply chain project management, warehousing,
and other shipping services and solutions
Proficient in executing market plans for augmenting business and penetrating new markets along with managing
profit center operations with a view to achieve business (sales volume & market share) objectives
A perfect team manager having ability to lead cross-functional teams and integrate their efforts to maximize
operational efficiency, proficient in striking perfect coordination with all involved agencies ensuring bottleneck-free
work execution
Recognized for high professional merit & excellence in the entire career, ensuring customer satisfaction by achieving
performance parameters delivery & quality norms. Possess strong analytical and problem-solving skills
Seeking positions as CEO- Freight & Logistics
Geographical Preference: Dubai, United Arab Emirates
K E Y C O M P E T E N C I E S
Business Development
Acquire new clients, identify business opportunities and facilitate creation of solutions for clients
Develop & strengthen relationship with stay partners and work closely with them to growth of business
Plan and direct all aspects of an organization's business development policies, objectives, and initiatives
Initiate new market initiatives, assess new markets and analyze business opportunities
Sales and Marketing
Ensure the best of the contracts in the market from commercials, content and inventory point of view
Execute Product Marketing and Sales Strategy with complete mapping of key decision makers and business
influencers
Understand market positioning and competition strengths and weaknesses
Achieve revenue target and focus on working with all business partners to achieve sales target
Customer Relationship Management
Build extremely high levels of engagement with the clients
Ensure client satisfaction during delivery on services and products
Channel timely customer communication and technology-enabled visibility to monitor product flows and
collaboratively respond to potential delivery problems
2. Effective management of customer relation operations and ensuring maximum customer satisfaction through
providing quality service and ensuring adherence to service quality norms
Team Leadership
Provide an effective and inspirational leadership to the team members through regular training, motivation and
performance appraisals in order to achieve the set targets
Create a highly dynamic work environment within the team that facilitates innovation and continuous improvement
Strategic Management
Identifying strategy and methodologies to ensure that we are benchmarking ourselves internally and externally on
appropriate organization development and effectiveness metrics
Played a vital role in the brand strategy, execution, and optimization for The Network Place’s portfolio
E M P L O Y M E N T S C A N
Netlog Global Forwarding, Dubai (Since 2015) General Manger
Highlights of the Role:
4 Identifying potential customers and generate new business development
4 Responsible for designing and implementing the strategy that fulfill the objectives and maximizes revenues
4 Effectively connecting prospective business partners and successfully meets sales goals and expected profit margins
4 Make sound decisions in regards to the branch budget, expenses, costs, and overall profitability
4 Evolving market segmentation & penetrated strategies to achieve targets & identified and managed Chain Stores &
key/institutional accounts and strategically secure profitable business
4 Convey and report branch and individual accountability back to key leadership members
4 Deploying the sales & marketing activity plan with target setting & reviewing measures; implemented sales
promotional activities via authorized distributors as a part of market development & branding effort.
4 Handling the operating procedures and managing truckload fleet and developing relationships with drivers
4 Knowledge in priority freight, ground freight, international air freight, ocean freight, high risk/high-value cargo,
trade show shipping, customs brokerage, supply chain project management, warehousing, and other shipping
services and solutions
4 Deftly handling reporting system and preparing MIS reports for monitoring movement of key business indicators to
facilitate decision making and fruitful dissemination of information
4 Consistently oversee the freight from origination to destination and take responsibility for any occurrences while
solving them both constructively and timely
4 Handle the dispatch freight, update orders, and load screens while also properly closing orders timely through our
carrier system
Allport Cargo LLC (2006 to 2015) Regional Sales Manager
Highlights of the Role:
4 Handled the general administration and accountable for monitoring the overall branch operations, motivating sales
team for revenue generation & managing profit centre operations
4 Accomplished the allocated sales targets within strict timeframe for the assigned territory
4 Entailed to solve the team’s concerns and grievances while providing them with various accolades to motivate them
on regular basis
4 Handled all Middle East documentation procedures for Road air and Sea, Dubai port and custom
MCFC Cargo Dubai (2002 to 2003) CS and Operation Manager
Highlights of the Role:
4 (A subsidiary of the AL Rais Group
4 Manage and increase the effectiveness and efficiency of Support Services (HR, IT and Finance), through
improvements to each function as well as coordination and communication between support and business functions
4 Handled all the Sea Freight and Air Freight Import and Export Documentation
4 Managed the Road Transport to the GCC countries and developed agency network worldwide
4 Managed the agency budget and play a significant role in long-term planning, including operational excellence
3. Access Logistics Colombo (Private) Limited, Sri Lanka, (1997 to 2001 ) Director
Highlights of the Role:
4 Handled a staff of 25 of three day to day work and a volume of 50 to 60 tons per month by air freight to
CANADA.EUROPE, USA, 20 to 40 FEU’s per month by sea freight
4 Managed the accounts of most important clients like TOMMY HILFUGER, MARKS & SPENCERS, and GAP
4 Overlooked the financial sector of the company & dealt with banks for over drafts and bank guarantees
Accurate Forwarders LTD Sri Lanka (1995 to 1997) Director
Speed Mark Transpiration Sri Lanka (1993 to 1995) Sales Manager
Mack International Freight (Schenker Colombo) (1989 to 1993) Operation Executive
Euro-Asia Air Freight Sri Lanka, (1987 to 1989) Wharf Clark
E D U C A T I O N & C R E D E N T I A L S
G.C.E Ordinary Level Examination St. Anthony’s Collage Kandy – Sri Lanka 1986
P E R S O N A L D O S S I E R
Date of Birth: 11th
April 1970
Address: Address