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Introducing IBM Cloud via Telstra
Presented by
Andrea Espinosa
Hybrid Cloud Subject Matter Expert
Nicholas Tsang
SoftLayer Technical Presales
Telstra Unrestricted
Page 2
We are living in a different era.
Mainframe ⟶ Client-Server ⟶ Web ⟶ SOA ⟶ Cloud
1970s 1980s 1990s 2000s Today
Telstra Unrestricted
Page 3
How do we get to the cloud?
The Five Rs
Re-host ReplaceRe-factor RebuildRevise
Telstra Unrestricted
Page 4
Where does SoftLayer fit in?
Re-host ReplaceRe-factor RebuildRevise
IaaS SaaSPaaS
Telstra Unrestricted
Page 5
Re-host ReplaceRe-factor RebuildRevise
IaaS SaaSPaaS
Telstra Unrestricted
Page 6
Why does this matter?
Save time and money from re-factoring
applications and re-training staff.
Spend it somewhere strategic in the business.
Telstra Unrestricted
Page 7
How is it different?
“You could run <insert cloud here> on
SoftLayer, but you can’t run SoftLayer on
<insert cloud here>.” – Kevin Hazard, Director
of Digital Content, SoftLayer
Telstra Unrestricted
Page 8
How does SoftLayer do this?
Automation beyond the hypervisor
Telstra Unrestricted
Page 9
Enables existing VMware customers to easily and securely extend
their existing workloads, as they are, from on-premises datacenters
to IBM Cloud.
Access VMware software via the SoftLayer Control Portal at flexible
per month pricing without an ELA: vSphere 6 Enterprise Plus,
vSAN, NSX, vRealize, Site Recovery Manager.
Retain existing staff VMware skill sets and save on re-training costs.
Telstra Unrestricted
Page 10
Customers can leverage jointly designed reference architectures
and recommended bill of materials.
Deploy in any of 31 SoftLayer datacenters worldwide.
.
Telstra Unrestricted
Page 11
“We could easily move our business to an on-
demand model, with built-in resilience, where
we only use and pay for the IT capacity we
need.” – Managing Director, HostUs
Telstra Unrestricted
Page 12
“We chose SoftLayer 7 years ago to run
FreeBSD and horizontally scalable bare
metal.” – Rick Reed, Deputy Prime Minister
for Throughput, WhatsApp Inc
Telstra Unrestricted
Page 13
“We wouldn’t exist if it weren’t for SoftLayer
and GPU.” – Founder, Simply Wall St
How do I get started?
What does the customer experience look like?
Telstra Unrestricted
Page 15
BROWSE
https://www.telstra.com.au/business-
enterprise/solutions/cloud-services/public-
cloud/softlayer
BUY
Click ‘Register’ to start your order
• Add ‘dealer code’ if assisted by a
partner
• SoftLayer provisioned in 20 mins
• You can also visit Cloud Services Store
buycloud.telstra.com to ‘Register’
CONFIGURE
Login to control.softlayer.com to use and
provision new services in real-time.
CONNECT
For existing Next IP customers:
• Order Cloud Gateway fromthe Cloud
Services Store at buycloud.telstra.com
• Cloud Gateway to SoftLayer provisioned
in 6 days
Telstra Unrestricted
Game & Entertainment Media & Marketing Social Mobile & Communication
Developers Hosting & Service Providers Platform Providers Enterprises
SoftLayer
supports
21,000+
customers
around the
world
Telstra Unrestricted
Companies using SoftLayer today.
Bare metal servers allow gaming
vendors like kuuluu and Multiplay
to scale raw iron easily to meet
dynamic workload requirements.
SoftLayer’s comprehensive cloud
platform allows SilverSky,an
information security company
recently acquired by BAE Systems,
to better serve its email security and
hosted exchange customers.
As technology partner of the
Australian Open, IBM uses
SoftLayer to underpin mostof the
real time analytics, SlamTracker,
ReturnServe,and Social
Leaderboard interfaces.
Bare metal and virtual servers on
public and private networks host
a front office web solution for
boursorama.com.These are load
balanced and delivered from
SoftLayer Paris and Amsterdam.
For Melbourne Spring Fashion
Week, the city used social media
analytics to assess conversations
through top words, sentimentand
topic clusters about the eventin real
time. The solution was up and
running on SoftLayer in less than six
hours.
To expand its school of science
and technology course offerings
and provide students with
research opportunities,St
Thomas University builta new
cloud lab on SoftLayer.
Enrollmentand retention have
both increased by 30%.

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Introducing IBM Cloud via Telstra

  • 1. Introducing IBM Cloud via Telstra Presented by Andrea Espinosa Hybrid Cloud Subject Matter Expert Nicholas Tsang SoftLayer Technical Presales
  • 2. Telstra Unrestricted Page 2 We are living in a different era. Mainframe ⟶ Client-Server ⟶ Web ⟶ SOA ⟶ Cloud 1970s 1980s 1990s 2000s Today
  • 3. Telstra Unrestricted Page 3 How do we get to the cloud? The Five Rs Re-host ReplaceRe-factor RebuildRevise
  • 4. Telstra Unrestricted Page 4 Where does SoftLayer fit in? Re-host ReplaceRe-factor RebuildRevise IaaS SaaSPaaS
  • 5. Telstra Unrestricted Page 5 Re-host ReplaceRe-factor RebuildRevise IaaS SaaSPaaS
  • 6. Telstra Unrestricted Page 6 Why does this matter? Save time and money from re-factoring applications and re-training staff. Spend it somewhere strategic in the business.
  • 7. Telstra Unrestricted Page 7 How is it different? “You could run <insert cloud here> on SoftLayer, but you can’t run SoftLayer on <insert cloud here>.” – Kevin Hazard, Director of Digital Content, SoftLayer
  • 8. Telstra Unrestricted Page 8 How does SoftLayer do this? Automation beyond the hypervisor
  • 9. Telstra Unrestricted Page 9 Enables existing VMware customers to easily and securely extend their existing workloads, as they are, from on-premises datacenters to IBM Cloud. Access VMware software via the SoftLayer Control Portal at flexible per month pricing without an ELA: vSphere 6 Enterprise Plus, vSAN, NSX, vRealize, Site Recovery Manager. Retain existing staff VMware skill sets and save on re-training costs.
  • 10. Telstra Unrestricted Page 10 Customers can leverage jointly designed reference architectures and recommended bill of materials. Deploy in any of 31 SoftLayer datacenters worldwide. .
  • 11. Telstra Unrestricted Page 11 “We could easily move our business to an on- demand model, with built-in resilience, where we only use and pay for the IT capacity we need.” – Managing Director, HostUs
  • 12. Telstra Unrestricted Page 12 “We chose SoftLayer 7 years ago to run FreeBSD and horizontally scalable bare metal.” – Rick Reed, Deputy Prime Minister for Throughput, WhatsApp Inc
  • 13. Telstra Unrestricted Page 13 “We wouldn’t exist if it weren’t for SoftLayer and GPU.” – Founder, Simply Wall St
  • 14. How do I get started? What does the customer experience look like?
  • 15. Telstra Unrestricted Page 15 BROWSE https://www.telstra.com.au/business- enterprise/solutions/cloud-services/public- cloud/softlayer BUY Click ‘Register’ to start your order • Add ‘dealer code’ if assisted by a partner • SoftLayer provisioned in 20 mins • You can also visit Cloud Services Store buycloud.telstra.com to ‘Register’ CONFIGURE Login to control.softlayer.com to use and provision new services in real-time. CONNECT For existing Next IP customers: • Order Cloud Gateway fromthe Cloud Services Store at buycloud.telstra.com • Cloud Gateway to SoftLayer provisioned in 6 days
  • 16. Telstra Unrestricted Game & Entertainment Media & Marketing Social Mobile & Communication Developers Hosting & Service Providers Platform Providers Enterprises SoftLayer supports 21,000+ customers around the world
  • 17. Telstra Unrestricted Companies using SoftLayer today. Bare metal servers allow gaming vendors like kuuluu and Multiplay to scale raw iron easily to meet dynamic workload requirements. SoftLayer’s comprehensive cloud platform allows SilverSky,an information security company recently acquired by BAE Systems, to better serve its email security and hosted exchange customers. As technology partner of the Australian Open, IBM uses SoftLayer to underpin mostof the real time analytics, SlamTracker, ReturnServe,and Social Leaderboard interfaces. Bare metal and virtual servers on public and private networks host a front office web solution for boursorama.com.These are load balanced and delivered from SoftLayer Paris and Amsterdam. For Melbourne Spring Fashion Week, the city used social media analytics to assess conversations through top words, sentimentand topic clusters about the eventin real time. The solution was up and running on SoftLayer in less than six hours. To expand its school of science and technology course offerings and provide students with research opportunities,St Thomas University builta new cloud lab on SoftLayer. Enrollmentand retention have both increased by 30%.