Design Lab approach to redefining the Student Experience
1. Design Lab
Opt-in Co-curricular Service
• “What do you see are the key challenge (be they
related to people, process or technology) in
capturing & recognizing co-curricular activity and
how do you envision it would add value to the
UOW student experience?”
from ASD Project Manager
Interview Pitch
7. The Key Challenges
1. What is the UOW Student Experience?
2. Life Skills / Learning Skills
3. Information Rich / Knowledge Poor
4. “Connected” / Not Connected
8. 1. What is the UOW Student Experience?
•
•
•
•
Multi-variable / Complex
Difficult / Different
Fragmented / Judgment
Extra-curricular / Supplementary
2. Life Skills / Learning Skills
3. Information Rich / Knowledge Poor
4. “Connected” / Not Connected
9. Define the Experience
Pertaining to activities contributing to the academic learning
experience; especially activities that provide students with
opportunities to learn and develop skills through active
participation.
Co-curricular activities and programs may be led by faculty or
staff, or by students themselves, but they must have :
1.stated goals and;
2.measured outcomes.
10. 1. What is the UOW Student Experience?
2. Life Skills / Learning Skills
• Academics see the learning challenges and the need to teach
‘knowledge’
• Students see the life challenges and the need to master ‘skills’
• Some of the biggest problems facing students (and the reason
many drop out) are not related to knowledge and learning
• Students go outside to seek help and are further disconnected
from UOW
3. Information Rich / Knowledge Poor
4. “Connected” / Not Connected
11. 2. Life Skills / Learning Skills
3rd
Year
1st
Year
2nd
Year
12. 1. What is the UOW Student Experience?
2. Life Skills / Learning Skills
3. Information Rich / Knowledge Poor
• Students have unprecedented access to information
• Students use technology to access information
• Positive aspects (such as ability to acquire knowledge
fr0m diverse sources regardless of location)
• Negative aspects (often not able to assess the quality
of information that is provided to them)
4. “Connected” / Not Connected
14. 1. What is the UOW Student Experience?
2. Life Skills / Learning Skills
3. Information Rich / Knowledge Poor
4. “Connected” / Not Connected
• Students use technology to build and engage in social
networks
• Positive aspects (such as sense of ‘belonging’ to a
group)
• Negative aspects (increased connectedness online
often means reduced connectedness in the real world)
16. What Design Lab will do
1. Define the Experience
2. Map the Offerings
3. Explore the Opportunities
4. Track the Outcomes
5. Develop a Road Map
6. Reward the Participants
17. 1. Define the Experience
“ People doing stuff of value ”
Activities
Graduate
Outcomes
Stated Goals
Measured
Outcomes
(Institutional Value)
(Individual Value)
18. 2. Map the Offerings
Activity
Activity
Activity
Key points from presentation request:ChallengesVisionValue add
Key Challenges (be they related to people, process or technology) The People (Collaboration) – Individuals The Process (Content) – InstitutionsThe Technology (Infrastructure) – Infrastructure
Life Skills (1st Year)Focus on teaching facts; Assumes life skills already exist;Research shows this is not the case.Students have less time to be students, more pressure on time (work, study, commuting)Social Skills (2nd Year)Social SkillsThis is the way point where transform from school to professional lifeBegin questioning their course choices;Age, education, responsibility, changing needs,Begin exploring opportunities that interest themselvesFACEBOOK, LINKEDINEmployment Skills (3rd Year)The reason for being at Uni is to develop skills to secure employment Knowledge (not facts)Ability to articulate what and & where they’re goingTangible Skills: Meeting procedures, planning, delivery and ability to experience and demonstrate tangible outcomes. Roughly two thirds of our skills come through learning – from understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to use that skill.Define:UOW courses focus on teaching factsAssumes students already have life skills. Recent campus research demonstrates this is not the case.Live at home, cooking, cleaning, hygiene, welfare, travelStudy skills – different requirements between high school, TAFE and UOWFACEBOOKTrackThe reason for coming to uni is to develop real social skillsConnectednessShared experiencesTechnology is more isolating Community, culture RewardLife Skills (1st Year)Social Skills (2nd Year)Employment Skills (3rd Year)Roughly two thirds of our skills come through learning – from understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to use that skill.
Life Skills (1st Year)Focus on teaching facts; Assumes life skills already exist;Research shows this is not the case.Students have less time to be students, more pressure on time (work, study, commuting)Social Skills (2nd Year)Social SkillsThis is the way point where transform from school to professional lifeBegin questioning their course choices;Age, education, responsibility, changing needs,Begin exploring opportunities that interest themselvesFACEBOOK, LINKEDINEmployment Skills (3rd Year)The reason for being at Uni is to develop skills to secure employment Knowledge (not facts)Ability to articulate what and & where they’re goingTangible Skills: Meeting procedures, planning, delivery and ability to experience and demonstrate tangible outcomes. Roughly two thirds of our skills come through learning – from understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to use that skill.Define:UOW courses focus on teaching factsAssumes students already have life skills. Recent campus research demonstrates this is not the case.Live at home, cooking, cleaning, hygiene, welfare, travelStudy skills – different requirements between high school, TAFE and UOWFACEBOOKTrackThe reason for coming to uni is to develop real social skillsConnectednessShared experiencesTechnology is more isolating Community, culture RewardLife Skills (1st Year)Social Skills (2nd Year)Employment Skills (3rd Year)Roughly two thirds of our skills come through learning – from understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to use that skill.
1. The UOW Student Experience- students don’t see it as ‘an experience’- students see a range of disconnected activities - UOW branding is attempted to address thisEngagement with the Institutional Stakeholders Co-curricular ecosystems Engaging the various campus service providers12 units identified within the PDFacilitate links between the various servicesMake the Student Experience the link betweenStudent life cycle
4 Key ChallengesThis is derived from my experiences over the past couple of years since returning to UOW to research and deliver mobile services. Some of the words used to describe co-curricular activity from recent mUOW, StudentLife Studio and DesignLab concept mapping when discussing the UOW Student Experience
What is the UOW Student Experience?The word pairs listed come from preliminary research I have undertaken. There is no clear understanding of what the UOW Experience is.Multi-variable and complex – the job description lists 12 stakeholders that cover multiple business units and every staff and student grouping.Difficult and Different – this covers a host of experiences and can be best described as no single point of truth.Fragmented / Judgment combined with Extra-curricular and Supplementary – is an interesting dichotomy. The formal process of UOW penalises engagement .
There is no definitive description, and much debate, or lack of consensus around what the Student Experience is.Pertaining to activities contributing to the academic learning experience; especially activities that provide students with opportunities to learn and develop skills through active participation. Co-curricular activities and programs may be led by faculty or staff, or by students themselves, but they must have stated goals and measured outcomes. [Purdue University]The major outcome being:Stated GoalsMeasured Outcomes
Life Skills / Learning Skills Has been identified around campus but not really recognised. The biggest revelation from a review of the Staying Connected Surveys.First year students biggest time management issue is from not being able to look after themselvesThe second issue is the difference between school and uni (structure, responsibility, resources)The difference between Life and Learning skills is why we loose students unnecessarilyRecent campus research demonstrates this is not the case.Live at home, cooking, cleaning, hygiene, welfare, travelStudy skills – different requirements between high school, TAFE and UOW
The ROAD MAP and METRICS are my ultimate goal – The Connected CampusThis is what I have been looking to describe since returning to UOW and winning the Australian Government’s SMART Infrastructure Research Award. This is my goal. Student Sentiment Index is a visualisation and contextual road map for student engagement.Service ScienceService Dominant Logic Sankey Diagram Behaviour Models Actor Network TheoryDesign TheoryThe Connected Campus will provide a qualified quantitative and qualitative reporting outcomes of the UOW Student Experience.
Information Rich / Knowledge PoorStudents know how to search UOW is not searchable. This is a major factor in driving student engagement off-campus and outside UOW. Students use technology and expect us to too.
Explore the opportunities The aim is not to create a one size fits all template for all activitiesRather assess what is happening (or intended by each group) and find how we can leverage the people, create process and integrate technology into the UOW Student ExperienceCan get technical here:Address how applications like Mahora can be utilised with other UOW systemsLook at how to customise reporting to fit Leap2A specifications and Atom feedsStart Coding a Statistical Framework – Student Sentiment Index
The elephant in the room.Students are Connected but Not Connected at UOW Infrastructure: its is being resolved and will allow students to access internet Bigger issue is being disconnected in the People/Process or Content/Collaborate domains.This is a social issue which is critical to creating a sense of “belonging”
TrackThe reason for coming to uni is to develop real social skillsConnectednessShared experiencesTechnology is more isolating Community, culture Again this where my technical skills and major efforts in the past 12 months have been focusedA mobile services framework – MyApps, MyDevice, MyCampusThe technology platforms – Moodle, Mahara, Elgg, Kurogo, COGNOS, XML, PHP, HTML5, CSS, SQL, The Student Sentiment Index
What I will do as Project Manager Co Curricular Record?I’ll detail this activities in the next few slidesDefine the UOW Student ExperienceMap the activities of offerExplore the opportunities of activitiesCollected data to allow us to track engagement5. Develop a UOW Student Experience Road Map (AND a central place to find activities that make up the UOW experience)6. Reward the participants with improved Graduate Outcomes and quantifiable Student ExperienceDetermine what technology students are using and where they are going for (academic) information Work with academic staff to develop guidelines/information for students on how to assess the quality of online informationWhat I will do?- Define the experience- Map the offerings- Explore the opportunities- Develop a road map (AND a central place to find activities that make up the UOW experience)Co-curricular challengesSTUDENTSDefine the experience publicly Track the experienceReward the experience publiclySERVICESMap the offeringsExplore the opportunities Develop a Road Map
The campus view of the UOW Student Experience – Design ThinkingEverything that happens outside of Academic requirements (and sometimes including)The value will be delivered in taking the current fragmented service offerings and being able to demonstrate in a tangible way how the contribute to and produce real Graduate Outcomes.
Engagement with the Institutional Stakeholders Complete an assessment of the programs we have in place and are planning. Co-curricular ecosystems Engaging the various campus service providers12 units identified within the PDFacilitate links between the various servicesMake the Student Experience the link betweenStudent life cycle
Define:UOW courses focus on teaching factsAssumes students already have life skills. Recent campus research demonstrates this is not the case.Live at home, cooking, cleaning, hygiene, welfare, travelStudy skills – different requirements between high school, TAFE and UOWFACEBOOKTrackThe reason for coming to uni is to develop real social skillsConnectednessShared experiencesTechnology is more isolating Community, culture RewardGraduationPay forward (Alumni)
Define:UOW courses focus on teaching factsAssumes students already have life skills. Recent campus research demonstrates this is not the case.Live at home, cooking, cleaning, hygiene, welfare, travelStudy skills – different requirements between high school, TAFE and UOWFACEBOOKTrackThe reason for coming to uni is to develop real social skillsConnectednessShared experiencesTechnology is more isolating Community, culture RewardGraduationPay forward (Alumni)
The ROAD MAP and METRICS are my ultimate goal – The Connected CampusThis is what I have been looking to describe since returning to UOW and winning the Australian Government’s SMART Infrastructure Research Award. This is my goal. Student Sentiment Index is a visualisation and contextual road map for student engagement.Service ScienceService Dominant Logic Sankey Diagram Behaviour Models Actor Network TheoryDesign TheoryThe Connected Campus will provide a qualified quantitative and qualitative reporting outcomes of the UOW Student Experience.
Life Skills (1st Year)Focus on teaching facts; Assumes life skills already exist;Research shows this is not the case.Students have less time to be students, more pressure on time (work, study, commuting)Social Skills (2nd Year)Social SkillsThis is the way point where transform from school to professional lifeBegin questioning their course choices;Age, education, responsibility, changing needs,Begin exploring opportunities that interest themselvesFACEBOOK, LINKEDINEmployment Skills (3rd Year)The reason for being at Uni is to develop skills to secure employment Knowledge (not facts)Ability to articulate what and & where they’re goingTangible Skills: Meeting procedures, planning, delivery and ability to experience and demonstrate tangible outcomes. Roughly two thirds of our skills come through learning – from understanding the skill, then practicing it, and ultimately gaining confidence in our capacity to use that skill.
The campus view of the UOW Student Experience – Design ThinkingEverything that happens outside of Academic requirements (and sometimes including)The value will be delivered in taking the current fragmented service offerings and being able to demonstrate in a tangible way how the contribute to and produce real Graduate Outcomes.
Value AddBRANDING – Freedom vs. ConnectedTruth – The Map (not the destination)Differentiation – The abiility to choose the appropriate vehicle for your needsCreate – About the Journey
The campus view of the UOW Student Experience – Design ThinkingEverything that happens outside of Academic requirements (and sometimes including)The value will be delivered in taking the current fragmented service offerings and being able to demonstrate in a tangible way how the contribute to and produce real Graduate Outcomes.
Life Skills (1st Year) – retention rates increased (Facebook)Social Skills (2nd Year) – develop new tangible skills and improve on campus attendance rates (Facebook – LinkedIn)Employment Skills (3rd Year) – demonstrable skills through employment, post-grad or goal achievements