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TVS Automobiles

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TVS Automobiles

  1. 1. IILM ACADEMY OF HIGHER LEARNING JAIPUR STUDENTS NAME-NEERAJ NAGORI SIJO JOHN PGDM 12-14 1 www.tvsmotor.in
  2. 2. INTRODUCTION TVS Motor Company Limited is the Fourth largest two-wheeler manufacturer in India. It is the flagship company of the TVS Group employing over 40,000 people with an estimated 15 million customers. It manufactures Motorcycle, Bikes, Scooters, Mop eds and Auto rickshaws. 2 www.tvsmotor.in
  3. 3. HISTORY TVS Motor follow its origins back to the entrepreneurial spirit of Trichur Vengaram Sundaram Iyengar who gave up lucrative careers in the Indian Railways and in banking to set up his own business. He began with Madurai's first bus service in 1911 and founded T.V.Sundaram Iyengar and Sons Limited. When he died in 1955 his sons took the company ahead with several forays in the automobile sector. 3 www.tvsmotor.in
  4. 4. MISSION “TVS are committed to being a highly profitable, socially responsible, and leading manufacturer of high value for money, environmental friendly, personal transportation products under the TVS brand, for customers in Asian markets and to provide fulfillment and prosperity for employees, dealers & suppliers”. 4 www.tvsmotor.in
  5. 5. VISION TVS Motor - Driven by the customer “TVS Motor will be responsive to customer requirements consonant with its core competence and profitability. TVS Motor will provide total customer satisfaction by giving the customer the right product, at the right price, at the right time.” 5 www.tvsmotor.in
  6. 6. MANUFACTURING EXCELLENCE 1. The Total Employee Involvement 2. Daily Work Management 3. The Inspiration Moment 4. The Total Quality Management www.tvsmotor.in 6
  7. 7. STRENGTH WEAKNESS OPPORTUNTIES THREATS www.tvsmotor.in 7
  8. 8. COMPETITORS 1. Hero Motocorp 2. Honda 3. Bajaj 4. Yamaha 5. Suzuki www.tvsmotor.in 8
  9. 9. BRAND AMBASSADOR www.tvsmotor.in 9
  10. 10. BRAND AMBASSADOR www.tvsmotor.in 10
  11. 11. BRAND AMBASSADOR www.tvsmotor.in 11
  12. 12. PRODUCTS www.tvsmotor.in 12
  13. 13. 1.Sales Executive 2.Area Manager 3.Territory Manager 4.SAP FICO Consultant 5.Assistant Manager 6.Brand/Product Manager 7.Network Manager www.tvsmotor.in 13
  14. 14. www.tvsmotor.in 14

Hinweis der Redaktion

  • "A joint venture is a special purpose vehicle set up by two entities for the purpose of learning. It will work as long as both want to learn different things. Once this is achieved by either or both partners, it is time for disengagement."- VenuSrinivasan, Managing Director, TVS, in October 2001.

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