1. Proposal Form
Name of campaign:
‘Paper Week’
Message of campaign:
To make people understand that wasting paper isn’t okay, and they should use paper when
needed as it harms the environment and that instead they should recycle it, to help save trees.
Aim of campaign:
To raise awareness of the amount of paper that is wasted in a week. We also want to try and
prevent the amount of paper that gets wasted.
Proposed campaign activities
Date Activity
Monday 16h March Launch Website
Put posters up
PowerPoint to Years 7-10 about Paper
Week + PowerPoint for Year 7 for Model
Making
Tuesday 17th March Quiz for years 7-10
Wednesday 18th March Send video to all forms
Thursday 19th March Model Making entries
Friday 20th March Announce winners Model Making
Audience:
We aim to target our campaign at students in our school. We are particularly targeting students
from years 7-10. There are different activities that we are holding for the different years we are
targeting in order to get their attention. There are a couple activities that we are holding for the
lower years which are Years 7 and 8. The reason for this is because they will be more enthusiastic
towards activities and will want to have fun, and win prizes. So, the activity we are aiming only at
Years 7 and 8 Model Making. However, the website, video and quiz will be aimed at all years to
make the other years aware of our ‘Paper Week’ Campaign too.
Team roles:
Website All- divide pages between us:
Nazish: Aim and Message
Navina:Homepage
Michael: Target Audience and Success
Video Nazish
Poster for Model Making Navina
Power PointModel Making/Paper Week Michael

2. Quiz Navina
Model Making Nazish and Michael