2. Increase conversion
More 2nd transaction leads
Monetize your data
Enhance user experience,
interaction and engagement
Challenges
As a real estate platform
4. PAGE
Details
Data Sources
01
02
03
04
LISTING
FEATURES
USER
FEATURES
OPEN DATA
SOURCES
EXTRA
SOURCES
Shops / Schools / Restaurants / …
Orientation / Surface / garden / …
Pricing / Address / # Rooms / …
Images / Text / …
Contact forms / ads clicked / search query / …
Time on page / Pages visited / Images Viewed / …
No pictures viewed / leaving within 10sec / not scrolled / …
CRM
Social media
…
PersonalizationAI enginesData Sources
5. PAGE
Predict
Enrichment & Profiling
AI engines
Enrich Profile
84%
accuracy in predicting
when a user will
contact a real estate
agency
Enriching your data using textual descriptions and
images.1
2
3
Profiling users based on the customer journey and
their characteristics.
Predicting users actions and when these will occur.
PersonalizationData Sources AI engines
18%
more features
processable by your
search engine
Quick win to improve conversions
9. User & Listing
Visualization
Get valuable insights
out of your data.
- Customer Journey Phases
- Data Quality
- Audience Builder
Marketing &
Sales
Dashboards
Exploration
Tools
Data Sources AI engines & Warehouse Visualisation & Personalization
11. Details - exploration tool
Visualization
Data Sources AI engines & Warehouse Visualisation & Personalization
Retarget high probability
12. AI user profile
Personalization 110%more specific targeting
Data Sources AI engines & Warehouse Visualisation & Personalization
Listing
Recommendations
Content
Personalization
13. Details - recommendations
Personalization
Listing Recommendation
●Extra listings which don’t show in the search query but do
match the user’s profile are shown to the user
Recommended Sorting
●Show the users those listings they want to see, and those that
have the highest probability to convert, first
Image Recommendation
● Show the users the images they want to so, or define which
image you always want to show as a first image.
Data Sources AI engines & Warehouse Visualisation & Personalization
Sorting Just for you
Recommended
Accuracy of 90% - 95%
14. Details - Personalization
Personalization
Data Sources AI engines Personalization
Autogenerated SEO and SEA pages
●Generate millions of SEO and SEA pages based
on the NLP keyword clustering of your listings.
Ads Personalization
●Personalization of your 2nd transaction ads,
based on user preferences.
Live Personalization
● Personalization of live interactions (listings &
ads), based on user preferences.
House with 2 bedroom
Streetx 2 € 235.000
Hi Laura, while we’re waiting for the real
estate agent to join us, could you already
answer a couple of questions?
Start typing your answer|
Waiting for Kate to join…
16. Overview
Products
• User tracking
• Listing enrichments
NLP
Computer Vision
Valuation
Open Data
• Data validation
• Data warehouse
Data processing Data accessibility Personalisation
• SEO/SEA autogenerated pages
• Agency products
Description completeness
Picture completeness
User probability to convert
User profiles
• Custom development
Extra products
