Inclusivity Essentials_ Creating Accessible Websites for Nonprofits .pdf
Time Maker Watch Advert Proposal
1. Proposal
1
Centre Name and Number:
York College 368744
Student Name and Number:
Nathan Millett 2051032
Project proposal title and date:
Time Maker
Main area of activity:
My main area of activity is in film and photography.
Rationale:
I have learnt in Photoshop about gradients and how simple it is yet it is very effective as it changes
the atmosphere of the product. For example, I am able to have the background fade out with any
colour I am wanting to use this is effective as it makes the product look more professional. Another
useful skill I have acquired is that I have learnt how to use the blending options to my advantage
as I can now add different effective skills to my work. For example, I could use satin effect to make
the image that I have selected look darker or even add in a fade just simple things like this make
the product more appealing for the target audience. This year with the projects that we have done I
was able to get creative with various camera angles and techniques that I could use to change the
angel and the effect of the images/ videos. So, I decided to do something where I could show of
my skills with different camera angles and then I wanted it to be something to do with
advertisement as I am wanting to go into this after college. Due to the fact of my knowing what I
am doing because of the music video at the start of year I am able to get a better product outcome
at the end of the FMP, this will have impacted my final piece massively as I know what angles are
god for different shots and I now know how to edit them and make them look creative.
Project Concept:
For my FMP, I am basing it off a watch the products I am going to make is a: watch advert, poster
and a magazine for the watch. Before I create these products, I will need to research the product
before I can make them, the things I will need to research is pre-existing example of other
producers work such as see how they have created the watch adverts. The effect of this is that I
can compare it to my work and see what improvements I can make to it to improve it after I have
done this I will be able to see what other camera angles the producer has used and see about
using it in my work this will make the audience more interested in my work as it will look a lot more
professional. For the research for my magazine and poster I am able to do these two at the same
time as they are both practically the same thing, for this I will be researching the layout, colour
scheme, fonts and props used. The effect of this is that I can compare my work to others and see
how I can improve mine and see what colours they have used and why. The colour scheme is one
of the most important things I need to research a is need to see why the producers have sued
them colours for example if there’s a dark colour scheme of black, grey and white. After I have
done the research making it will be a lot easier and I will be able to come out with better results s I
will know what I am creating and how to create as most of the things that have been made for
watch magazine/ posters are fairly simple yet effective. As before I did this project I had a quick
look at existing products, as I could tell a lot of them where adding in fades and gradient overlays.
The reason to why they have done this is to show the audience only the watch as they are wanting
to try and sell this and they are not wanting to show the audience that is unnecessary. Finally, this
makes the product look smart and professional and this will make the target audience trust the
product as it is very expensive hey will want to have some reassurance.
2. Proposal
2
Bibliography:
Minimumof 7 sourcesthatyou coulduse for yourproject.These canbe existingproducts,used
for inspiration.Orbookslookedatforthe theoryresearch.Make sure youget a mixture of books
and products.Limityourself tonomore than 2 websites if possible(youcanputGoogle Booklinks
like BooksonNeil’sToolbox). Considergalleries,books,magazines, journals, films,computer
games, websites,blogs,socialmedia, radioprogrammes,archive material,podcasts etc.
Thismust include atleast2 primarysourcesof information- tweakSource 1and 2 to fit.
Alphabetise the list whencomplete (highlightthesourcesand click the SORT button- ithasan A-Z
and an arrowpointing down on it).
1. Your, Name. (2019) Target Audience Research Survey (conducted on DATE)
2. Interviewees, Name. (2019) Target Audience Interviews (conducted on DATE)
3. Source 3
4. Source 4
5. Source 5
6. Source 6
7. Source 7
8. Source 8
9. Source 9
10. Source 10
Week Tasks to be Completed: Specific Tasks
1 Initial Ideas and Proposal
2 Research
3 Research
4 Pre-production & Planning
5 Production
6 Production
7 Production
8 Production
9 Evaluation
How will the project be evaluated and reviewed: 50 words approx.
What I will be doing every day is uploading and writing my work on my reflective journal I will do
this when I complete a task or product as this is where I will be able to see the mistakes and
positives of my work and where I can go better for next time, and this is how I am going to evaluate
my work by seeing what the mistakes are how I can improve on them or make them better.