3. OUR BIG IDEA
Our Green Coconut Products Business’s mission is to become
the recognized leader in the target market for providing an
outstanding quality products of processed green coconut
drinks and coconut kernel pudding.
4. Raw Collection Process
We will collect green coconuts from
coconut farms of Lakshmipur
We will collect them through our provided
vehicles
We will make agreement with some
coconut producer
5. 5
Your Coffee Shop
Production Process
Green
Coconut
Water
Collection
Processing
Machine
Packaging
Machine
Final
Product
6. SWOT Analysis
Strength
• Huge Demand
• Availability of raw materials
• Accurate Weight
• Fixed Price
Weakness
• Agreement with Producers
• Varity of raw materials
• Low preservation period
Opportunities
• New product in the
existing the market
• Viable to reach target
Customers
Threats
• Financing
• Covid Situation
7. 7
Your Coffee Shop
Local Residents Tourists Passing Travelers Students Local Businesses
CUSTOMERS GROWTH
Local Residents 2%
Tourists 5%
Passing travelers 5%
Students 1%
Local Businesses 1%
TOTAL 2.8%
TARGET CUSTOMER & CUSTOMER
SEGMENTATION
20% 35% 5%
25% 15%
Expected Growth for Next 3 Years
More
than 500
Corar
Market Size
8. 8
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Production FORECAST
3 YEAR Expected Production YR1 YR2 YR3
Coco Juice 15,00,000L 15,42,000L 15,85,000L
Kernel Pudding 5,00,000L 5,14,000L 5,28,000L
TOTAL PRODUCTION 20,00,000L 20,56,000L 21,13,000L
Annual Production
1500000L 1542000L 1585000L
500000L 514000L 528,000L
2000000L 2056000L 2113000L
0
500000
1000000
1500000
2000000
2500000
YR1 YR2 YR3
Coco Juice Kernel Pudding TOTAL PRODUCTION
Required Production
5000L/Day
9. 9
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REVENUE MODEL
Green Coconut Juice
• Come Up with 4 different sizes & Packages
• Value Packs- 150ml, 350ml, 1L
• Premium Pack- 500ml glass bottle
• Contain only one flavor
• Aggressive Marketing
• Priced by weight & packaging
• Pricing: 150ml-22taka, 350ml-45taka, 1L-100taka
• Pricing: Premium Pack- 120taka
Kernel Pudding
• Come up with 2 different sizes
• Packs- 500ml & 1L
• Priced by size
• Moderate marketing
• Pricing: 500ml-120taka, 1L-200taka
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SALES FORECAST
3 YEAR SALES SUMMARY YR1 YR2 YR3
TOTAL REVENUE 19,60,00,000 21,16,80,000 22,86,00,000
TOTAL COGS 18,00,00,000 18,50,40,00 19,02,20,000
TOTAL PROFIT 1,60,00,000 2,66,40,000 3,83,80,000
ANNUAL SALES & Total PROFIT
196,000,000৳
211,680,000৳
228,600,000৳
180,000,000৳ 185,040,000৳ 190,220,000৳
16,000,000৳
26,640,000৳
38,380,000৳
0৳
50,000,000৳
100,000,000৳
150,000,000৳
200,000,000৳
250,000,000৳
YR1 YR2 YR3
TOTAL SALES TOTAL COGS TOTAL PROFIT
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Total Profit Growth
16,000,000৳
26,640,000৳
38,380,000৳
R² = 0.9992
0৳
5,000,000৳
10,000,000৳
15,000,000৳
20,000,000৳
25,000,000৳
30,000,000৳
35,000,000৳
40,000,000৳
45,000,000৳
YR1 YR1 YR3
Total
Profit
Year
Total Profit Growth
YR2
R² = Coefficient of determination
12. 12
Your Coffee Shop
THE TEAM
Entrepreneur
Naimur Rahman
Nishat
ID: B181119
Entrepreneur
Md Safiq Ahmed
Rahat
ID: B181121
Entrepreneur
Tanvir Bin
Abdullah
ID: B181118
13. 13
Your Coffee Shop
THANK YOU!
CONTACT US AT:
Naimur Rahman Nishat
naimur.rahman.nishat@hotmail.com
01791771285
Business Idea Presentation
Course Name: Entrepreneurship Development &
SME Foundation
Semester: 6th
Section: C
Course Instructor: Abdullah Md. Ahshanul
Mamun, Assistant Professor, DBA, IIUC