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Organizational
Planning
Process
Organizational
Planning
Process
Analyzing their
business, economic,
political and societal
environments
Evaluating what an organization has
accomplished and the resources they
have acquired
Strategic PlanningStrategic Planning
Definition:
•Development of an organization’s mission, goals, strategies, and
policies
Operational PlanningOperational Planning
Definition:
•Planning done on a short-term basis to implement and control
day-to-day operations
SCENARIO
APPROACH
Gaining
popularity
Less formal
and
Alternative
scenario are
then created
Virtual World
(microworld)
exercises
Business
scenario
are created
and
evaluated.
Trends That Affect Strategic
Planning
*Betting on new IT innovations can mean betting
the future of the company.
*Leading-edge firms are sometimes said to be on
the “bleeding edge”.
*Almost any business executive is aware of
disastrous projects that had to be written off,
often after large cost overruns, because the
promised new systems simply did not work.
*SWOT analysis is used to evaluate the impact
that each possible strategic opportunity can
have on a company and its use of information
technology
*Strengths – core competencies
*Weaknesses – substandard business performance
*Opportunities – potential for new markets or
innovative breakthroughs
*Threats – potential for losses posed by
competitive forces
Definition:
*A conceptual framework that expresses the underlying
economic logic and system that prove how a business can
deliver value to customers at an appropriate cost and make
money
*Customer Value – Is the firm offering its customers
something distinctive or at a lower cost than its
competitors?
*Scope – To which customers is the firm offering this
value? What is the range of products/services offered
that embody this value?
*Pricing – How does the firm price the value?
*Revenue Source – Where do the dollars come from?
Who pays for what value and when? What are the
*Connected Activities – What set of activities does the firm
have to perform to offer this value and when? How
connected are these activities?
*Implementation – What organizational structure, systems,
people, and environment does the firm need to carry out
these activities? What is the fit between them?
*Capabilities – What are the firm’s capabilities and
capabilities gaps that need to be filled? How does a
firm fill these capabilities gaps? Is there something
distinctive about these capabilities that allows the firm
to offer the value better than other firms and that
makes them difficult to imitate? What are the sources
of these capabilities?
*Sustainability – What is it about the firm that makes it
difficult for other firms to imitate it? How does the
firm keep making money? How does the firm sustain its
competitive advantage?
*Strategy Development – developing business
strategies that support a company’s business
vision
*Resource Management – developing strategic
plans for managing or out-sourcing a company’s
IT resources
*Technology Architecture – making strategic IT
choices that reflect an information technology
architecture designed to support a company’s e-
business and other business/IT initiatives
*A conceptual design that includes:
*Technology Platform – networks, computer systems, system
software and integrated enterprise application software
*Data Resources – databases
*Applications Architecture – business applications
*IT Organization – organizational structure of the IS function and
distribution of IS specialists
SEKIAN…

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Organization Planning

  • 1.
  • 2. Organizational Planning Process Organizational Planning Process Analyzing their business, economic, political and societal environments Evaluating what an organization has accomplished and the resources they have acquired
  • 3.
  • 4. Strategic PlanningStrategic Planning Definition: •Development of an organization’s mission, goals, strategies, and policies Operational PlanningOperational Planning Definition: •Planning done on a short-term basis to implement and control day-to-day operations
  • 5. SCENARIO APPROACH Gaining popularity Less formal and Alternative scenario are then created Virtual World (microworld) exercises Business scenario are created and evaluated.
  • 6.
  • 7. Trends That Affect Strategic Planning
  • 8. *Betting on new IT innovations can mean betting the future of the company. *Leading-edge firms are sometimes said to be on the “bleeding edge”. *Almost any business executive is aware of disastrous projects that had to be written off, often after large cost overruns, because the promised new systems simply did not work.
  • 9.
  • 10. *SWOT analysis is used to evaluate the impact that each possible strategic opportunity can have on a company and its use of information technology *Strengths – core competencies *Weaknesses – substandard business performance *Opportunities – potential for new markets or innovative breakthroughs *Threats – potential for losses posed by competitive forces
  • 11. Definition: *A conceptual framework that expresses the underlying economic logic and system that prove how a business can deliver value to customers at an appropriate cost and make money
  • 12. *Customer Value – Is the firm offering its customers something distinctive or at a lower cost than its competitors? *Scope – To which customers is the firm offering this value? What is the range of products/services offered that embody this value? *Pricing – How does the firm price the value? *Revenue Source – Where do the dollars come from? Who pays for what value and when? What are the
  • 13. *Connected Activities – What set of activities does the firm have to perform to offer this value and when? How connected are these activities? *Implementation – What organizational structure, systems, people, and environment does the firm need to carry out these activities? What is the fit between them? *Capabilities – What are the firm’s capabilities and capabilities gaps that need to be filled? How does a firm fill these capabilities gaps? Is there something distinctive about these capabilities that allows the firm to offer the value better than other firms and that makes them difficult to imitate? What are the sources of these capabilities? *Sustainability – What is it about the firm that makes it difficult for other firms to imitate it? How does the firm keep making money? How does the firm sustain its competitive advantage?
  • 14.
  • 15. *Strategy Development – developing business strategies that support a company’s business vision *Resource Management – developing strategic plans for managing or out-sourcing a company’s IT resources *Technology Architecture – making strategic IT choices that reflect an information technology architecture designed to support a company’s e- business and other business/IT initiatives
  • 16. *A conceptual design that includes: *Technology Platform – networks, computer systems, system software and integrated enterprise application software *Data Resources – databases *Applications Architecture – business applications *IT Organization – organizational structure of the IS function and distribution of IS specialists

Hinweis der Redaktion

  1. 17/05/13