Startup Stage - Ecommerce Merchant Tools - Presentation by Christoph Brem, Founder of Inventorum at the NOAH Conference London 2017, Old Billingsgate on the 2nd of November 2017.

1. Christoph Brem
Founder + CEO
christoph@inventorum.com
Tel. +49 30 / 208 98 63 0
Inventorum GmbH
Voltastr. 5
13355 Berlin
Germany
Streng vertraulich. Weiterleitung nur mit ausdrücklicher Genehmigung der Inventorum GmbH.
Strictly confidential. Do not distribute without explicit permission by Inventorum GmbH.
D i g i t a l i z i n g L o c a l R e t a i l

2. Three Conferences, One Mission: Empower the European Digital Ecosystem
To provide a physical marketplace
that facilitates funding of
digital European companies
at all stages
Mission Mission Mission
Connecting
Capital with
Entrepreneurs
Connecting European
Champions
and Challengers
Connecting Israel’s Startups
with Large Corporates
and Investors
30-31 October 2018
Old Billingsgate, London
6-7 June 2018
Tempodrom, Berlin
13-14 March 2018
Haoman 17, Tel Aviv
To promote Israel - European
relationships and enable funding
To bring together future-shaping
executives and investors active
across segments driven
by digital revolution

3. INVENTORUM | inventorum.com 2
MY MOTHER
Hannelore Brem – Der Kaufladen

4. INVENTORUM | inventorum.com 3
465.304
GERMANY
706.133
FRANCE
643.976
SPAIN
293.161
GREAT BRITAIN
1.026.275
ITALY
467.062
POLAND
235.444
GREECE
110.296
SWEDEN
5.364.989
TOTAL RETAILERS WITH
A TURNOVER
< € 1.000.000
Source: bit.do/retail-eu-2014
MARKET OPPORTUNITY – No. of LOCAL RETAILERS

5. INVENTORUM | inventorum.com 4
2 Mio.
150 Mio.
630
Mio.
MARKET OPPORTUNITY – No. of PRODUCTS
INVENTORUM product count
at 1.000 retail stores
Number of products on amazon.de
(source: marketplace-analytics.de/blog-
amazon-sortimentgroesse-laender-vergleich)
INVENTORUM product count
estimate for Germany retail stores

6. INVENTORUM | inventorum.com 5
C O M M E R C E
Brick-and-Mortar
Click & Collect
Collect & Click
Click & Reserve
Extended Shelf
Ship from Store
Drop Ship
Webrooming
Showrooming
Same Day Delivery
Online
Retail
Catalogue
E-Commerce
M-Commerce
CHALLENGES IN RETAIL – process and legal changes
R E G U L A T I O N S
Retail
Catalogue
E-Commerce
M-Commerce

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Loyalty Programs
Payment Types
Marketing
Accounting
Analytics
Enhanced E-Commerce
Reports & Cash Ledger
Basic E-Commerce
Bookkeeping
Customer Relations
Cash Register
Inventory Management
INVENTORUM CONNECT – the cockpit for local retailers
Internal Systems External Systems
PrinterHardware Scanner Cash Drawer Tablets

8. INVENTORUM | inventorum.com 7
Loyalty Programs
Payment Types
Marketing
Accounting
Analytics
Enhanced E-Commerce
Reports & Cash Ledger
Basic E-Commerce
Bookkeeping
Customer Relations
Cash Register
Inventory Management
INVENTORUM CONNECT – the MOVING BASKET
Internal Systems External Systems
PrinterHardware Scanner Cash Drawer Tablets

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KEY PERFORMANCE INDICATORS
€ 120 Mio.
System TX Revenue p.a.
300,000
Receipts generated p.m.
1.300+
Paying customers
€ 1 Mio.
Annual Recurring Revenue

10. INVENTORUM | inventorum.com 9
THE VISION
Product Platform Data
Inventorum 1.x 2.0 3.0
Point of Sale
Card Payments
Integrated Webshop
Point of Service
Microservices
Integrations / APIs
Business Intelligence
Retail Process Optimization
Platform Integration
12.000
TX/D
100.000
TX/D
Example:
Average 4 products per invoice
 We will learn about the
movement of 400.000
products in local retail per
day
 (AMZN 4,3 Mio. sales per
day)

11. INVENTORUM | inventorum.com 10
M-Days 2014
Best of Mobile Award Winner
Handelsblatt/EuroCIS
Top Product Retail 2015
Cisco Digital Pitch 2016
Smart Retail Award Winner
German Stevie Awards 2017
Gold Stevie Winner – Best App - Shopping
AWARDS

12. INVENTORUM | inventorum.com 11
Danke!
Thanks!

13. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors
as well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A
experience
Routine execution of M&A and financing
transactions with sizes of several billion euros
30 successfully completed NOAH Advisors
transactions underline successful transfer of
M&A competencies to the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures
align interests of clients and NOAH Advisors, and
demonstrate conviction to deliver top results
Creative deal solutions
December 2014
September 2014
October 2014
May 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to
Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2
and its Shareholders
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE
September 2016
December 2016
October 2016
Financial Advisor to Oakley Capital
®
Marco Rodzynek
Managing Director & Founder
marco.rodzynek@noah-advisors.com
Jan Brandes
Managing Director
jan.brandes@noah-advisors.com
Justus Lumpe
Managing Director
justus.lumpe@noah-advisors.com
The NOAH Advisors Core Banking Team
Nikhil Parmar
Director
nikhil.parmar@noah-advisors.com
Acquisition of a Majority Stake in
by
from
at a valuation of €300m
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
Financial Advisor to Silver Lake
Investment in
by
August 2017
Financial Advisor to EMK Capital
Acquisition of a Majority Stake in
by
at a valuation of $200m