1. THE PROCESS OF INNOVATION

2. A WARM WELCOME FROM….
Carrie Marr (Chair) Tayside Centre for Organisational Effectiveness
Carol Sinclair Better Together, Scottish Government
June Watters NHS Scotland Quality Improvement Hub
Simon Gardner Impact Innovation
Charlotte Leyland Impact Innovation

3. Today we will be….
Exploring the innovation process
through an experiential challenge:
Creating an innovative solution
that enables the launch of a real, fresh egg
into the market without breaking it

4. Each team will be given….
• A briefing sheet
• A FRESH egg (wrapped in cling film)
• A spare egg
• A production kit for creating the “egg flyer”
• Design aids (scissors, glue etc) – NB: not for use in the
final solution
• Cost sheet (for materials used in the solution)

5. KEY STEPS…
• Identify Market Zone (Easy to Hard)
• Design the solution
• Cost it
• Brand it (name and strapline)
• Launch it
…..for a safe landing

6. RULES
• Only use the materials provided
• No design aids in the final “egg flyer”
• Egg flyer must NOT be rolled at launch
• Only 3 eggs in one Target Zone
• First egg to land WHOLE in the Target Zone wins a prize
• Cheapest successful solution in the Target Zone also
wins a prize
• Have fun!

7. Top Tip for success….
KEEP THE INNOVATION PROCESS
IN MIND AS YOU CREATE AND LAUNCH
YOUR EGG FLYER
EXPLORE AND UNDERSTAND
DESIGN, TEST AND LEARN
REFINE AND INTRODUCE

8. YOU HAVE
5 MINUTES
TO GET YOUR TEAM
SET UP

9. YOU NOW HAVE
25 MINUTES
TO CREATE YOUR EGG FLYER

10. LAUNCHING
BEGINS…..
NOW!
Good Luck!

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25. THE INNOVATION SWIRL Introduce
Evaluate and
reflect
Spread
Introduction and
Launch Planning
Explore and
Refine Prepare the understand
organisation
Observe
Packaging
Understand
current state
Building Team Understand
solution mobilisation needs
Initial
to implement framing Reframe
Choice
Enrolling First
/ building vision Ideas
Pilots / testing
opinion
Co-create
Mock ups
Try outs
Build concepts
Learn Design
Prototype and Select
stimulate

26. THE INNOVATION SWIRL
Explore and
understand
Observe
Understand
current state
Understand
Initial needs
framing Reframe

27. THE INNOVATION SWIRL
Enrolling First
/ building vision Ideas
Pilots / testing
opinion
Co-create
Mock ups
Try outs
Build concepts
Learn Design
Prototype and Select
stimulate

28. THE INNOVATION SWIRL Introduce
Evaluate and
reflect
Spread
Introduction and
Launch Planning
Refine Prepare the
organisation
Packaging
Building Team
solution mobilisation
to implement
Choice

29. THE INNOVATION SWIRL Introduce
Evaluate and
reflect
Spread
Introduction and
Launch Planning
Explore and
Refine Prepare the understand
organisation
Observe
Packaging
Understand
current state
Building Team Understand
solution mobilisation needs
Initial
to implement framing Reframe
Choice
Enrolling First
/ building vision Ideas
Pilots / testing
opinion
Co-create
Mock ups
Try outs
Build concepts
Learn Design
Prototype and Select
stimulate

30. THANK YOU
FOR COMING TO OUR
SESSION