4. overview
What is your online reputation?
Why manage your online reputation?
How to manage your online reputation
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@thespacewofford
5. What is your online reputation?
Anything that’s posted by you or about you on the
web.
Examples:
Facebook
Twitter
Linkedin
blogs
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pinterest instagram
About.me shapchat
Comments Google +
images
@thespacewofford
6. Why manage your online reputation?
MAINTAIN YOUR PERSONAL BRAND
YOUR BRAND IS THE PROMISE OF AN EXPERIENCE
IT’S WHAT PEOPLE SAY ABOUT YOU WHEN YOU’RE NOT
IN THE ROOM.
WHAT YOU SAY ON YOUR RESUME OR IN AN INTERVIEW
MUST MATCH WITH THE INFORMATION AVAILABLE
ABOUT YOU ONLINE.
wofford.edu/thespace
@thespacewofford
7. Why manage your online reputation?
Who is looking for you online?
Employers ( jobs & internships )
Graduate school admission committees
90% are performing background checks online
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@thespacewofford
8. Why manage your online reputation?
Nearly half look at your online presence before
deciding if they’ll contact you.
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9. Why manage your online reputation?
2/3 have rejected candidates based on what they
saw on social media.
wofford.edu/thespace
@thespacewofford
10. Why manage your online reputation?
The reasons employers have rejected candidates
based on social media
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11. How to mange your online reputation
Google yourself
Yahoo yourself
BING yourself
Go at least five pages deep
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@thespacewofford
12. How to mange your online reputation
Use several iterations:
o
First name last name
o
o
o
o
o
First name middle initial last name
First name maiden name
First name last name city and state
First name last name title
First name last name arrest ( or other trouble words )
wofford.edu/thespace
@thespacewofford
13. How to mange your online reputation
Go deeper than search engines with free tools:
Pipl.com
Reppler
BackTweets
Simplewa.sh
Photobox
MANY OTHERS OUT THERE
wofford.edu/thespace
@thespacewofford
14. How to mange your online reputation
Get rid of the bad stuff
Remove anything in your control
Ask others to remove for you
If you can’t get rid of it, bury it with good stuff
wofford.edu/thespace
@thespacewofford
15. How to mange your online reputation
Remove facebook posts/comments/photo tags, etc.
o go to Facebook.com/YOURNAME, click on the “Activity Log” link in the
lower right of your profile picture to get your Activity Log where
you can review:
o
o
o
o
Posts you’ve been tagged in
Photos you’ve been tagged in
Your Likes (you might have liked something inappropriate)
Your Comments (you might have made inappropriate comments)
wofford.edu/thespace
@thespacewofford
16. How to mange your online reputation
Remove facebook comments you’ve made
o
o
o
Navigate to Facebook.com and log in to your account.
Locate the comment you posted under someone else's comment
that you want to remove. You can find a list of your activity on
your profile if you can't find it
Hold your mouse over the comment and then click the "X" when
it appears. Click "Remove" when prompted by Facebook to
remove your comment.
wofford.edu/thespace
@thespacewofford
17. How to mange your online reputation
Remove photo tags:
Click on the photo then click “Options” under it. Choose Report/Remove
Tag to remove the tag and/or ask the person who posted it to take it
down.
You can remove tags from multiple photos at once:
1. In your activity log, click “Photos” in the left-hand column
2. Select the photos you'd like to remove a tag from
3. Click “Report/Remove Tags”
4. Click “Untag Photos” to confirm
Remember, when you remove a tag, that tag will no longer appear on the post or photo, but that post or
photo is still visible to the audience it's shared with other places on Facebook.
wofford.edu/thespace
@thespacewofford
18. How to mange your online reputation
How to remove “Likes”:
o To unlike a piece of content that you or a friend has posted, just
click the Unlike link that appears beneath the content itself.
o To unlike a Page (which will remove it from your profile/timeline),
go to the Page, click on the gear or sprocket icon below the Page's
cover; select Unlike.
o Or use your Activity page and click on Likes on the left. You’ll see
all of yours. Click on the pencil icon to Unlike it or remove it
from your Timeline.
wofford.edu/thespace
@thespacewofford
19. How to mange your online reputation
How to remove Posts:
When you delete something, you remove it from your Page permanently.
To delete a post on your Page:
o
Hover over the post on your Page's timeline
o
o
o
Click the pencil icon in the upper- right corner
Select Delete Post...
Confirm that you want to delete this post from your Page by
clicking Delete Post. This does NOT remove the post from the
author’s timeline.
wofford.edu/thespace
@thespacewofford
20. How to mange your online reputation
You can only delete your Tweets; you cannot delete other users'
Tweets.
How to delete a Tweet or Retweet:
o
Visit your Profile page.
o
o
Locate the Tweet or Retweet you want to delete.
Hover your mouse over the
o message and options will appear. Click on Delete.
Note: Deleted Tweets often linger in Twitter search; they will clear
with time. You cannot bulk-delete. You can only delete Tweets manually,
one by one.
wofford.edu/thespace
@thespacewofford
21. How to mange your online reputation
How to delete multiple Tweets:
Or if you have a TON of Tweets to review, log in to Twitter, click the gear
icon in the upper-right, click on “Edit Profile” directly under your photo,
then click “Account” on the left. Scroll down to “Request Your Archive.”
Twitter will send you an e-mail with a link to a zip file of all your
tweets. Download the zip file and open it. Double-click the “Index.html”
and you’ll be able to browse all your tweets online. If you click on a
single Tweet, you’ll be taken to your account where you can delete it.
wofford.edu/thespace
@thespacewofford
22. How to mange your online reputation
How to get a fresh start on Twitter:
If you're looking to get a fresh start on your Twitter
account without losing your username, the best way
to do this is to create another account with a
temporary username, and then switch the username
between your current account and the new account.
Google Twitter’s article on How to Change Your
Username for more info.
wofford.edu/thespace
@thespacewofford
23. How to mange your online reputation
Control your online presence
Three choices:
Wide open: no privacy settings
Locked down: no online presence
Managed: control what you want seen
wofford.edu/thespace
@thespacewofford
24. How to mange your online reputation
A managed presence includes:
Linkedin account
Facebook privacy settings
Using twitter wisely
Blogs that support your brand
Careful comments – RESPECTFUL,
GRAMMATICALLY CORRECT
monitoring
wofford.edu/thespace
@thespacewofford